Delhi Based Education Portal Collegedunia.com has raised 1 Crore from Affiliate Marketing Company 3.14 Digital, Umang Kumar, CEO of Gaadi.com and other investors. 3.14 Digital has said that it would internally incubate the company as well.
Sahil Chalana, Founder of Collegedunia said "3.14 Digital has a lot of experience in Digital Marketing for Education Clients, their Association would also help us to penetrate the market Faster". Collegedunia would invest funds to build Content and technology.
On the scope of Education Classifieds as a vertical he said "The overall Spends on Education in the Digital Marketing space exceed 500 Crore and growing at more than 30% YoY. Although, print takes a big chunk of the 5000 Education Advertising Market, its moving much faster towards Digital."
The firm already counts NIIT Ltd, Educomp, Hughes Education, Sikkim Manipal University, LPU, Symbiosis University, IMT Ghaziabad as its clients.
About Collegedunia.com
Collegedunia currently has information on 15000 colleges and universities Across India and would be able to cover 30000 by the end of 2014. It claims to focus extensively on high quality content on Cut Offs, Placements, Admission, Festivals and even minute details such as Course Intake, Fees and Reservation etc.”
No comments:
Post a Comment