Monday, December 31, 2012

BWI: Stairs Cancel New Year Festivities as a Mark of Respect to the Brave Girl

Press release from Business Wire India
Source: Stairs
Monday, December 31, 2012 05:08 PM IST (11:38 AM GMT)
Editors: General: People, Social issues; Business: Education & training
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Stairs Cancel New Year Festivities as a Mark of Respect to the Brave Girl
Strongly condemns crime against women; Urges people and specially youth to respect every woman

New Delhi, Delhi, India, Monday, December 31, 2012 -- (Business Wire India) -- Stairs, an NGO working towards sports, education and health of underprivileged children has called off the New Year festivities in solidarity with nation-wide grief over the death of the 23-year old Delhi gang-rape victim.

In honour of 'Daughter of India', who passed away on 29th December, 2012, following a 13-day fight for life, the entire staff of Stairs and their families (300 persons) along with Stairs volunteers (1800 volunteers) and youth participants (30,500 children & youth) together have decided to call off the New Year celebrations.

Expressing grief over the demise of the girl, Mr. Anil Upadhyay, President, Stairs said, "It is a very sad moment for every Indian. The entire Stairs team including our staff and their families, our volunteers and youth participants across the country join the nation in condemning the heinous crime and mourning for the brave girl. We have decided not to rejoice in any way this New Year and decided to keep away from any social and personal programmes and appeal to everybody to pray for the bereaved family and share the condolences with the family of the girl.

The swelling poverty and unemployment has escalated the crime rate in the nation which poses a stout threat in the country. To address this pressing socio economic issue "STAIRS' is dedicatedly working on a development approach which involves participation from the youth for an all-inclusive development of the country. Stairs help to establish an association between sustainable living and a creative means to achieve it. It attempts to tap the ability of today's youth by channelizing their energy into meaningful activities and make it a way to shape their character and personality.

Since its inception in 2005, Stairs has been actively involved in the upliftment of the less fortunate children mainly through the field of sports. Sports provide a positive channel to energize the youth. Unless these excessive energies find constructive vent, they can easily be diverted into negative activities that would bring harm to the nation. The sporting initiatives undertaken by Stairs are aimed at providing a platform to these children to hone their skills and showcase their talent. Stairs understands the amount of talent that exists among these children and believes in creating opportunities so that their talent is rightly tapped and nurtured.

About Stairs:

Stairs is a non-profit organization working in the field of development of underprivileged youth through channelization of their energies in sports and education. Since its inception in 2005, Stairs has been actively involved in the upliftment of the less fortunate children mainly through the field of sports. The sporting initiatives undertaken by Stairs are aimed at providing a platform to these children to hone their skills and showcase their talent through sports camps. Stairs understands the amount of talent that exists among these children and believes in creating opportunities so that their talent is rightly tapped and nurtured.



CONTACT DETAILS
Surya Prakash Singh, Stairs, +91 8800740710, surya.s@stairs.org.in
Jitender Bhasin, Mavcomm Consulting Pvt Ltd, +91 9711983594, j.bhasin@mavcommgroup.com

KEYWORDS
PEOPLE, SOCIAL, EDUCATION

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BWI: 2012: A Rewarding Year for Grohe

Press release from Business Wire India
Source: Grohe India Pvt. Ltd. (GIPL)
Monday, December 31, 2012 03:28 PM IST (09:58 AM GMT)
Editors: General: Consumer interest, Entertainment, Lifestyle, People; Business: Business services, Media & entertainment, Retailers; Technology
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2012: A Rewarding Year for Grohe
Grohe bags prestigious iF Product Design Award 2012 award along with 19 other awards in 2012.

New Delhi, Delhi, India, Monday, December 31, 2012 -- (Business Wire India) -- GROHE, Europe's largest brand in sanitary fittings is proud to announce a remarkably successful year in design with GROHE winning an impressive number of prestigious international design awards. Grohe has achieved global acclaim for its inspired bath faucets and showers, kitchen mixers, thermostats and installation systems.

With a total of 20 awards for its innovative range of products, Grohe has proved again that it is at the forefront of revolutionary design consistent with quality, technology and sustainability.

On winning these global accolades, Renu Misra, Vice President & Managing Director, Grohe India said, "We are delighted to see that our efforts are being recognized and rewarded. It's an excellent way to usher in 2013 and hope that with this inspiration we continue to produce innovative work. "

Grohe AG holds roughly eight percent of the world market. As a global brand for sanitary products and systems, Grohe is known for setting standards in quality, technology and design with its innovative product portfolio.

A recap of the awards this year:

About Grohe AG

GROHE AG is headquartered in Düsseldorf, Germany and is world's largest manufacturer of single brand sanitary fittings. It employs close to 5100 employees worldwide, out of which 2600 are based in Germany. GROHE has six production plants of which three are located outside Germany, namely in Portugal, Thailand and Canada.

About Grohe India Pvt. Ltd. (GIPL)

GROHE India Pvt. Ltd. (GIPL) is a wholly owned subsidiary of Grohe, Germany and has completed five years of direct operations in India. In this time has acquired a significant position in the Indian market as one of the largest selling foreign brands. GROHE recently launched the GROHE Live Center at Mumbai, India. This is the second Live Center GROHE has launched in India. The GROHE Live Centre in Bangalore was opened in 2009. The Live Centre is a great opportunity for people to come and experience the world of GROHE. Besides featuring the entire range of Grohe products, the Technology Centre also showcases the GROHE pillars of Quality, Technology and Design.

For more information, please contact:
GROHE India
GROHE Marketing - marketing-in@grohe.com

For picture(s)/data to illustrate this release click below:

http://www.BusinessWireIndia.com/attachments/Awards & Categories.pdf
Awards & Categories.pdf


CONTACT DETAILS
Dhira Deka, 20:20 MSL, +91 9654450269, dhira.deka@2020msl.com
Mriga Arora, 20:20 MSL, +91 9899605473, Mriga.arora@2020msl.com

KEYWORDS
CONSUMER, ENTERTAINMENT, LIFESTYLE, PEOPLE, BUSINESS SERVICES, MEDIA, RETAIL, TECHNOLOGY

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Friday, December 28, 2012

BWI: Equitymaster’s Flagship Stock Recommendation Service Celebrates its 10th Anniversary

Press release from Business Wire India
Source: Equitymaster Agora Research Private Limited
Friday, December 28, 2012 03:40 PM IST (10:10 AM GMT)
Editors: General: Entertainment, People; Business: Banking & financial services, Business services, Media & entertainment, Stock exchanges
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Equitymaster's Flagship Stock Recommendation Service Celebrates its 10th Anniversary


Mumbai, Maharashtra, India, Friday, December 28, 2012 -- (Business Wire India) -- Equitymaster, India's leading independent research initiative is celebrating the 10th anniversary of its flagship Blue Chip stock recommendation service - StockSelect.

Launched in January 2002, StockSelect is arguably India's first independent stock recommendation newsletter service dedicated to individual investors.

Since its launch, StockSelect has provided unbiased and exhaustive research on fundamentally strong blue chip stocks for individual investors.

In line with Equitymaster's goal of empowering investors with quality research to make well-informed investing decisions, StockSelect has successfully helped investors generate solid wealth from some of the safest companies like Tata, L&T, Infosys, Asian Paints, Bharat Forge and SBI.

When asked about the idea behind launching StockSelect, Rahul Goel, the CEO of Equitymaster said, "It gives us satisfaction that StockSelect has made a positive difference in the way investors go about investing in the stock markets. And the fact that members have generated wealth over these 10 years by acting on opinions given via StockSelect is an endorsement of our solid research process. "

Sharing the sentiments of Mr Goel, Mr Nishank Mehta, a subscriber of StockSelect added, "I would want to acknowledge the fact that Equitymaster is ACTUALLY REALLY GENUINE in its research, SELFLESS and not giving recommendations with a HERD mentality. Like some magazines and news channels do."

With a success ratio of 80.9% over these 10 years and well over 10,000 subscribers, StockSelect continues to be one of the most popular services of Equitymaster.

When asked about the future of StockSelect, Mr Goel further added, "We have come a long way and I would like to thank all our subscribers for their unwavering support. However, we still have a long way to go and I assure you that each and every member in my team will strive hard to ensure that our subscribers continue to benefit from research that is completely independent, and honest."

Equitymaster is and remains committed to being 'The investor's best friend'.

About Equitymaster -

Equitymaster is an independent equity research initiative aimed at empowering the investor with honest, unbiased recommendations and opinions on investing.



CONTACT DETAILS
Sonal Ramachandran, Head - Legal, Equitymaster Agora Research Private Limited, +91 (22) 61434003, sonal@equitymaster.com

KEYWORDS
ENTERTAINMENT, PEOPLE, BANKING, BUSINESS SERVICES, MEDIA, STOCK EXCHANGES

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BWI: Brickwork Finance Academy Announces Essay Competition on “Finance for Life”

Press release from Business Wire India
Source: Brickwork Finance Academy
Friday, December 28, 2012 02:09 PM IST (08:39 AM GMT)
Editors: General: Entertainment, People; Business: Banking & financial services, Business services, Education & training, Financial Analyst
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Brickwork Finance Academy Announces Essay Competition on "Finance for Life"


Bangalore, Karnataka, India, Friday, December 28, 2012 -- (Business Wire India) -- Brickwork Finance Academy announces an essay competition for graduate, post graduate students and young professionals. The topic of essay is "Finance for Life - How to retain value of money?"

Most individuals are now going for nuclear families and old couples have to look after themselves with minimum help from their children. It is critical for these couples that value of money from hard earned savings is maintained and finance be made available for Life. High inflation is eroding value of rupee. Rising dollar has made imports expensive and value of Indian rupee has fallen to Rs 55 per dollar. How can the Indian government and the central bank retain the real value of money?

A jury of eminent economists and finance professional, headed by Honorable Justice B. N. Srikrishna - Chairman, Financial Sector Legislative Reforms Commission, and having Mr. K. V. Kamath, Chairman, ICICI Bank; Dr. Govind Rao, Director, National Institute of Public Finance and Policy; Prof. Samir K. Barua, Director, IIM Ahmedabad; Mr. Sunil Kunte, President, Fidelity and Mr. N. Ganapathy Subramaniam- President, Banking and Financial Services, TCS, as its distinguished members, will select best three essays. The top three essays will win prizes worth Rs. 100,000/-.

The essay competition is open to graduates, post graduate students and young professionals with a zeal for finance.

Theme:

While no one doubts the long term growth story of India, the present seems precarious. After series of growth rates in 9% range, the country's growth has slowed down to 5% levels. The inflation has been stubbornly high in double digits. The interest rates on bank deposits or long term savings don't offer positive real rates. The real estate prices have been prohibitively expensive for poor and even middle class families. The unemployment scenario is distressing with more than 75% of our graduates not employable. Those who have got jobs in IT majors have to wait over a year after graduation to join the companies. Both the Union and the state governments continue with populist schemes and are not tackling problems of critical infrastructure like power, roads and water. Their budget deficit has resulted in increased government borrowing crowding out private investment. The Indian banks have been able to meet just 1.6% of loans requirement of SMEs, who are forced to seek money in informal sectors. The uncertainties in the Indian political parties and lack of any credible honest political alternative can be disastrous for future growth of the country.

How can Indian government kick start the economy? How can the government reduce fiscal deficit? How can the banks lend more to the companies and individuals?

While the outline is a suggestive one, it is not mandatory. The author has discretion to choose his own format and adopt innovative assertions based on facts and figures. While the essays have a 3000 word limit, the author is welcome to supplement with relevant Annexures.

The Jury:

All essays would be subject to a screening by a panel of faculty members of BFA. Shortlisted essays would be forwarded to a jury of eminent economists and finance professional. The members of the Jury are:

-- Honorable Justice B. N. Srikrishna - Chairman, Financial Sector Legislative Reforms Commission

-- Mr. K. V. Kamath -Chairman, ICICI Bank

-- Dr. Govind Rao - Director, National Institute of Public Finance and Policy

-- Prof. Samir K. Barua - Director -IIM Ahmedabad

-- Mr. Sunil Kunte -President, Fidelity Business Services

-- Mr. N. Ganapathy Subramaniam - President Banking & Financial Services, TCS

Three best essays will win prizes worth Rs. 100,000/-. In addition, ten essays will be awarded certificates of appreciation by Brickwork Finance Academy. The winners will be felicitated at a seminar at Brickwork Finance Academy campus on Kalena Agrahara, Bannerghatta Road, where select participants will be given a chance to present their findings before an intellectual audience.

About Brickwork Finance Academy:

Brickwork Finance Academy (BFA), a non-profit organization, offers nine-month, weekend, Post Graduate Program (PGP) in Finance, for graduates, post graduates and working professionals looking for an enriching career in finance. The course is also open for bright students wishing to add finance certification on their resume.

The program is intended for candidates aspiring for careers in domestic and international BFSI sector. Those already in the outsourcing industry can undergo this Program to change their career to finance or develop client facing skills via advanced finance domain expertise. The program also prepares candidates for jobs in the Indian commercial banks, investment banks, mutual funds, insurance companies and more.

The certificate course offered by BFA covers vital areas in finance namely, Credit Management, Investment Management and Risk Management, with specific reference to the Indian and International financial markets. The faculty for the program is highly experienced industry experts, practitioners and academicians with hands on experience in the financial sector.

For more information please visit www.bfa-india.org.

Other Details:

Authors should go over the website www.bfa-india.org to see the specific rules for the essay competition. Please call Raghavendra @ 9743437999 or /Arti/Priya @ 9743437888, for any clarifications.



CONTACT DETAILS
Raghavendra, Brickwork Finance Academy, +91 9743437999
Arti / Priya, Brickwork Finance Academy, +91 9743437888

KEYWORDS
ENTERTAINMENT, PEOPLE, BANKING, BUSINESS SERVICES, EDUCATION, Financial Analyst

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BWI: PriceDekho.com Officially Launched – Review, Compare and Shop Online

Press release from Business Wire India
Source: PriceDekho.com
Friday, December 28, 2012 11:30 AM IST (06:00 AM GMT)
Editors: General: Consumer interest, Entertainment, Fashion, Lifestyle, People; Business: Business services, Information technology, Media & entertainment, Retailers; Technology
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PriceDekho.com Officially Launched - Review, Compare and Shop Online


Jaipur, Rajasthan, India, Friday, December 28, 2012 -- (Business Wire India) -- Girnar Retail Pvt. Ltd. today announced the official launch of PriceDekho.com, which had been in beta version since its inception, a product comparison-shopping platform for Indian buyers. PriceDekho.com enables users to compare product features & price; ask for other users' opinion about a certain product, and then make well-informed buying decisions for a wide variety of products from various local as well as global brands through the available third party retailers.

Product Range Available

PriceDekho selection consists of 40 thousand+ products listed under different categories ranging from mobile/smartphone devices, mobile accessories, home appliances, entertainment consoles, other electronic gadgets, bikes, car prices and accessories to lifestyle products including men and women clothing, shoes, watches, and jewelry, etc.

Indian buyers now will be able to compare price online for mobile devices from 57 different cellphone manufacturers being Samsung, Nokia, Micromax, HTC, Sony Ericsson, BlackBerry, Apple the top ones, whereas they can compare and order cameras online from the brands like Canon, Nikon, Samsung, Sony and more.

Besides aforementioned; laptops, printers, scanners, MP3 Players, home theaters, TVs, and many more of electronic gadgets prices can also be compared at PriceDekho. Books' section includes children storybooks, classic and modern novels, books based on global topics by the talk of the town authors. Moreover, there is a separate section meant for housewives, who can now place orders for home appliances and baby products online. This product range includes stuff like baby diapers, bath and skin care, clothing and shoes, toys, and baby furniture, whereas home appliances available include food processors, microwave ovens, OTGs, Induction cook-tops, mixer-grinders, electric kettles, rice cookers, sandwich makers, air conditioners, vacuum and window cleaners, and more.

Shoppers to decide where to buy

Buyers at PriceDekho.com are free to judge on where to buy. That means users can choose from a number of online retailers being Infibeam, Sulekha, Zoomin.com, Tradus, Homeshop18, Greendust, Mirchimart, Kaunsa, Myvirtualplaza, Shopping.Indiatimes, etc.

PriceDekho employs a faster query processing technology that brings quick search results to customers and offers easy navigation, which enables customers to surf through the most popular brands, the most popular products and the best sellers on one screen. For a couple of categories, which may not support comparison, expert reviews can be of a great help for users to finalize a purchase decision.

On the occasion, Anurag Jain, CEO PriceDekho said, "Indian Retail market has already ballooned up to $15 billion and is expected to grow upto $200 billion by 2020. We are excited to create a shopping platform for Indian buyers where they can make informed purchased decisions for a wide range of products covering both online and offline retailers. The current visitor base at PriceDekho is over 5 million a month and is increasing day by day. We plan to add more product categories, making PriceDekho the gateway to Indian e-commerce."

About PriceDekho.com

PriceDekho.com, a shopping platform meant for Indian buyers, is owned by Girnar Retail Pvt Ltd, a subsidiary of Girnar Software Pvt. Ltd. which also operates CarDekho through its subsidiary GirnarSoft Automobiles Pvt. Ltd. PriceDekho seeks to be the most customer-centric comparison shopping platform, where users find a huge selection of products from local as well as global brands sold by a number of online retailers at the lowest prices.



CONTACT DETAILS
Charu Kishnani, PriceDekho.com, +91 9001466999, business@girnarsoft.com

KEYWORDS
CONSUMER, ENTERTAINMENT, FASHION, LIFESTYLE, PEOPLE, BUSINESS SERVICES, IT, MEDIA, RETAIL, TECHNOLOGY

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Thursday, December 27, 2012

BWI: GETIT Partners with Yahoo! for Local Search

Press release from Business Wire India
Source: GETIT
Thursday, December 27, 2012 03:35 PM IST (10:05 AM GMT)
Editors: General: Consumer interest, Entertainment, People; Business: Business services, Information technology, Media & entertainment; Technology
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GETIT Partners with Yahoo! for Local Search


New Delhi, Delhi, India, Thursday, December 27, 2012 -- (Business Wire India) -- Getit, India's leading digital marketing company today announced its association with Yahoo wherein Getit will power results under Yahoo Local. This will mean that Getit's entire databases of over 3 million business listings will be accessible to Yahoo users on Yahoo Local. Any search conducted on Yahoo Local will automatically land on a co-branded section which will be powered by Getit. Yahoo with 40 Million unique users is the number 1 portal in India and has an engagement rate of over 100%. Yahoo Front Page averages 5.6 million unique users every day. This association will help to create further brand awareness and popularity of GETIT among masses.

Further, for searches conducted on Yahoo! web search which correspond to a local need, Yahoo! users will have the benefit of the listings powered by Getit, depending upon relevance, location and keywords.

Commenting on the association, Sidharth Gupta, CEO, Getit said, "This is a very significant partnership since it brings the power of Getit's databases to Yahoo! users and likewise brings the immense distribution of Yahoo! to Getit's advertisers and SME's. It is a privilege to be partnering a leading brand like Yahoo! to bring powerful yet simple solutions to our users and advertisers."

Yahoo is among the top 3 destinations on the Internet in India. Every Fifth person logging onto internet in India accesses the Yahoo Front page, few other interesting facts about Yahoo

-- Yahoo India features in the top 3 of every single category
-- Yahoo News is the number 1 News Destination
-- Yahoo Cricket is the #2 Cricket destination
-- Yahoo OMG is the #1 Entertainment destination in India
-- The Yahoo Social Bar is among the most downloaded Facebook applications.

Yahoo! and GETIT partnership will help fuel the growth of both the companies with their unsurpassed expertise and also provide users with better products and give them an enriching experience.

About GETIT Infoservices Pvt Ltd

GETIT Infoservices is India's leading digital marketing company offering a platform for Local search, Classifieds, Micro Communities, Deals etc. The company operates in more than 100 cities in India and helps to generate quality leads for SME's. More than 5 million consumers access GETIT's services every month to connect to suppliers of various services and to Buy/Sell products & services.

GETIT is the leading provider of Mobile Apps in India for local search with over 1.5 million consumers uses its Apps across various devices/platforms including iOS, BlackBerry, Symbian, Java, Android and Windows Phone. In addition it has a 24*7 voice service on 44444444 where consumers can call to Buy/Sell anything.

GETIT has 25 year+ legacy of servicing Indian SME's and helping grow their business through quality leads and bringing to them new customers.

GETIT Products

1. Local Search- www.GETIT.in

2. Classifieds- www.freeads.in

3. Hot Deals- www.GETIThotdeals.in

4. Apps Download- www.GETIT.in/apps/mobile

5. Malls- http://GETITmalls.com

6. Micro communities

-- http://food.GETIT.in

-- http://fashion.GETIT.in

-- http://weddings.GETIT.in

-- http://youngmoms.GETIT.in

-- http://cars.GETIT.in

7. Micro sites

--http://onam.GETIT.in

--http://celebration.getit.in

--http://diwali.GETIT.in

--http://durgapuja.GETIT.in



CONTACT DETAILS
Nishant Nirmal, 20:20 MSL, +91 9911162876, nishant.nirmal@2020msl.com
Neha Chandra, 20:20 MSL, +91 9818055857, neha.chandra@2020msl.com

KEYWORDS
CONSUMER, ENTERTAINMENT, PEOPLE, BUSINESS SERVICES, IT, MEDIA, TECHNOLOGY

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BWI: Nokia and Maxus Rope in Vuclip to ’TRENDIFY‘ Social Media Sharing among Millions of Young Indians

Press release from Business Wire India
Source: Vuclip
Thursday, December 27, 2012 03:00 PM IST (09:30 AM GMT)
Editors: General: Consumer interest, Entertainment, Lifestyle, People; Business: Advertising, PR & marketing, Business services, Information technology, Media & entertainment, Telecommunications; Technology
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Nokia and Maxus Rope in Vuclip to 'TRENDIFY' Social Media Sharing among Millions of Young Indians


New Delhi, Delhi, India, Thursday, December 27, 2012 -- (Business Wire India) -- Vuclip selected to amplify "TRENDIFY" campaign for Nokia Lumia 510 through more than 55 million video views

In an industry first for a brand campaign promotion on a video portal, seamless integration with Vuclip leads to evolution of 'SHARE' to "TRENDIFY"


Vuclip, the world's largest independent mobile video and Media Company, has announced that it has been selected by Nokia and Maxus India to promote the much touted Trendify brand campaign for Nokia Lumia 510 on Vuclip's mobile video portal and social networks. As many as 65% of Vuclip's 14 million Indian users share videos primarily through Facebook and Twitter, making it the ideal platform to integrate "TRENDIFY" and allow users to experience what "TRENDIFY" means in the language of Nokia Lumia 510.

Social users in general and the youth in particular are in the age of 'discovery' enabled by the proliferation of internet-enabled mobiles in India. Identifying this, Nokia, Maxus India and Vuclip have joined hands to empower the youth to discover and create new trends in time and spearhead innovative social media campaign on mobiles. As part of the product innovation involving a seamless integration with Vuclip, for the first time, the 'Share' button has been changed on a video portal to reflect the brand campaign. The 'Share' button for each video has temporarily been replaced with 'TRENDIFY', encouraging users to now trend their videos directly on m.trendify.in at the click of a button, which in turn can be shared on Facebook, Twitter and other social sharing sites. More than 55 million videos on Vuclip are expected to be viewed in 2 weeks through this campaign. Besides its mobile portal, Vuclip has also integrated Trendify with its own social media properties to further amplify the campaign leading to virality, where it has extended Nokia's opportunity for lucky users to win a NOKIA LUMIA 510.

Viral Oza, Marketing Director, Nokia India said, "Through the Trendify campaign we wanted to connect to the urban youth on a platform and space that is relevant to them. The youth today are socially connected 24x7 and have their own take on life. They experiment to express their originality, creativity and individuality. Topics that trend affect their lives in a big way and is their tool to express themselves on the bigger stage. This was the genesis of the Trendify campaign. We believe that anyone can begin a trend by sharing, following, liking through social platforms. The Nokia Lumia 510 is designed to empower the Indian youth to start their own trends. By leveraging Vuclip, world's leading mobile video platform, we wanted to bring the Indian youth even closer to the Trendify campaign. Creating trends requires a 360 degree approach, and with its exponential growth in India, leveraging entertainment snacking was a clear choice for us."

Unny Radhakrishnan, Digital Head (South Asia), Maxus India said, "Nokia wanted us to craft a campaign which exemplifies trendifying in the DNA of each of its core elements. Leading the curve in mobile video sharing, Vuclip fitted well with our strategy in helping us connect the Nokia "Trendify" campaign with millions of users in a fun sharing way almost instantly. One of the essential criteria that worked in their favour was that besides being a leader in mobile video sharing, their team was quick to internalize the core philosophy of our novel campaign, think out-of-the-box with creative application of technology, and adapt to make functional enhancements that added value to our campaign, instead of just cosmetic changes. Looking at the results, we are confident that this agile integration will help us optimally amplify the campaign across regions."

Commenting on the integration, Meera Chopra, Vice President - Head of Advertising Sales (APAC & ME), Vuclip said, "We are delighted that Vuclip has been chosen to showcase and integrate "TRENDIFY". This fun and path breaking campaign is yet another proof of how Vuclip is fast becoming an integral part of aggressive digital campaigns for leading brands like Nokia. In one of the most unique ways of perfect integration on the site, Vuclip has temporarily renamed the social "SHARE" link on all its videos as 'TRENDIFY'. This not only helps build a stronger brand recall but also builds a "cool quotient" for the youth who now TRENDIFies, instead of just sharing."

Each month, Vuclip delivers over 1.2 billion minutes of videos on as many as 5500 different mobile handsets globally. In India, Vuclip has over 14 million monthly active users out of the total 45 million users globally.

About Vuclip

For millions of people around the world, Vuclip is an essential part of their daily lives. Vuclip serves video on-the-fly, on any device, and in any country, providing unparalleled reach for its partners. Every day Vuclip delivers more than 25 million videos to consumers in over 200 countries. Vuclip is headquartered in Milpitas, California with offices in Los Angeles, New Delhi, Mumbai, Singapore, Shenzhen and Beijing. Check out Vuclip on your phone: m.vuclip.com.




CONTACT DETAILS
Puneet Khunger, Gutenberg Communications, +91 9810191409, puneet@gutenbergpr.com

KEYWORDS
CONSUMER, ENTERTAINMENT, LIFESTYLE, PEOPLE, MARKETING, BUSINESS SERVICES, IT, MEDIA, TELECOMMUNICATIONS, TECHNOLOGY

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BWI: CA Technologies India Names Pratip Banerji as Director of Sales, BFSI Business

Press release from Business Wire India
Source: CA Technologies
Thursday, December 27, 2012 02:42 PM IST (09:12 AM GMT)
Editors: General: People; Business: Accounting & management consultancy services, Banking & financial services, Business services, Information technology; Technology
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CA Technologies India Names Pratip Banerji as Director of Sales, BFSI Business


Mumbai, Maharashtra, India, Thursday, December 27, 2012 -- (Business Wire India) -- CA Technologies (NASDAQ: CA) India today announced the appointment of industry veteran Pratip Banerji as Director of Sales to head its BFSI (Banking & Financial Services Industry) business in India.

Pratip brings with him 23 years of experience in the IT, Telecom and System Integration domains, covering the domestic market and the European region. In his current role, Pratip is responsible to develop the overall sales strategy to target the BFSI vertical. His charter includes the recruitment and ensuring the active participation of the Global and Indian SI community to optimize sales opportunities towards successful sell through.

"We are very pleased to have Pratip Banerji lead our BFSI vertical in India. Pratip is an outstanding professional with a deep understanding of our business, our industry and our customers," said Sunil Manglore, Vice President, CA Technologies, India. "He has extensive experience in sales and we are sure his business acumen will help drive further growth for us. He has been actively participating in some of the large Core Banking infrastructure rollouts with the major Indian banks and their adoption of new IT initiatives. Growth of our BFSI sales is a priority for CA Technologies and Pratip will play a key role in making that happen."

Prior to joining CA Technologies in this role, Pratip has served with companies like Steria India as their Country Sales Director across different customer verticals and at Sun Microsystems where as the Director of BFSI, he led a team of highly motivated and cross functional teams to work closely with all the banking and insurance companies across India.

"2012 has been an exciting year for the industry and for CA Technologies. The industry is constantly evolving and this is the time to embrace change and move towards further growth. With the region's potential for growth, our focus, strategies and solutions position us strongly with customers, partners, the Government and the industry," said Pratip Banerji, Director of Sales, BFSI, CA Technologies India.

Pratip has also had successful sales stints with organizations like Telstra, Siemens, Apara and Xerox where he held various leadership roles.

About CA Technologies

CA Technologies (NASDAQ: CA) provides IT management solutions that help customers manage and secure complex IT environments to support agile business services. Organizations leverage CA Technologies software and SaaS solutions to accelerate innovation, transform infrastructure and secure data and identities, from the data center to the cloud. Learn more about CA Technologies at www.ca.com.

Follow CA Technologies

Twitter (@CA_APJ)

-- Social Media Page

-- Press Releases

Cautionary Statement Regarding Forward-Looking Statements

Certain statements in this communication (such as statements containing the words "believes," "plans," "anticipates," "expects," "estimates," "targets" and similar expressions) constitute "forward-looking statements" that are based upon the beliefs of, and assumptions made by, the Company's management, as well as information currently available to management. These forward-looking statements reflect the Company's current views with respect to future events and are subject to certain risks, uncertainties, and assumptions. A number of important factors could cause actual results or events to differ materially from those indicated by such forward-looking statements, including: the ability to achieve success in the Company's strategy by, among other things, effectively rebalancing the Company's sales force to increase penetration in growth markets and with large enterprises that have not historically been significant customers, enabling the sales force to sell new products, improving the Company's brand in the marketplace and ensuring the Company's set of cloud computing, Software-as-a-Service and other new offerings address the needs of a rapidly changing market, while not adversely affecting the demand for the Company's traditional products or its profitability; global economic factors or political events beyond the Company's control; general economic conditions and credit constraints, or unfavorable economic conditions in a particular region, industry or business sector; the failure to adapt to technological changes and introduce new software products and services in a timely manner; competition in product and service offerings and pricing; the failure to expand partner programs; the ability to retain and attract adequate qualified personnel; the ability to integrate acquired companies and products into existing businesses; the ability to adequately manage and evolve financial reporting and managerial systems and processes; the ability of the Company's products to remain compatible with ever-changing operating environments; breaches of the Company's software products and the Company's and customers' data centers and IT environments; discovery of errors in the Company's software and potential product liability claims; the failure to protect the Company's intellectual property rights and source code; risks associated with sales to government customers; access to software licensed from third parties; risks associated with the use of software from open source code sources; access to third-party code and specifications for the development of code; third-party claims of intellectual property infringement or royalty payments; fluctuations in the number, terms and duration of the Company's license agreements as well as the timing of orders from customers and channel partners; the failure to renew large license transactions on a satisfactory basis; changes in market conditions or the Company's credit ratings; fluctuations in foreign currencies; the failure to effectively execute the Company's workforce reductions; successful outsourcing of various functions to third parties; events or circumstances that would require us to record a goodwill impairment charge; potential tax liabilities; acquisition opportunities that may or may not arise; and other factors described more fully in the Company's filings with the Securities and Exchange Commission. Should one or more of these risks or uncertainties occur, or should our assumptions prove incorrect, actual results may vary materially from those described herein as believed, planned, anticipated, expected, estimated, targeted or similarly expressed in a forward-looking manner. The Company assumes no obligation to update the information in this communication, except as otherwise required by law. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof.

Copyright © 2012 CA, Inc. All Rights Reserved. One CA Plaza, Islandia, N.Y. 11749. All other trademarks, trade names, service marks, and logos referenced herein belong to their respective companies.



CONTACT DETAILS
Pallavi Bordoloi, CA Technologies, +91 9867696467, pallavi.bordoloi@ca.com
Nikita Nadwani, 20:20 MSL, +91 9167443578, nikita.nadwani@2020msl.com

KEYWORDS
PEOPLE, CONSULTANCY SERVICES, BANKING, BUSINESS SERVICES, IT, TECHNOLOGY

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BWI: Resumption of Infrastructure Projects Boosts the Market for PPE in the GCC, Finds Frost & Sullivan

Press release from Business Wire India
Source: Frost & Sullivan
Thursday, December 27, 2012 01:07 PM IST (07:37 AM GMT)
Editors: General: Economy, Environment, People; Business: Business services, Chemicals, Construction, Information technology; Technology
--------------------------------------------------
Resumption of Infrastructure Projects Boosts the Market for PPE in the GCC, Finds Frost & Sullivan
Improved compliance with safety standards to aid market penetration

Dubai, United Arab Emirates, Thursday, December 27, 2012 -- (Business Wire India) -- With a revived and growing construction sector along with rapidly expanding population, the Gulf Cooperation Council (GCC) is sparing no efforts to complete with infrastructure-related projects that were slowing down or suspended during the economic downturn. The resumption of infrastructure development in various sectors such as transportation, housing, oil and gas, and utilities has widened the labour pool and thereby, raised the demand for personal protective equipment (PPE) in the GCC.

New analysis from Frost & Sullivan (http://www.chemicals.frost.com), Strategic Analysis of the GCC Personal Protective Equipment (PPE) Market, finds that the market earned revenues of USD 320.8 million in 2011 and estimates this to reach USD 452.4 million in 2017.

"The construction and infrastructure industries in the GCC are strongly driven by the USD 120-130 billion in awarded contracts, across various sectors. Further, the infrastructure planning towards the upcoming 2020 FIFA World Cup in Qatar, is expected to boost the PPE Market at par with the construction industry, provided all regulatory and safety compliances are met," said Frost & Sullivan Chemicals and Materials Research Analyst.

The GCC governments are encouraging investments in the non-oil and gas-based industries in their attempt to achieve economic diversification. This has led to further investments in infrastructure and thereby, a bigger market for PPE. However, despite the market's potential, PPE companies find it difficult to penetrate the low-end segments due to end users' inadequate awareness and compliance with safety product standards.

There is high price sensitivity, especially among smaller contractors in the construction industry, who ignore safety standards when it comes to products such as gloves and goggles.

"It is imperative for the government and private participants to enforce safety standards and build awareness," noted Frost & Sullivan Analyst. "Many multinationals have already launched awareness campaigns and stand to gain from the resultant goodwill."

If you are interested in more information on this research, please send an email to Tanu Chopra / Deepshri Iyer, Corporate Communications, at tanu.chopra@frost.com /deepshrii@frost.com, with your full name, company name, title, telephone number, company email address, company Web site, city, state and country.

Strategic Analysis of the GCC Personal Protective Equipment (PPE) Market is part of the Chemicals & Materials Growth Partnership Services program, which also includes research in the following markets: Indian PPE Market, GCC Market for Paints and Coatings, GCC market for Green Materials Used in Construction and Egypt Paints and Coatings Market. All research services included in subscriptions provide detailed market opportunities and industry trends that have been evaluated following extensive interviews with market participants.

About Frost & Sullivan

Frost & Sullivan, the Growth Partnership Company, works in collaboration with clients to leverage visionary innovation that addresses the global challenges and related growth opportunities that will make or break today's market participants.

Our "Growth Partnership" supports clients by addressing these opportunities and incorporating two key elements driving visionary innovation: The Integrated Value Proposition and The Partnership Infrastructure.

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Strategic Analysis of the GCC Personal Protective Equipment (PPE) Market
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CONTACT DETAILS
Tanu Chopra, Corporate Communications - Middle East and North Africa, Frost & Sullivan, +91 9820480089, tanu.chopra@frost.com
Deepshri Iyer, Corporate Communications - Middle East and North Africa, Frost & Sullivan, +91 (22) 66072038, deepshrii@frost.com
Nimisha Iyer, Corporate Communications - Middle East, North Africa and South Asia, Frost & Sullivan, +91 9820050519, niyer@frost.com

KEYWORDS
ECONOMY, ENVIRONMENT, PEOPLE, BUSINESS SERVICES, CHEMICALS, CONSTRUCTION, IT, TECHNOLOGY

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BWI: CarDekho.com Launches CarDekho Forum - Discussion Community for Car Passionates

Press release from Business Wire India
Source: CarDekho.com
Thursday, December 27, 2012 11:00 AM IST (05:30 AM GMT)
Editors: General: Consumer interest, Entertainment, People; Business: Automotives, Business services, Information technology, Media & entertainment; Technology; Automotive
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CarDekho.com Launches CarDekho Forum - Discussion Community for Car Passionates


Jaipur, Rajasthan, India, Thursday, December 27, 2012 -- (Business Wire India) -- GirnarSoft Automobiles Pvt. Ltd, the proud owner of India's leading automotive portal CarDekho.com, today announced the launch of CarDekho Forum, an open platform for Indian auto enthusiasts, where they can hold car specific discussions, question about, and comment to the queries taking place at forum.cardekho.com.

CarDekho Forum employs an experienced group of auto fanatics who are ever ready to help those who have got questions and doubts about cars. Users can read through the news and expert reviews, watch videos about the existing and all upcoming cars, maintenance tips/suggestions for the vehicle they own, and expert advice if looking to buy/sell a new or used car. CarDekho Forum allows readers to share their opinions and interpretations with their fellow forum users, while they also experience the expert's standpoint on the topic of discussion.

The Forum allows users to log-in using their Facebook credentials making it easy for them to register in seconds with the forum. Secondly, users will be able to share their discussions with their FB and Twitter friends at the same time.

Explaining the motto behind this step, Mr. Amit Jain, CEO CarDekho, says, "The idea behind the launch of CarDekho Forum is to create an open platform that enables participation of auto-industry experts, cars & accessories manufacturers, car dealers, auto passionates into educating the common-mass to automobiles. We aim to serve people with in-depth technical reports and news from the auto industry and letting them know how the happenings of the automotive scene in India. Forum is going to be driven by auto enthusiasts and we are in process of building up the moderator's community on forum. Each and every one who has a passion for cars is invited to be part of the core team."

The Forum also wishes to be a source of infotainment with pulsating automotive news, videos, expert reviews and the happenings in the industry. The vision is to equal the forum into a never before seen online community, which aims at bringing automotive world out of the printed magazines and serving minute-to-minute information on cars right online.

We invite auto enthusiasts from India, car manufacturers, auto dealers, correspondents and bloggers to contribute towards this online auto community. Its a forum for all experts as well newbies. Everyone can be a part of the forum to share their opinion of new and upcoming launches, appreciate the vehicle's finer intricacies, and to understand the inner mechanism of engines and other technicalities of cars.

About CarDekho.com

CarDekho.com is India's most popular Auto portal and helps its users with car research, finance, insurance, used cars and any other aspect of car buying with the best possible deals through its exclusive tie-ups with car manufacturers, finance and insurance companies. GirnarSoft Automobiles Pvt. Ltd. Owns CarDekho, a subsidiary of Girnar Software Pvt. Ltd. Girnar Software is Rajasthan's leading IT Company.



CONTACT DETAILS
Charu Kishnani, CarDekho.com, +91 9001466999, business@girnarsoft.com

KEYWORDS
CONSUMER, ENTERTAINMENT, PEOPLE, AUTOMOTIVE, BUSINESS SERVICES, IT, MEDIA, TECHNOLOGY, AUTOMOTIVE

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BWI: RummyCircle.com Launches Sankranti Rummy Tournament – 5 Lakhs in Cash prizes

Press release from Business Wire India
Source: RummyCircle.com
Thursday, December 27, 2012 10:43 AM IST (05:13 AM GMT)
Editors: General: Consumer interest, Entertainment, Lifestyle, People; Business: Advertising, PR & marketing, Business services, Information technology, Major diversified industrial groups, Media & entertainment; Technology
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RummyCircle.com Launches Sankranti Rummy Tournament - 5 Lakhs in Cash prizes


Mumbai, Maharashtra, India, Thursday, December 27, 2012 -- (Business Wire India) -- RummyCircle.com, India's largest Rummy site announced the launch of Sankranti Rummy Tournament today with Rs. 5 Lakhs in Cash prizes. This marks the beginning of the New Year and the auspicious harvest season especially in South of India.

Sankranti is celebrated all over India and the auspicious days are known with names like: Pongal, Uttarayan, Khichdi, Maghi, Boghi, Kanuvu etc. Playing cards with friends and family is an important part of the tradition in this season. "This time gives us a great opportunity to connect with our players and join the celebrations with them," said Sachin Uppal, RummyCircle's Marketing Director. "We want to wish our players a happy New Year and Sankranti Rummy Tournament is the perfect offering to kick start the New Year on a prosperous note", added Venkat Veluvolu, the Head of Loyalty and Rewards.

To ensure that everyone gets a fair chance to participate, the qualifiers will be running almost round the clock. These qualifier rounds will start from 27th December 2012 and will go on till 14th January 2013. Excitement will be at a high on RummyCircle.com throughout this period with cash prizes of Rs. 29 Lakhs to be won in qualifiers to the Sankranti Rummy Tournament. The finals which will be hosted on 15th January 2013 will carry a first prize of Rs. 1 lakh and many more cash prizes totalling to Rs. 5 lakhs.

It is really simple to join the rummy fun and excitement this auspicious season on RummyCircle.com, and one can create a free account and play a qualifier starting at just Rs. 10. To learn more, visit: https://www.rummycircle.com


CONTACT DETAILS
Sachin Uppal, Marketing Director, press.relations@games24x7.com

KEYWORDS
CONSUMER, ENTERTAINMENT, LIFESTYLE, PEOPLE, MARKETING, BUSINESS SERVICES, IT, GROUPS, MEDIA, TECHNOLOGY

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Wednesday, December 26, 2012

BWI: Bharat Technical Solutions Pvt. Ltd (BTSPL) Invites EOI for 25000 White Label ATMs on behalf of SREI

Press release from Business Wire India
Source: Bharat Technical Solutions Pvt. Ltd (BTSPL)
Wednesday, December 26, 2012 04:56 PM IST (11:26 AM GMT)
Editors: General: Consumer interest; Business: Accounting & management consultancy services, Advertising, PR & marketing, Banking & financial services, Business services, Information technology, Major diversified industrial groups; Technology
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Bharat Technical Solutions Pvt. Ltd (BTSPL) Invites EOI for 25000 White Label ATMs on behalf of SREI


New Delhi, Delhi, India, Wednesday, December 26, 2012 -- (Business Wire India) -- Bharat Technical Solutions Pvt. Ltd (BTSPL) has been appointed as a Project Management Consultant by SREI Infrastructure Finance Limited and announces the publication of Notice Inviting Tender for EXPRESSION OF INTEREST (EOI) FROM MANUFACTURERS/DISTRIBUTORS/SUPPLIERS / SERVICE PROVIDERS FOR SUPPLY, INSTALLATION, COMMISSIONING, OPERATIONS AND MAINTENANCE OF 25000 WHITE LABEL ATMs.

Details are available at

http://www.btspl.co.in


CONTACT DETAILS
Naresh K Gupta, Bharat Technical Solutions Pvt. Ltd, +91 9810162469, naresh.gupta@btspl.co.in

KEYWORDS
CONSUMER, CONSULTANCY SERVICES, MARKETING, BANKING, BUSINESS SERVICES, IT, GROUPS, TECHNOLOGY

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BWI: Max Life Insurance Announces ‘First Ever Special Bonus’ for its Policyholders

Press release from Business Wire India
Source: Max Life Insurance Co. Ltd.
Wednesday, December 26, 2012 03:55 PM IST (10:25 AM GMT)
Editors: General: Consumer interest, Economy, People; Business: Banking & financial services, Business services, Financial Analyst, Stock exchanges
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Max Life Insurance Announces 'First Ever Special Bonus' for its Policyholders
To distribute Rs. 130 crore

New Delhi, Delhi, India, Wednesday, December 26, 2012 -- (Business Wire India) -- Max Life Insurance, one of India's leading life insurance companies in India, today announced a "one-time" special bonus to all its active policyholders who have participating policies issued on or before 31st December 2005. The special bonus will be paid at the respective policy anniversaries commencing February 1, 2013. The special bonus would be calculated as a percentage of the annual premium paid. For the eligible policies, the longer the policyholder has been with the Company, the higher will be the percentage of the special bonus.

Commenting on the first ever special bonus declaration to its participating policyholders, Mr. Rajesh Sud, CEO & Managing Director, Max Life Insurance said, "Max Life Insurance has experienced robust and profitable growth. We wanted to share the result of this improved performance with our loyal policyholders in the form of special bonus. The older the eligible policy, the higher the special one-time bonus it will be eligible for. We will continue delivering true value to our policyholders by focusing on long-term savings and protection."

All the policies which were issued on or before 31st December 2005 and are active at the time of their policy anniversaries falling due in the 12-month period from 1st February 2013 and 31st January 2014, will be eligible for the special one-time bonus. During this period, if there is a reinstatement which causes the policy to become active, that policy would also be eligible for special one-time bonus. Policies that have been surrendered will not be eligible for this special bonus.

At A Glance

-- Over 2.6 lakh policyholders would receive payments ranging from 100% to 20% of their annual premiums, irrespective of the premium term or the policy term of the policy.

-- The total payout is estimated to be around Rs. 130 crore

-- Payment would be made at the policy anniversary falling due in the 12-month period from 1st February 2013 to 31st January 2014

-- Special one-time Bonus payment would be made through cheque irrespective of the bonus option chosen by policyholder


About Max Life Insurance Co. Ltd. (www.maxlifeinsurance.com)

Max Life Insurance, one of India's leading life insurers, is a joint venture between Max India Ltd. and Mitsui Sumitomo Insurance Co. Ltd. Max India is a leading Indian multi-business corporate, while Mitsui Sumitomo Insurance is a member of MS&AD Insurance Group, which is amongst the top general insurers in the world. Max Life Insurance offers comprehensive life insurance and retirement solutions for long-term savings and protection. A financially stable company with sound investment expertise, Max Life Insurance has a strong customer-centric approach focused on advice-based sales and quality service.

In the financial year 2011-12, Max Life Insurance had a market share of 8.6%. The Company has been one of the fastest growing life insurers, with total revenue of Rs. 6,391 crore and enterprise profit of Rs.733 crore for the Financial Year 2011-12. The Company's capital base of Rs. 2,127 crore, with a solvency margin of 534% is testimony of its financial strength and stability. As on 31st March 2012, Max Life Insurance had assets under management of Rs.17,215 crore.



CONTACT DETAILS
Chumki Sen, Max Life Insurance Co. Ltd. , +91 9811854303, chumki.sen@maxlifeinsurance.com

KEYWORDS
CONSUMER, ECONOMY, PEOPLE, BANKING, BUSINESS SERVICES, Financial Analyst, STOCK EXCHANGES

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BWI: Panasonic India Becomes the Proud Winner of National Conservation Energy Awards 2012

Press release from Business Wire India
Source: Panasonic India
Wednesday, December 26, 2012 02:47 PM IST (09:17 AM GMT)
Editors: General: Consumer interest, Economy, Entertainment, Environment, People; Business: Advertising, PR & marketing, Business services, Electronic appliances & components, Energy companies, Major diversified industrial groups, Media & entertainment; Technology
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Panasonic India Becomes the Proud Winner of National Conservation Energy Awards 2012


New Delhi, Delhi, India, Wednesday, December 26, 2012 -- (Business Wire India) -- Panasonic India won the National Conservation Energy Award (NECA 2012) for its non inverter 5 Star Air Conditioners at Vigyan Bhawan, New Delhi on 14th December 2012. Hon'ble President Shri Pranab Mukherjee along with Shri Jyotiraditya Scindia, Hon'ble Minister of State for Power presented the award to Mr. Manish Sharma, MD- Consumer Product Division, Panasonic India. This award is organized annually by Bureau of Energy Efficiency (BEE) which is a statutory body under Ministry of Power, Government of India.

NECA is an award to give national recognition to the selected industrial units who have made systematic and serious attempts for efficient utilization and conservation of energy during the year. The scheme is open to all industrial units in the sub sectors like aluminum, automobile, chemicals, consumer goods, distillery and brewery, drugs & pharmaceuticals, fertilizers, forging, foundries, glass, integrated steel, mini steel, mining, paper & pulp, petrochemicals, refractory, sugar, steel re-rolling mill, textile plants and more.

After receiving the award, Mr. Manish Sharma - Managing Director- Consumer Product Division, Panasonic India said, "We are thankful to the Bureau of Energy Efficiency, Government of India, to have recognized our green innovation efforts which indeed have resulted in higher energy efficiency of our products. One of the ways in which we have integrated our contributions to the environment with business growth is by creating our 'eco ideas' mark to help our customers quickly and clearly identify products that have been designed to minimize energy and resource use. This certainly is our step forward towards realizing our vision of becoming the No. 1 Green Innovation Company in the Electronics Industry by 2018. We have been putting the environment at the centre of our business decisions as a way to bring forth our vision of "Green Life Innovation" and "Green Business Innovation." Winning this award is extremely reassuring that we are on the right track and would definitely strengthen the faith our customers have in our green products."

Air Conditioner is a product that a consumer would associate with high electricity consumption in turn leading to high electricity bills. That is why the consumers in the low to middle income group treat an air conditioner as a high involvement purchase decision product. Having a power consumption of 1530 W Panasonic TC 1.5 ton 5 star Jade series gives you more energy savings over a non star rated air conditioner in the long run. The energy conservation depends on the input power, the running hours and the cost of per unit electricity. If we compare Panasonic 1.5 ton Jade series having a power input of 1530W with a 1.5 ton non star rated air conditioner having a power input of 2510W, with 80% compressor being functional we can easily say that the consumers will save up to 39.04 percent on their electricity bill.

Panasonic's CS-TC18NKY/CU-TC18NKY, a 5 Star air conditioner is the winning product in the consumer goods category. Several unique features in the air conditioner make it highly efficient in energy conservation. The Econavi mono sensor in the air conditioner can detect wasted energy and automatically select optimum energy saving operation which leads savings up to 20 percent. The High activity detection feature automatically increases cooling power to improve comfort when needed. The Anti Bacterial Filter which combines three effects in one: anti allergen, antivirus & anti bacteria protection to provide 99 percent clean air for a healthy lifestyle. The Soft Dry Mode starts with cooling to dehumidify and provides continuous breeze at a low frequency to keep a room dry without much change to the temperature. The anti-rust coating on the condenser and the super tropical compressor make the product highly efficient and help it perform well under high load conditions.

Panasonic has long focused its efforts in India on developing the best products possible for its Indian customers and employees. As a testimony to that the company has recently inaugurated its first environment friendly model factory in India in the town of Jhajjar, Haryana. It is the largest manufacturing facility for Panasonic's global operations yet the factory will create almost zero waste. The introduction of a number of eco-features in the Techno Park Jhajjar factory, make it one of the greenest facilities Panasonic operates globally.

Panasonic Corporate Vision

Panasonic has a vision to become the No. 1 Green Innovation Company in the Electronics Industry by 2018, when Panasonic will celebrate its 100th anniversary. Panasonic aspires for global excellence as a Green Innovation Company, encompassing two goals: Green Life Innovation to realize green lifestyles to enrich people's lives and Green Business Innovation to bring forth innovation in our business styles.

About Panasonic Corporation

Panasonic Corporation is a worldwide leader in the development and manufacture of electronic products for three business fields, consumer, components & devices, and solutions. Based in Osaka, Japan, the company recorded consolidated net sales of 7.85 trillion yen for the year ended March 31, 2012. It aims to become the No. 1 Green Innovation Company in the Electronics Industry by the 100th year of its founding in 2018.The company's shares are listed on the Tokyo, Osaka, Nagoya and New York (NYSE:PC) stock exchanges. For more information on the company and the Panasonic brand, visit the company's website at http://panasonic.net/

About Panasonic India

Panasonic makes available in India its wide range of consumer electronics and home appliances like LCD & Plasma TVs, DVD players, home theatre systems, cameras, camcorders, car audio systems, air conditioners, washing machines, refrigerators, microwave ovens, automatic cookers, vacuum cleaners and the like. The company has a workforce of about 12,650 in India and an estimated turnover of Rs 10,000 crores in FY 2012. For more information on the company and the Panasonic brand in India, please visit http://panasonic.co.in.

To view the photograph, please click on the link given below:

The Hon'ble President Shri Pranab Mukherjee along with Shri Jyotiraditya Scindia, Hon'ble Minister of State for Power present the National Conservation Energy Award (NECA 2012) for its non-inverter 5 Star Air Conditioners to Mr. Manish Sharma - Managing Director- Consumer Product Division, Panasonic India
For picture(s)/data to illustrate this release click below:

http://www.BusinessWireIndia.com/attachments/untitled_1.JPG
untitled_1.JPG


CONTACT DETAILS
Richa Sethi, Panasonic India, +91 9560498765, richa.sethi@in.panasonic.com
Malvika Sinha, Genesis Burson-Marsteller, +91 9873382955, malvika.sinha@bm.com

KEYWORDS
CONSUMER, ECONOMY, ENTERTAINMENT, ENVIRONMENT, PEOPLE, MARKETING, BUSINESS SERVICES, ELECTRONICS, ENERGY, GROUPS, MEDIA, TECHNOLOGY

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BWI: Intuit India Supports Grace Hopper Celebration 2012

Press release from Business Wire India
Source: Intuit Inc.
Wednesday, December 26, 2012 12:00 PM IST (06:30 AM GMT)
Editors: General: Consumer interest, Economy, People; Business: Advertising, PR & marketing, Banking & financial services, Business services, Information technology, Media & entertainment; Technology
--------------------------------------------------
Intuit India Supports Grace Hopper Celebration 2012
A platform to bring the research and career interests of women in computing to the forefront

Bangalore, Karnataka, India, Wednesday, December 26, 2012 -- (Business Wire India) -- Intuit India, true to its spirit of encouraging small businesses and entrepreneurship, recently sponsored the second edition of the Women Entrepreneurship Quest (WEQ) 2012 at the Grace Hopper Celebration (GHC) of Women in Computing. WEQ is a platform designed to promote and showcase early-stage ventures with a technology component founded or led by women entrepreneurs. Intuit has always been on the forefront of supporting small businesses by understanding the pain points of small business owners and introducing products that make their life easier.

Co-founded by Dr. Anita Borg and Dr. Telle Whitney in 1994 and inspired by the legacy of Rear Admiral Grace Murray Hopper, the Grace Hopper Celebration (GHC) of Women in Computing is a conference designed to bring the research and career interests of women in computing to the forefront. Intuit India was also a bronze sponsor of the event overall.

Speaking at the event, Vijay Anand, Vice President, India Development Centre, Intuit India, said, "At Intuit, diversity and inclusion are core values we live by. A diverse workforce that mirrors our customer base helps us build deeper empathy and delightful solutions for our customers. An inclusive work environment that values diversity of thought fosters entrepreneurial thinking and leads to amazing innovations and strong business performance. These values come to life in the numerous employee networks and communities that we have within Intuit including the Intuit Women's Network (IWN). These communities are driven by passionate employees who want to make a difference within the company and give back to society. I'm thrilled that IWN has not only made Intuit an awesome place to work for women but also is contributing to build a wonderful community of women engineers here in India."

Commenting on partnering with GHC 2012, he added, "The Grace Hopper Conference is an initiative which helps women realize their true potential, and we will continue to partner with such initiatives, which is in line with our overall philosophy of global inclusion and innovation."

The Intuit Women's Network (IWN) members represented Intuit at the event with women leaders such as Deepa Bachu, Srividhya Ramarathnam, Neeta Pande and Sushma Chakkirala who participated in the advisory committee and panel discussions and Intuit engineers such as Rekha Joshi, Radhalakshmi Jayaraman, Aishwarya Ganapathy and Neeta Pande who participated in the first of its kind women's Hackathon for Humanity event on Dec. 13th.

About Intuit India

Intuit is a leading provider of business and financial management solutions for small and mid-sized businesses in the country. Intuit India - the company's first venture in Asia Pacific, commenced operations in 2005, currently has more than 650 employees across offices in Bangalore, Mumbai and New Delhi. Intuit stands on the core principles of customer driven innovation and improving the financial lives of its customers profoundly with product offerings such as QuickBooks Online and Money Manager in India. Intuit has been recognized as the 2nd best company for Rewards and Recognition, 6th Best Employer in India, Top 10 Best Places to Work for in India, A Great Place to Innovate by Zinnov and is among the Top 25 Best Employers in Asia. For more information, please visit www.intuit.in

About Intuit Inc.

Intuit Inc. is a leading provider of business and financial management solutions for small and mid-sized businesses; financial institutions, including banks and credit unions; consumers and accounting professionals. Its flagship products and services, including QuickBooks®, Quicken® and TurboTax®, simplify small business management and payroll processing, personal finance, and tax preparation and filing. ProSeries® and Lacerte® are Intuit's leading tax preparation offerings for professional accountants. Intuit Financial Services helps banks and credit unions grow by offering innovative online and mobile banking solutions that make it easier for consumers and businesses to manage their money. Founded in 1983, Intuit had annual revenue of $4.15 billion in its fiscal year 2012. The company has approximately 8,500 employees with major offices in the United States, Canada, the United Kingdom, India and other locations. More information can be found at www.intuit.com



CONTACT DETAILS
Samantha Unnikrishnan, Intuit Inc., +91 (80) 41769200, samantha_unnikrishnan@intuit.com
Pravin D S, The PRactice, +91 9379429248, pravinds@the-practice.net

KEYWORDS
CONSUMER, ECONOMY, PEOPLE, MARKETING, BANKING, BUSINESS SERVICES, IT, MEDIA, TECHNOLOGY

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BWI: Benor Organics Launches DeshSe.com for Online Sales of Organic Products in NCR Region

Press release from Business Wire India
Source: Benor Organics Private Limited
Wednesday, December 26, 2012 10:00 AM IST (04:30 AM GMT)
Editors: General: Consumer interest, Food & drink, People; Business: Advertising, PR & marketing, Business services, Information technology, Major diversified industrial groups, Retailers; Technology
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Benor Organics Launches DeshSe.com for Online Sales of Organic Products in NCR Region
-DeshSe.com will make available certified natural and organic products, both food and non-food, exclusively for online buying and home delivery in the region. The online retail store is gearing up to service orders from major cities across India within the next couple of months.

New Delhi, Delhi, India, Wednesday, December 26, 2012 -- (Business Wire India) -- Benor Organics has announced the launch of Desh'Se, a high quality brand of Organic food and non-food products, in the NCR region comprising New Delhi, Noida, Ghaziabad, Faridabad and Gurgaon. Consumers can now buy these organic products - free from any harmful chemicals and pesticides- online at http://www.deshse.com/.

Food products listed on Desh'Se website have the Organic Certification by OneCert Asia Agri Certification (P) Ltd. The products meet relevant guidelines as per NOP (USDA), NPOP (Govt. of India) and EU Standards for Organic Production.

Currently, the online store offers a range of food products such as cereals (including organic Basmati rice), lentils, spices and edible oils. In the coming few weeks, the site will expand its portfolio to include organic preserves and spreads, tea & coffee, snacks, textiles, and cosmetics.

"We are thrilled to commence online sales of the Desh'Se brand of organic products in the NCR region," said Shailendra Beniwal, CEO of Benor Organics. " Customers can expect truly organic products, processed and packed in best-in-class facilities, stored in hygienic environments and delivered direct to their homes.

"Beyond the obvious health benefits; there are socio-economic and environmental implications of going natural. And we are committed to spreading awareness and adoption of organic products in India. Towards this end, we are working on an aggressive roll-out plan to be able to service orders from all over India within the next few months. We aim to the most reliable, convenient and trustworthy source for organic products in the country."

About Benor Organics

Benor Organics Private Limited is an online retailer of organic food and non-food products, sold under its flagship brand Desh'Se. The company depends upon best-in-class technology in sourcing, procurement and fulfillment to ensure that customers have a dependable and trustworthy avenue to buy organic products (http://www.deshse.com/Category.aspx) with total confidence.

Do connect us on Facebook (https://www.facebook.com/pages/DeshSe/440095042721139) for regular updates.



CONTACT DETAILS
Shailendra Beniwal, Benor Organics Private Limited, +91 9266905008, shailendra.beniwal@deshse.com

KEYWORDS
CONSUMER, FOOD, PEOPLE, MARKETING, BUSINESS SERVICES, IT, GROUPS, RETAIL, TECHNOLOGY

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Monday, December 24, 2012

BWI: Gaadi.com Launches Online Marketplace for Automotive Accessories

Press release from Business Wire India
Source: Gaadi.com
Monday, December 24, 2012 11:50 AM IST (06:20 AM GMT)
Editors: General: Consumer interest, Entertainment, People; Business: Automotives, Business services, Information technology, Retailers; Technology; Automotive
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Gaadi.com Launches Online Marketplace for Automotive Accessories
Collaborates with Tradus.com to power e-commerce section

New Delhi, Delhi, India, Monday, December 24, 2012 -- (Business Wire India) -- Gaadi.com, a leading online marketplace for new and used car buyers and sellers, today launched a comprehensive auto e-commerce marketplace to meet the growing demand for auto products from auto care to electronics and other accessories. In its first phase, the newly launched section will offer a vast array of products from 160 leading Indian and International brands across categories like car electronics, car care, tools, utilities, and safety & security solutions.

Speaking about the launch Mr. Umang Kumar, Co-Founder & CEO, Gaadi.com said "We have always aligned our efforts to add value to the users coming to our portal. This new addition is part of our foray into engaging with our users beyond just the car purchase to the car ownership phase." He further added, "We have witnessed a growing volume of requests over the last year indicating a perceptible increase in the demand for auto accessories online. Our forward integration plan would look at other verticals like batteries, tyres, etc."

Speaking on the association, Mr. Ashish Kashyap, CEO, Ibibo Group says, "We are excited to be exploring synergies across group companies. Gaadi's focus on everything automotive and Tradus.com vast experience in e-commerce together are a perfect match. Customers get the best of both worlds when they are guided by Gaadi's industry-leading research in selecting the right products and served by Tradus.com's best-in-class e-commerce platform in buying those products."

Estimated at Rs 4,200-4,500 crores, the car accessories market in India is set to witness exponential growth over the next few years. More than one third of this market is currently controlled by the unorganized sector and the growing demand for improved safety, entertainment, convenience, connectivity, style and maintenance products is irrefutable. An ever increasing percentage of car and bike owners today view their vehicles as a statement and reflection of their personality and are constantly on the lookout for quality products to maintain and personalize their ride.

Capitalizing on the unique strengths of Gaadi.com and Tradus.com, both group companies of MIH India, the new accessories section brings a cohesive shopping experience for Indian car and bike owners. It empowers the user by providing easy access and doorstep delivery of affordable quality products and unique merchandise from the best domestic and global brands. Over the next quarter, the portfolio will expand to include more bike accessories like a variety of helmets from global brands while subsequent quarters will witness introduction of more essentials like batteries and tyres along with horizontal growth in other categories.

For more information, visit Gaadi Shop http://www.gaadi.com/shop/

About Gaadi.com

Gaadi.com is a leading online automotive marketplace bringing together car buyers and car sellers. New car buyers can research their car purchase while used car buyers can browse through the largest collection of inventory online. Launched in May 2008, it was acquired by MIH (a subsidiary of South African media giant Naspers) in Feb 2011.

It is the best resource for new car research in India, providing users with information (specifications, features, pricing, news), opinions (editorial reviews, user reviews, user ratings, video reviews) and tools (recommendation engines, car comparators, dealer locators etc.). Users can make an informed decision using these tools before requesting a price quote and booking a test drive. Gaadi.com also facilitates users to get best deals on new car loans and auto insurance.

Gaadi.com's used car marketplace is the best in online space with a comprehensively curated and photographed stock of used cars. It provides a transparent and reliable platform for used car listings with detailed information for used car buyers. Users are free to choose from individual sellers, used car dealers and can filter their requirements basis location, body type of vehicle, fuel type, price range, etc. A host of tools including used car valuation tools and offline services are additionally offered.



CONTACT DETAILS
Ms. Mouneeta Dewan, +91 9953135488
Ms. Arshi Uppal, +91 9899798510

KEYWORDS
CONSUMER, ENTERTAINMENT, PEOPLE, AUTOMOTIVE, BUSINESS SERVICES, IT, RETAIL, TECHNOLOGY, AUTOMOTIVE

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BWI: QAI’s Announces The Best of the Best Awards at 12th Software Testing Conference Awards 2012

Press release from Business Wire India
Source: QAI
Monday, December 24, 2012 11:14 AM IST (05:44 AM GMT)
Editors: General: Consumer interest, Entertainment; Business: Accounting & management consultancy services, Business services, Information technology, Media & entertainment; Technology
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QAI's Announces The Best of the Best Awards at 12th Software Testing Conference Awards 2012
NeST, Nokia Siemens Networks, Infosys & Robert Bosch Engineering and Business Solutions win top honors

Bangalore, Karnataka, India, Monday, December 24, 2012 -- (Business Wire India) -- QAI (a href ="http://www.qaiglobal.com/" target="_blank">www.qaiglobal.com), the world's leading consulting and workforce development firm addressing Operational Excellence announced the Awards for excellence and innovation in Software Testing at the 12th International Conference on Software Testing (STC) 2012. NeST and Nokia Siemens Networks emerged as the joint winners for their paper titled "Business Component and XML driven framework" and "Simulated Field Environment - Test Automation & Continuous Regression Testing Framework" respectively. The 1st Runner Up position was duly awarded to Infosys for their paper on "Testing 3Vs (Volume Variety and Velocity) of Big Data". Robert Bosch Engineering and Business Solutions secured the third spot with their paper titled "Test size driven productivity tracking. The awards were given away at a glittering ceremony at the Le Meridien, Bangalore during the Awards Evening at STC 2012.

For the awards this year, a record breaking number of 466+ author intent forms from over 150 organizations were received which is the all-time highest received for any conference conducted in the past 10 years in India. After preliminary screening, a total of 27 members were invited to present their papers at the conference. In all 100 organizations were represented for the regional rounds, hosted in six cities in India.

The jury members were quoted as saying "The concept presented by NeST is completely unique, original and well-articulated. The framework presented is a unique approach which has a high relevance to business, and converges the elements of automation, business, and technology very well. The paper presented by Nokia captures the fact that, many a times, testers focus on engineering more and don't simulate or understand what is happening in production. In addition to providing a fresh perspective and a solution to Regression testing, this framework was well detailed, articulated, and presented with substantial production level details to qualify for the winning position. These papers deserve to be patented."

Commenting on the overwhelming success of STC 2012, Mr. Navyug Mohnot, CEO, QAI said, "The growth and demand for testing, fueled by the outsourcing phenomenon is an indication of the future for the business. It also has created a strong realization that we are capable of more than what we currently provide. This realization coupled with the upcoming trend of Cloud Computing makes it imperative that for the journey to continue, organizations have to undertake focused initiatives to transform themselves from being a simple service organization. Recognizing such challenges, the International Software Testing Conference was created as a unique forum for exchanging, learning and accelerating the implementation of best practices in the domain of Software Testing."

For over 15 years, QAI has brought together international representatives and recognized thought-leaders to share information, learn new software quality processes, and discuss software practices through a number of prestigious events like Project Management Leadership Conference (PML), Software Estimation Colloquium (SEC), IT Service Management Conference (ITSM), High Maturity Best Practices Conference (HMBP) and the International Software Testing Conference (STC).

Speaking at the ceremony, Mr. Pradeep C, CEO, Edista Testing Institute said, "STC 2012 has been a great platform for professionals to interact, exchange, and collaborate with the Best of the Best in the Industry. While enabling collaboration, STC 2012 has been also setting the vision, tone and direction of the future to come, for the Indian Testing Industry. Attended by over 50+ business leaders, this year, the conference has also been playing a critical role in recognizing leadership and excellence in the practice of the Testing Profession. At QAI and ETI, these events are a constant endeavor from our end to enable accelerated implementation and adoption of Best Practices, and the take-away has been immense for all participants."

About QAI

QAI is a leading global consulting and workforce development organization addressing 'Operational Excellence' in knowledge intensive service organizations.

QAI Global Services (QGS) provides advisory and consulting services, leading to operational excellence in organizations. QGS engages with client organizations for deployment of best practices and process improvement engagements in areas including Quality, Innovation, Project and Programme Management, IT Service Management, Testing and Service Excellence to name a few.

QAI Global Institute (QGI) is the workforce development division of QAI and engages with individuals inside organizations and with professional communities. The Institute, through learning design, training delivery, competency assessments, development and certifications enables career growth and equips individuals to help realize organizational goals.

QAI has trained over 1,60,000 professionals and certified over 40,000 professionals across the globe and is currently servicing over 300 clients in over 35 countries. Our offices are located in USA, India, China, and Singapore.

To know more, please visit www.qaiglobal.com.

About Edista Testing Institute

Derived from the Finnish word meaning to enable and to enhance, Edista Testing Institute [ETI] is a workforce development partner for leading IT organization globally enabling Acquisition, Transformation, Recognition and Engagement solutions for Workforce Development in IT & IT Enabled Services.

Setup in 2008, as a subsidiary of QAI, the focus of the organization has been to enable IT organizations create a sustainable competitive advantage through talent acquisition, management and transformation solutions in Software Testing. ETI provides this support through various trainings, e-learning programs and in-house drives to assist employees in obtaining software testing certifications.

Over the years, we have helped over 100+ clients, in over 12+ countries, trained over 5,000+ professionals, certified over 2,000+ professionals, and build a community of over 10,000+ professionals in the field of Software Testing alone.

To know more, please visit www.edistatesting.com.



CONTACT DETAILS
Arka Sengupta, QAI, arka.sengupta@qaiglobal.com

KEYWORDS
CONSUMER, ENTERTAINMENT, CONSULTANCY SERVICES, BUSINESS SERVICES, IT, MEDIA, TECHNOLOGY

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Friday, December 21, 2012

BWI: Innovation in Food Processing: AIP to Optimize Agriculture-Industry Interface through Training in Value Addition

Press release from Business Wire India
Source: Sathguru Management Consultants Pvt. Ltd.
Friday, December 21, 2012 05:33 PM IST (12:03 PM GMT)
Editors: General: Food & drink, People; Business: Agriculture, Business services, Education & training; Technology
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Innovation in Food Processing: AIP to Optimize Agriculture-Industry Interface through Training in Value Addition


Meerut, Uttar Pradesh, India, Friday, December 21, 2012 -- (Business Wire India) -- Towards achieving its mandate to improve income and livelihood among the rural populace involved in the agricultural and related sectors, the Agricultural Innovation Partnership (AIP) will organize a three-day training program for farmers, small entrepreneurs, students, homemakers and educated unemployed youth in the Department of Agricultural Engineering and Food Technology, College of Agriculture, Sardar Vallabhbhai Patel University of Agriculture & Technology (SVPUA&T), Meerut on December 22-24, 2012.

The hands-on training will help the participants learn ways to improve the shelf life of food products, taste and nutritional value of the value-added food using traditional as well as modern methods. The participants will also be trained on using simple, but effective ways of employing the recent advances made in processing and preservation technologies in fruits and vegetables. AIP, a project funded by the USAID, is a consortium of leading agricultural universities and institutions in India and US and supported by private partners in India, is managed by Sathguru Management Consultants.

In India, close to 20 percent of the total vegetable and fruit produce worth INR 440 billion goes to waste annually due to the lack of transport and cold chain facilities. The negative impact of this on natural resource utilization, farmer income, and the rural economy may be effectively countered by educating the farmers and other members of local agrarian economies on effective processing and preservation techniques.

An eminent faculty comprising industry leaders and subject experts from India and US will converge to share their knowledge and experiences through hands-on trainings and presentations that will demonstrate ways to improve the edibility and quality of processed fruits and vegetables. The top-notch team of experts from the College of Agriculture and Life Sciences, Cornell University comprising Prof. Syed Rizvi and Alicia Orta-Ramirez will train the participants. Speaking on the occasion, Prof Rizvi said, "This training program, meant largely for the people at the grass-roots level, will coach them on developing unique, less price-sensitive, consumer-oriented, hygienic products to bolster the agriculture-industry interface, develop entrepreneurship models and understand bio-process technology for converting raw agricultural produce into useful products."

Speaking on the need of the training, Prof Samsher, Dept. of Food Science and Technology, SVPUA&T who has been actively involved in conducting the training, commented, "The idea of deriving value-added products from agricultural produce highlight several complex issues-product innovation and management and rural development-all of which are intricately connected with the future of agriculture and rural communities. AIP aims at empowering the rural community with the technical know-how to convert agricultural produce into value-added products, which will help serve several purposes simultaneously."

The program is designed to instill ideas for value addition to local agricultural produce that will involve techniques to produce fruit- and vegetable-based beverages; ready-to-serves, squash and nectar preparation; jam and jelly preparation; ketchup, sauce preparation, etc. While providing an added source of income to the locals, the training will help in reducing wastage of agricultural produce as a result of optimum storage and enhancing shelf-life of the products through food processing and preservation techniques such as curing, pickling, evaporating and drying. The program will also help to enhance rural economies and empower the populace, particularly the women, by offering them entrepreneurial opportunities. The trainers will demonstrate ways of producing minimally-processed food, which contain less fat, salt, sugar and other carbohydrates and more fresh ingredients. The program will instill in the participants the importance of following food safety standards and the strategies that need to be adopted to ensure that the final produce is and remains safe for consumption. The products generated over the course of the training program would be evaluated through sensory evaluation on a 9 point Hedonic scale in the SVPUA&T laboratory.

Dr. Suresh D., General Manager-Life Sciences Advisory Group at Sathguru Management Consultants said, "A part of the agricultural produce, often grown in abundance in India, surpasses demand, and can be utilized to provide benefits to other agricultural or non-agricultural sectors. AIP plans to look at the potential uses for agricultural produce in an effort to raise farm-level awareness among the food producers of the country about the inherent worth of value-added products and to facilitate future initiatives."

About AIP

Funded by the United States Agency for International Development (USAID), the Agricultural Innovation Partnership (AIP), a five-year project, comprises a consortium of Indian Agricultural Universities and land-grant universities in the US (Cornell, Illinois, Georgia, The Ohio State, Tuskegee, and UC Davis) and private sector partners that include John Deere, Tata Chemicals Ltd, and Sathguru Management Consultants Pvt. Ltd. AIP believes in fostering change in the capabilities of Indian universities to deliver innovative pedagogical practices and to maximize institutional impact by promoting holistic transformation in Indian agriculture. AIP fosters innovation ecosystems within the rural setup to maximize income and enhance sustainability.

About College of Agriculture and Life Sciences, Cornell University

Cornell University, an Ivy League university located in Ithaca, New York, USA, is one of the world's leading universities providing education to more than 22,000 students the world over. About 1,600 able faculty members, comprising internationally recognized authorities in their respective fields, including Nobel laureates and Rhodes scholars, guide these students. The research interests and activities of this university's faculty and students have placed Cornell amongst the world's best research institutions. Cornell's College of Agriculture and Life Sciences (CALS) is recognized as the leading institution for agricultural education and research in the world. CALS is instrumental in establishing the International Agricultural Research System and has been involved in education and research partnerships in several countries in Asia since the Green Revolution.

About Sathguru Management Consultants

Sathguru Management Consultants is a multifaceted advisory firm providing strategic, technological, functional and sectoral advisory services to an international clientele. Sathguru is among the largest strategy and technology management advisory firm for the life sciences sector that covers a broad spectrum of industries including agriculture, food, retail, animal sciences and health care. Sathguru's development efforts are carried out in partnership with domestic and international development partners. Sathguru has pioneered creation of public-private partnerships for advancement of life science research, skill development and technology commercialization.



CONTACT DETAILS
Dr. Suresh Damodaran, General Manager - Life Sciences Advisory Group, Sathguru Management Consultants, + 91 (40) 30160207, 30160333

KEYWORDS
FOOD, PEOPLE, AGRICULTURE, BUSINESS SERVICES, EDUCATION, TECHNOLOGY

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