BWI: Zynga Signs Exclusive APAC Partnership, another Significant Milestone for Komli Media

Press release from Business Wire India
Source: Komli Media
Thursday, October 18, 2012 08:00 PM IST (02:30 PM GMT)
Editors: General: Consumer interest, Entertainment, People; Business: Advertising, PR & marketing, Business services, Information technology, Major diversified industrial groups, Media & entertainment; Technology
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Zynga Signs Exclusive APAC Partnership, another Significant Milestone for Komli Media


Mumbai, Maharashtra, India, Thursday, October 18, 2012 -- (Business Wire India) -- Komli Media, Asia Pacific's leading digital media technology platform, today announced its partnership with Zynga, the world's leading provider of social game services. This partnership gives Komli exclusive rights to sell web display ad and video inventories on all games across the Zynga platform in Australia, Hong Kong, India, Indonesia, Malaysia, New Zealand, Philippines, Singapore, Taiwan, Thailand and Vietnam.

Social Media is the one of the greatest touch point for marketers to reach out to their target audience. Social gaming has gained popularity in the recent times due to its ability to foster a spirit of competitiveness, fun and interaction, and Zynga brings to the table some of the most sought after games.

According to Prashant Mehta, CEO Komli Media, "Zynga is THE brand name that comes to your mind when you think of Social Gaming. With millions of monthly active users playing games with Zynga, a whole new category has been created. Zynga and Komli will now allow brands all over Asia to connect and engage with their community in a unique manner. We are extremely proud to associate ourselves with Zynga and are excited to start this journey."

"Komli Media has a strong sales presence across Asia Pacific, and is known for their solid relationships with marketing influencers," said Adam Sussman, Head of Sales and Distribution for Zynga. "We are happy to partner exclusively with Komli Media, to present our offerings to marketers across the regions."

About Komli Media:

Komli Media is Asia Pacific's leading media technology platform with solutions across display, mobile, video, social, search and data for advertisers, agencies, and publishers. Komli is leading the charge in developing the next-generation of digital advertising technologies, such as a Real-Time Bidding (RTB) performance advertising platform (ATOM) that integrates audience data to improve ROI. Headquartered in Mumbai, Komli Media has over 400 employees across 18 offices in India, Australia, New Zealand, Southeast Asia, Middle East, North America and United Kingdom. Komli has raised capital from leading venture capital investors including Norwest Venture Partners, Nexus Venture Partners, Helion Venture Partners, Draper Fisher Jurvetson and Western Technology Investment.

Find out more at http://www.komli.com



CONTACT DETAILS
Manali Parmar, 20:20 MSL India Pvt. Ltd, +91 9833975722, manali.parmar@2020msl.com
Natasha Bajaj, Komli Media, +91 9820090569, Natasha.bajaj@komli.com

KEYWORDS
CONSUMER, ENTERTAINMENT, PEOPLE, MARKETING, BUSINESS SERVICES, IT, GROUPS, MEDIA, TECHNOLOGY

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