Tuesday, March 13, 2012

BWI: Belkin Extends Connected Equipment Warranty (CEW) to Economy Surges

Press release from Business Wire India
Source: Belkin India
Tuesday, March 13, 2012 02:29 PM IST (08:59 AM GMT)
Editors: General: Consumer interest, Economy, Lifestyle; Business: Business services, Information technology; Technology
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Belkin Extends Connected Equipment Warranty (CEW) to Economy Surges


New Delhi, Delhi, India, Tuesday, March 13, 2012 -- (Business Wire India) -- Belkin India, a leading service provider of interconnectivity solutions across computing and consumer electronic devices, today, announced Connected Equipment Warranty (CEW) on their range of Economy series Surge Protector. This move will not only give customers an assurance of high quality surge products but also the peace of mind in terms of safety and security of their products. Under the CEW, Belkin guarantees not only replacement of the surge protector but also pays compensation up to Rs 20,000 for products damaged due to a surge strike. The invoices after 1st Mar 2012 will be considered for CEW claim on Economy series.

Belkin already offers connected equipment warranty on its other surge products such as Gold Series, Superior Series, and Home Series & Surge Cube (USB).The new offer makes Belkin the only brand in the market that offers CEW on its complete range of surge protectors. With a market share of 70%, Belkin targets to sell 1 surge every minute.

Speaking on Belkin's latest customer service initiative, Mr. Mohit Anand, MD Belkin India Sub continent said," Belkin is a customer driven company and after sales service is a very important aspect of sales. We are confident that our latest announcement will not only increase market share but also ensure an extra level of protection to consumers for their Electrical & Electronic devices." "Belkin is on a journey to establish itself as one of India's most customer friendly brands" Mohit added.

The CEW damage coverage is applicable on the range including model numbers F9E800zb2M, F9E600zb2M, F9E400zb1.5M and F9E300zb1.5M. As a part of the policy, the customer needs to give the invoice copy as a proof of purchase to Claim CEW. Belkin's customer support initiatives are targeted at establishing a lasting relationship with its customers. The constantly strives to meet the said as well as unsaid needs of the Indian consumer.

About Belkin India

Since 2009, Belkin has taken rapid strides towards becoming a leading tech & digital lifestyle brand. Belkin has come a long way to become the market leader across its product lines in India. From a single person to a team of 70+ people and offices in major metros, Belkin has become one of the fastest-growing tech brands in the Indian subcontinent. Belkin's extensive footprint now extends beyond India to Bangladesh, Sri Lanka, Nepal & Pakistan.


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KEYWORDS
CONSUMER, ECONOMY, LIFESTYLE, BUSINESS SERVICES, IT, TECHNOLOGY

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