Press release from Business Wire India
Source: Sybase India
Wednesday, August 11, 2010 04:38 PM IST (11:08 AM GMT)
Editors: General: Consumer interest; Business: Accounting & management consultancy services, Advertising, PR & marketing, Banking & financial services, Business services, Information technology, Telecommunications; Technology; Healthcare
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Sybase Adaptive Server Enterprise Accelerates Market Share, Expands Adoption and Wins New Customers in Database Market
International Enterprises such as Swiss Medical, Revelex and ICICI Prudential Embrace Sybase ASE 15 to Successfully Manage Expanding IT Environments
Bangalore, Karnataka, India, Wednesday, August 11, 2010 -- (Business Wire India) -- Sybase, Inc., an SAP company (NYSE: SAP) and industry leader in delivering enterprise and mobile software, today announced strong growth in adoption of Sybase® Adaptive Server® Enterprise (ASE), its high-performance relational database management system for mission-critical, data-intensive environments. Sybase achieved double digit license growth in the Enterprise Database Management market through 2009 and the first half of 2010, outpacing the industry including major vendors who have seen little growth and even decline.
Strong momentum is being driven by a very committed customer base with a 97 percent customer satisfaction rate, and with the continued addition of new customers. Through scalable database performance, effective management of rapidly growing data sets, and rock-solid reliability, Sybase ASE continues to propel the business growth of customers worldwide.
Customers leveraging Sybase ASE to meet their extreme transaction processing needs include Swiss Medical, the Argentinean health care group deploying ASE Cluster Edition to turbocharge processing capacity; technology travel company Revelex, utilizing ASE Encrypted Column Option to meet secure database payment compliance requirements; and ICICI Prudential Life Insurance, combining Sybase ASE and Sybase IQ to meet dual database requirements.
"The number of organizations adopting Sybase ASE 15 has grown significantly as enterprises face continually growing demand for increased efficiency and availability while dealing with the exploding requirements of transaction processing systems to support large volumes of concurrent users with high transaction rates," said Brian Vink, vice-president, data management products, Sybase. "Our continued leadership and momentum in the database management market is a direct result of ASE's ability to address these extreme requirements by delivering ultra-fast, nonstop performance on cost-effective, standards-based platforms."
Sybase continues to build a foundation for long term growth of Sybase ASE investing in technology innovations such as in-memory databases, and by certifying Sybase ASE 15 with key enterprise applications. The recent release of Sybase ASE 15.5 introduces new innovations with ASE In-memory Databases option where early adopters are benefiting from large performance gains with very little implementation effort. For example, a large financial services firm saw a 9x performance improvement without having to change application code or rewrite queries. Furthermore, Sybase continues to work with application vendors such as SunGard to certify Sybase ASE 15 with key applications in financial services.
ASE is recognized as a leader in Enterprise Database Management Systems in Forrester Research's June 2009 Database wave report (The Forrester Wave: Enterprise Database Management Systems, Q2 2009, Forrester Research, Inc., June 30, 2009) i, and has garnered awards including Enterprise Open Source Magazine's "Best Linux Database"; SD Times 100 for leadership in Database and Data Tools; and Best Enterprise Data Management Vendor by Waters Magazine.
Swiss Medical doubles transaction processing capacity
Swiss Medical Group (SMG) is one of the top leaders in the Argentinean healthcare market, with more than 50,000 professionals from all specialties, and over 5,000 providers of diagnosis and treatment. Faced with the explosive growth of patient information when dealing with situations such as the H1N1 influenza, SMG needed a solution to overcome low transaction processing capacity, which was a roadblock to handling a significant increase in the number of queries. Working with a team including Sybase Professional Services, SMG migrated its corporate data center to an external provider; changed the hardware architecture; and migrated its databases to Sybase ASE 15 Cluster Edition.
"We are now able to double processing capacity and offer fast delivery of information when the clients request it. ASE Cluster Edition is practically automatic and we administer the storage capacity from a single console," said Eduardo del Piano, systems manager of Swiss Medical Group. "We have been confidently working with Sybase for more than twelve years and this new architecture enables our applications to grow along with the evolution of our business."
Revelex secures its data
Revelex, the leading technology company in the travel industry, serves as many as 10 million requests every day from approximately one million consumers, providing access to profile information, itinerary data and a variety of other travel services through its Sybase ASE database. When its 5,300 clients began to require compliance with the Payment Card Industry Data Security Standard (PCI DSS) and Sarbanes-Oxley rules, Revelex began to research options for encrypting its ASE database in order to meet those compliance requirements.
"Within a three month time frame, we needed to encrypt credit card data as well as all personal consumer information that flows through our system. During our evaluation process, it became apparent we could use Sybase encryption without having to recode our existing ASE database application," said Scott Martin, database administrator, Revelex. "The ASE Encrypted Column Option was easy to deploy, supplied the features we needed within our required time frame, and provided a shallow learning curve."
ICICI Prudential solves data-synchronization challenge
ICICI Prudential Life Insurance Company is a joint venture between ICICI Bank and Prudential plc. Its nation-wide reach includes over 1,900 branches (inclusive of 1,074 micro-offices), over 210,000 advisors; and 7 bancassurance partners. The company revamped its information system by developing a distributed data management architecture that stores business information in specialized databases. To achieve this, Sybase ASE database platform handles real-time transaction processing and provides transformed data to Sybase IQ, the analytics database allowing its users to generate reports on a near real-time basis on current data.
"With the help of the single view of customer information enabled through Sybase technology, ICICI Prudential Life can now help customers more effectively and efficiently as now employees have immediate access to accurate, up-to-date information, this enhances up-sell/Cross-sell as well as service capabilities." said Chaya Pisupati, Sr. Vice President & Head IT, ICICI Prudential Life.
i The Forrester WaveT: Enterprise Database Management Systems, Q2 2009, Forrester Research, Inc., June 30, 2009
About Sybase
Sybase, an SAP company, is an industry leader in delivering enterprise and mobile software to manage, analyze and mobilize information. We are recognized globally as a performance leader, proven in the most data-intensive industries and across all major systems, networks and devices. Our information management, analytics and enterprise mobility solutions have powered the world's most mission-critical systems in financial services, telecommunications, manufacturing and government. For more information, visit http://www.sybase.com. Read Sybase blogs: http://blogs.sybase.com. Follow us on Twitter at @Sybase.
Sybase and Adaptive Server Enterprise are registered trademarks of Sybase, Inc. or its subsidiaries. All other company and product names mentioned may be trademarks of the respective companies with which they are associated.
CONTACT DETAILS
Scott Malinowski, Sybase, Inc., (978) 287-1793, scott.malinowski@sybase.com
Samantha Chen, Bite Communications for Sybase, Inc., (416) 217-0777, Samantha.chen@bitecommunications.com
KEYWORDS
CONSUMER, CONSULTANCY SERVICES, MARKETING, BANKING, BUSINESS SERVICES, IT, TELECOMMUNICATIONS, TECHNOLOGY, HEALTHCARE
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