Monday, May 10, 2010

BWI: Maharashtra Premier League (MPL) Appoints KyaZoonga.com as its Official Ticketing Partner

Press release from Business Wire India
Source: Kyazoonga.com
Monday, May 10, 2010 04:05 PM IST (10:35 AM GMT)
Editors: General: Consumer interest, Entertainment, Sports, Travel & tourism; Business: Advertising, PR & marketing, Business services, Information technology, Sports, Travel & tourism; Technology
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Maharashtra Premier League (MPL) Appoints KyaZoonga.com as its Official Ticketing Partner
Book your tickets for the MPL only on KyaZoonga.com

Mumbai, Maharashtra, India, Monday, May 10, 2010 -- (Business Wire India) -- Tickets to the Maharashtra Premier League can be booked on KyaZoonga.com, India's first and largest entertainment and sports ticketing company. Maharashtra Cricket Association (MCA) and Sakal, the promoters of the league have appointed KyaZoonga as their exclusive ticketing services partner. The partnership will enable T20 fans to simply log on to www.kyazoonga.com and book tickets for MPL cricket matches that will be played at the D.Y. Patil stadium and cheer their favorite team live! Retail outlets and venue box-office sales will also go live shortly.

Announcing the partnership and commencement of ticket sales, Mr. Ajay Shirke, President, MCA said, "The Maharashtra Premier League Twenty20 Tournament was extremely well received in the state last year and our idea was to scale up the event considerably. Through our association with KyaZoonga, we are looking to reach out to a large section of cricket fans that would like to book tickets to their favorite games from the comfort of their homes. KyaZoonga pioneered cricket ticketing in the country and has successfully ticketed all forms of the game. Our choice of ticketing partner was obvious once we decided to expand the scale of the MPL. We believe, KyaZoonga's deep and wide experience in end-to-end ticketing will prove very useful in making this tournament a grand success. Tickets are very reasonably priced so that fans can attend as many games as they wish."

Neetu Bhatia, Co-Founder, Chairman & CEO, KyaZoonga.com, said on the occasion, "We are very excited to be associated with MCA and Sakal for the Maharashtra Premier league Twenty20 Tournament. After the huge success of the MPL last year, a much bigger event has been planned this time, and it promises to be an absolute extravaganza. India is a nation of cricket lovers, and we are happy to be a part of an event that promises to bring much delight to everyone who watches it. The partnership further underscores KyaZoonga's commitment to making exciting events easily accessible to consumers. On a personal note, as a former Maharashtra player and captain, cricket in the state is extremely close to my heart. We are extremely excited to be bringing our innovative technologies and services to the game in the state."

The MCA has worked tirelessly over the years for the development of cricket in Maharashtra and the MPL is a result of this hard work. While the IPL T20 tournament has taken the nation by storm, the MPL Is doing the job in Maharashtra, starting off in 2009 with resounding success.

To book your tickets and participate in exciting contests, log on to www.kyazoonga.com

About KyaZoonga.com

KyaZoonga.com is India's first and largest entertainment and sports ticketing company. Launched in early 2007, KyaZoonga's has created and vastly expanded the ticketing marketplace in India by bringing tickets to consumers who traditionally have not been able to access major events. Credited with pioneering a centralized ticketing concept where all sales channels are driven by a centralized system, KyaZoonga is the only ticketing company in India which, along with movies, concerts and other forms of live entertainment, has ticketed all the three forms of cricket, and ticketed multi sports Olympic style sporting events. KyaZoonga offers end-to-end ticketing services with multiple payment options through online, mobile, box-office and retail-outlet distribution channels.

KyaZoonga partners with India's leading multiplex operators, cricket and sports franchises, concert promoters and event organizers to ensure simple and easy access to popular ticketed entertainment options and helps customers Jump the Q every day. The Company's Advisory Board includes Dr. Kiran Bedi, India's first IPS officer, Magsaysay Award Winner and a prominent social activist, Prahlad Kakar, India's Advertising Guru, and Lila Poonawalla, Padmashri Award Winner and Chairperson, DeLaval, Lila Poonawalla Foundation.

About MPL

The Maharashtra Premier league is a Twenty20 cricket tournament in which 8 teams from Maharashtra compete against each other. It is an initiative undertaken by the Maharashtra Cricket Association and the Sakal group towards development of cricket in Maharashtra. The tournament got excellent response to its first edition in 2009, and promises to be a game changer in the cricketing landscape of Maharashtra.

About the D.Y. Patil Stadium

Spearheaded by its visionary chairman Mr. Vijay Patil, the D.Y. Patil cricket stadium is the youngest world-class stadium in India. Constructed in record time, the stadium was first put to international use during Season 1 of the Indian Premier League with the local Mumbai Indians team hosting some of its home games there. The stadium, its infrastructure and facilities are top-notch - it has become the stadium of choice for several sports and is also host to the D.Y. Patil Sports Academy.


CONTACT DETAILS
Pooja Mehta, 20:20 MEDIA, +91 9811888423, poojamehta@2020india.com
Pallavi Sharma, 20:20 MEDIA, +91 9999667943, pallavi.sharma@2020india.com

KEYWORDS
CONSUMER, ENTERTAINMENT, SPORTS, TOURISM, MARKETING, BUSINESS SERVICES, IT, TRAVEL, TECHNOLOGY

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