Tuesday, June 9, 2015

BWI: LYCOS Launches Global Humanitarian Project to Provide Everyone with Critical Information about their Air and Water Quality

 
Source : LYCOS
Tuesday, June 9, 2015 10:40AM IST (5:10AM GMT)
 
(BSE:532368)
LYCOS Launches Global Humanitarian Project to Provide Everyone with Critical Information about their Air and Water Quality
 
Hyderabad, India

LYCOS (NSE & BSE: ‘LYCOS’ or the company)  is launching a global humanitarian project that uses sensor and wireless communication technology to provide people throughout the world with access to critical, life-saving environmental information.
 
The LYCOS Life Project, a not-for-profit foundation, will give families the power to instantly test the quality of the water and air in their homes and communities with small portable sensors given to them for free by the LYCOS Life Project.
 
Information from these sensors will be used as an early warning system to help people detect and uncover patterns of growing environmental problems in their homes and communities. This information can be shared in real-time with the user’s family, community, and the rest of the world. The data will be permanently and openly available to individuals, NGOs and schools worldwide.
 
“The Life Project will provide basic tools that can lead to healthier living situations for millions of children and their families,” said Brad Cohen, president and chief strategy officer of LYCOS. “Our future rests with our children; happier and healthier kids can directly lead to a more peaceful and productive future for all.”
 
The LYCOS Life project will target communities with high population densities, and high levels of air and water pollution in order to provide children and their families with a better quality of life.
 
“As a global corporation, operating in 24 countries and five continents, LYCOS is evolving technology to make an impact in people’s lives. At the same time, we believe it is our responsibility to give back to the communities we operate in,” said Suresh Reddy, Chairman and CEO of LYCOS. 
 
Five percent of the sales from LYCOS’ new line of wearable tech accessories, LYCOS Life, will be donated to this global humanitarian initiative. LYCOS Life products serve as a single point of entry into users’ digital lives and allow them to live more secure, communicative, healthy, and efficient lives. To learn more, visit http://lycos.life.
 
LYCOS is one of the original and most widely known Internet companies in the world, evolving from one of the first search engines on the web, into a comprehensive digital media destination for consumers across the world. www.lycos.com
                                                                                   
Disclaimer
 
This press release contains “forward-looking statements” – that is, statements related to future, not past, events. In this context, forward-looking statements often address our expected future business and financial performance, and often contain words such as “expects,” “anticipates,” “intends,” “plans,” “believes,” “seeks,” “should” or “will.” Forward–looking statements by their nature address matters that are, to different degrees, uncertain. For us, uncertainties arise from the behavior of financial and digital marketing industry, and fluctuations in exchange rates; from future integration of businesses; and from numerous other matters of national, regional and global scale, including those of a political, economic, business, competitive or regulatory nature. These uncertainties may cause our actual future results to be materially different from those expressed in our forward-looking statements. We do not undertake to update our forward-looking statements.

 
Media Contact Details

Rema Sujeeth, LYCOS, ,+91 (040) 45678925 , rema@lycoscorp.com

Emily Hughes, US True North pr, ,+91-7817404050 , Emily@truenorthpr.com

 

KEYWORDS: Business/ Finance:Advertising, PR & marketing, Business Services, Healthcare & biotechnology, Technology, Water;General:Consumer interest, Environment, NGO, People

 

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