BWI: Aide et Action Officially Launches ‘Run for Inclusion’

Press release from Business Wire India
Source: Aide et Action
Tuesday, October 08, 2013 04:27 PM IST (10:57 AM GMT)
Editors: General: Arts & culture, Consumer interest, Entertainment, People, Social issues; Business: Advertising, PR & marketing, Major diversified industrial groups, Media & entertainment
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Aide et Action Officially Launches 'Run for Inclusion'


New Delhi, Delhi, India, Tuesday, October 08, 2013 -- (Business Wire India) -- Aide et Action officially launched its Charity Run event - Run for Inclusion amidst 500 people from corporate, government representatives, colleges and schools. The run logo and other communication material was released by Mr T D Dhariyal, Deputy Chief Commissioner (Persons with Disability), Ministry of Social Justice and Empowerment, Government of India; Claire Calsoci, International Director General - Aide et Action International; Mr Ravi Pratap Singh, Regional Director - South Asia and other dignitaries.

While speaking at the launch, Dhariyal expressed the need for inclusion in the community. He desired a community without exclusion. He said "I am working in the field of disability for the last 11 years but this event makes me view it from a new angle owing to Kamlesh's mind blowing performance. Our constitution ensures equal rights to all, yet there are so many communities that are excluded in our society. If the rules are based on the Indian constitution why is there this kind of exclusion? We should all be ambassadors of the message of inclusion and spread it everywhere we go, starting from our homes. Inclusion and Exclusion are only in the minds of the people and it only possible through attitudinal change within self to make a huge difference"

The audience was entertained by Kamlesh Patel, a special contestant from the 'Dance India Dance' fame, a popular TV show on Zee TV and Ravindra Upadhyay, Channel V Super Singer and acclaimed singer who got fame with the song "Jiya Lage Na" from the movie TALAASH. They rocked the stage with their heart touching performances. They also expressed their solidarity for the cause of Inclusion. Ravindra Upadhyay expressed his joy on being part of the event.

Kamlesh Patel being a Person with disability himself has seen the heights of life after getting over all the obstacles and challenges. He said "I am happy to be associated with a cause that I relate with. I faced many challenges in my life before tasting fame and reaching this height" Kamlesh is going to be associated with Aide et Action all through the period of preparation till the day of the Run for Inclusion.

The pan South Asia run, which is scheduled to be held on 22^nd December 2013 commemorating International Day of Human Solidarity (20^th December), will take place in more than 50 cities across India, Nepal, and Sri Lanka, with around 1,00,000 people participating and supporting the cause.

Aide et Action International
South Asia Regional Office,
16/20- Gilchrist Avenue
Harrington Road, Chetpet
Chennai - 600031, India
Telephone: +914428365516/17/19/20


CONTACT DETAILS
Varsha Rathore, +91 9001099022
Mansi Chandorikar, +91 9172855690

KEYWORDS
ARTS, CONSUMER, ENTERTAINMENT, PEOPLE, SOCIAL, MARKETING, GROUPS, MEDIA

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