BWI: Tradeindia Extends its Reach to Mobile Phone Users

Press release from Business Wire India
Source: Tradeindia
Wednesday, March 20, 2013 02:00 PM IST (08:30 AM GMT)
Editors: General: Consumer interest, Entertainment, People; Business: Business services, Information technology, Media & entertainment, Retailers; Technology
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Tradeindia Extends its Reach to Mobile Phone Users


New Delhi, Delhi, India, Wednesday, March 20, 2013 -- (Business Wire India) -- Keeping in view of the fact that India's mobile internet user base is expanding at a rapid pace and search on mobile phone is fast outpacing search on computer, Tradindia.com, India's largest B2B marketplace, has come forward with a mobile phone-friendly platform that will make trading possible while on the go for users.

With this new feature, users will now be able to access any specific catalog or customized website by using their mobile phones.

In addition, users can now access information about all registered buyers or sellers, their listed products and services, contact information, and the whole product gallery of the buyer or seller. The mobile platform also allows users to send trade inquiries using their mobile phone.

Tradeindia strongly feels that this move will help small and medium enterprises (SMEs) to be more mobile-ready.

According to a new study, India is expected to have close to 165 million mobile internet users by March 2014, up from 87.1 million in December 2012 as more people are accessing the web through mobile devices. The study adds that around 94% Indian smart-phone users have used their smart device to access Internet from their phone. Around 40-50 % of Indian Internet users are expected to access the web only on mobile phones by 2015.

"For our users, it might not always be possible to carry a computer or laptop everywhere they go, but carrying a mobile phone is much easier. So, the new platform will help a potential user to connect with buyer or trade more easily, even while on the go, and at the first point of contact," Tradeindia.com says.

Commenting on this, Mr. Bikky Khosla, founder and CEO, Tradeindia.com said, "We are very excited to launch this new platform, which is in line with the today's technology requirements and expectations of our users. Tradeindia has remained a market leader in online B2B marketing for the last two decades, and the key to this success is our focus on providing unparalleled services and user-friendliness to our members. Introduction of these new features is another small but significant step toward this direction."

"The mobile phone has become an integral part of communication in everyday life and we hope now our B2B mobile version would help buyers and sellers, exporters and importers, traders and suppliers to come closer and make instantaneous connection possible to speed up their trade at less effort as they can now access our key services from even their mobile phone," Mr. Khosla added.

On launch of the mobile phone platform, Mr. Rajesh Kumar Mallah, CTO, Tradeindia.com said, "The best thing about the mobile site is its simplicity. We have not crowded the site with too many features, but only the key features. This suits smaller screens. This will deliver a better reading experience and users will find the site fast to use."

Clicking on the below link will show tradeindia's mobile version:-
http://m.tradeindia.com/

Below is a link of a clients catalog / website, how they appear on smart phone devices
http://m.vmtraders.tradeindia.com/

About Tradeindia.com

Tradeindia.com, promoted by INFOCOM NETWORK LTD, is India's largest B2B marketplace. Established in the year 1996, Tradeindia.com has a glorious track record spanning more than two decades in offering a comprehensive range of business solutions to the global EXIM community through its wide array of online services, directory services and facilitation of trade promotional events.

Tradeindia acts as a bridge between buyers and sellers, importers and exporters, and the like. This service facilitates all in the business world to come to a common platform, thus turning the geologically colossus earth into a tiny global village. Tradeindia is a major entity involved in this task bringing manufacturers, buyers and sellers under one pedestal.

Today, we have more than 2.5 million business-to-business users registered with us. The portal receives an average of 20.5 million hits and 26 million page views per month, deriving traffic from more than 272 countries. Headquartered in New Delhi, the company has 35 branch offices operating across India at all major business centers. Its workforce comprises more than 1200 professionals. Business worth approximately Rs.11773 crore has been generated through the marketplace.

With an unmatched expertize in data acquisition and online promotion, Tradeindia subsumes a huge number of company profiles and product catalogs under 2,065 different product categories and sub-categories. It is well-promoted on all major search engines and today the portal is considered as an ideal platform by millions of buyers and sellers across the globe.



CONTACT DETAILS
Vishal Grover, G.M. Marketing, Tradeindia.com, +91-9810597096, vishal@tradeindia.com

KEYWORDS
CONSUMER, ENTERTAINMENT, PEOPLE, BUSINESS SERVICES, IT, MEDIA, RETAIL, TECHNOLOGY

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