BWI: ESPN STAR Sports Extends Broadcast of The Masters Tournament

Press release from Business Wire India
Source: ESPN STAR Sports
Monday, November 05, 2012 04:29 PM IST (10:59 AM GMT)
Editors: General: Consumer interest, Entertainment, People, Sports; Business: Business services, Media & entertainment, Sports
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ESPN STAR Sports Extends Broadcast of The Masters Tournament
Asia's number one sports broadcaster continues to delight Asian fans with extended coverage of prestigious event

New Delhi, Delhi, India, Monday, November 05, 2012 -- (Business Wire India) -- ESPN STAR Sports (ESS), Asia's biggest sports content provider, today announced the extension of its broadcast of The Masters Tournament, on multiple platforms across its footprint in Asia (excluding South Korea), continuing its coverage of golf's most revered championship.

Tuning in to The Masters has become a ritual for all golf fans who will be delighted to learn that ESS will continue to bring 'live' coverage of all the four days' action from the lush grounds of the Augusta National Golf Club, as the world's best golfers compete for the celebrated green jacket.

As in previous years, ESS will showcase The Masters 'live' coverage with comprehensive presentation packages including half-hour daily highlights and 'live' on-ground reports in English.

Peter Hutton Managing Director, ESPN STAR Sports said, "We're delighted to sign again for such a unique and special event, with a remarkable character and history. We look forward to doing the event justice with our team in Augusta bringing that history to life for our viewers all the way across Asia".

The Masters tournament is just one of ESS's stable of marquee golf properties which include Golf Majors such as The Open Championship and The US Open. In addition, ESS has also secured multi-year rights to the PGA Grand Slam of Golf, OneAsia, the Royal Trophy, PGA Euro Pro Tour, and Ladies European Tour, further cementing the network's position as truly being the 'Home of Golf' across Asia.

About ESPN STAR Sports

ESPN STAR Sports is a 50:50 joint venture between two of the world's leading cable and satellite broadcasters. As Asia's biggest sports content provider, ESPN STAR Sports combines the strengths and resources of its parent companies - Walt Disney (ESPN, Inc.) and News Corporation Limited (STAR) - to deliver a diverse array of international and regional sports to fans across multiple platforms.

ESPN STAR Sports features a comprehensive portfolio of multimedia assets including its television networks (ESPN, STAR Sports, STAR Cricket, FOX Football Channel, ESPNEWS, ESPN HD, STAR Cricket HD), broadband network (ESPN Player), digital content services (espnstar.com, mobileESPN), and its on-ground Event Management Group with the aim to engage and entertain sports fans anytime, anyplace.

ESPN STAR Sports showcases an unparalleled variety of premier sports from around the globe featuring some of the most iconic sports events to viewers across 24 countries in Asia through its 27 television networks and 3 broadband networks, each localized to deliver differentiated programming to meet diverse needs of Asian sports fans.



CONTACT DETAILS
Sameer Bajaj, ESPN Software India Pvt Ltd, +91 9811222700, sameerb@espnstar.co.in
Supriya Gupta, ESPN Software India Pvt Ltd, +91 9899552515, supriyaG@espnstar.co.in
Monish Mazumdar, IPAN H+K Strategies, +91 9810542491, Monish.Mazumdar@hkstrategies.com
Sukriti Kalra, IPAN H+K Strategies, +91 9910393262, sukriti.kalra@hkstrategies.com

KEYWORDS
CONSUMER, ENTERTAINMENT, PEOPLE, SPORTS, BUSINESS SERVICES, MEDIA

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