BWI: TradeIndia Partners with Google India as a Premier SME Partner(PSP)

Press release from Business Wire India
Source: Tradeindia
Tuesday, October 23, 2012 11:29 AM IST (05:59 AM GMT)
Editors: General: People; Business: Advertising, PR & marketing, Business services, Information technology, Retailers; Technology
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TradeIndia Partners with Google India as a Premier SME Partner(PSP)


New Delhi, Delhi, India, Tuesday, October 23, 2012 -- (Business Wire India) -- Tradeindia.com, India's largest B2B Marketplace with over 22 Lakhs registered users, today announced its association with Google India as a Premier SME Partner. With this partnership, Tradeindia will bring its advertisers the fantastic opportunity to promote their business across all Google products & platform.

Tradeindia.com has presence across India with 35 offices and over 800 sales representatives. With this association, TradeIndia team will help SMEs to run their campaigns with the help of Google Certified account management teams.

Mr. Bikky Khosla, CEO tradeindia.com said "We are very excited to be associated with Google. Our offered Websites and Online Catalogs have direct synergies with the Google AdWords offerings, and we will be happy to offer our customers specialised service through our Google-trained professionals. This is another step towards helping our customers grow their business and giving them a happy and cost-effective experience of using the Internet as a major tool to promote their business."

Mr. Kartik Taneja, Head - Channel Sales, Google India said "We are delighted to partner with tradeindia.com since they will provide us an effective channel to reach out to SMEs in India. Ultimately it's all about bringing the benefits of AdWords to even the smallest business entity, and tradeindia.com can help Google extend its reach and services."

As trends indicate, SMEs are the backbone of the Indian Economy, contributing significantly to GDP and almost 40% of Indian exports (expected to reach 44% in next 5 years). With Google AdWords, these SMEs can target specific countries. Mr Bikky Khosla commented, "The beauty of the Google AdWords tool is ROI. In most other forms of advertising, measuring ROI is difficult. Google AdWords works on CPC - Cost per Click, so it is easy to monitor the ROI of each rupee spent".

About Tradeindia.com

Tradeindia.com is maintained and promoted by Infocom Network Ltd, which was established in 1990. Tradeindia.com was conceptualised in the year 1996, and it has created a niche as India's largest B2B marketplace, offering comprehensive business solutions to the global EXIM community through its wide array of online services, directory services and facilitation of trade promotional events. The portal is an ideal forum for buyers and sellers across the globe to interact and conduct business smoothly and effectively.

With a specialisation in acquiring users, maintaining quality database and offering relevant online promotions, Tradeindia offers quality results for users who use Tradeindia.com to reach out to companies of their interests, their latest creations are displayed in product catalogs in over 1,600 different comprehensive product & services categories and sub-categories. With offerings ranging from catalogue to domain booking and credit reports to free supplier calls, Tradeindia offers services that make finding quality buyers and sellers by users easy and comfortable.



CONTACT DETAILS
Vishal Grover, G.M. Marketing, Tradeindia.com, +91 9810597096, vishal@tradeindia.com

KEYWORDS
PEOPLE, MARKETING, BUSINESS SERVICES, IT, RETAIL, TECHNOLOGY

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