BWI: TOSHIBA Sharing Equity with Johnson Lifts in India

Press release from Business Wire India
Source: Toshiba Johnson Elevator (India) Private Limited
Saturday, October 27, 2012 02:00 PM IST (08:30 AM GMT)
Editors: General: Consumer interest, People; Business: Advertising, PR & marketing, Business services, Construction, Electronic appliances & components, Major diversified industrial groups; Technology
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TOSHIBA Sharing Equity with Johnson Lifts in India


Mumbai, Maharashtra, India, Saturday, October 27, 2012 -- (Business Wire India) -- Toshiba Elevator and Building Systems Corporation (TELC) (headquarters Tokyo, Japan), a subsidiary of Toshiba Corporation, and Johnson Lifts Private Limited (JLPL) (headquarters Chennai, India) today officially announces establishment of Toshiba Johnson Elevator (India) Pvt. Ltd (TJEI) to strengthen growth and expand its operation in the Indian elevator market, Shinichiro Akiba, Global President & CEO of Toshiba Elevator and Building Systems Corporation, Tokyo, Japan said.

TJEI is established by joint business venture (JV) between TELC and JLPL, with 49% equity participation from Johnson to Toshiba Elevator (India) (TEI) (headquarter Mumbai, India), a rapidly growing 100% owned subsidiary of TELC.

Akiba said, the newly established company will accelerate its business utilizing TELC's finest technologies to offer quality products targeting premium segment to fulfill market's demands for safer, comfortable, high quality products. Furthermore, TJEI will expand its market in India by taking advantages of JLPL's sales & marketing channel, installation & after sales service experience, manufacturing technologies for widening its integrated business operation here in India, he added.

TEI was established in India in April 2011 and started business in July 2011. Since its establishment, the company has secured more than 100 units including high-speed elevators in the 65 storied iconic project "One Avighna Park" in Mumbai.

Johnson is a market leader with 20% share in Indian market. The company has installed more than 30,000 elevators and has a service base of approximately 25,000 units. Johnson has factories for elevators in Chennai & Nagpur and an exclusive factory for escalators in Chennai, Johnson Lifts Private Limited Chairman John K John said.

Akiba when elaborating, Toshiba Elevator and Building System Corporation (TELC) is a part of large Japanese conglomerate "Toshiba Corporation" which is a global organization with over 135 year of history, with turnover of over $ 200 billion and employs more than 190,000 workforce. Toshiba Group has a global presence with wide variety of products such as semiconductor, home electrical appliance, electric and social infrastructural, nuclear energy etc., Toshiba Group's commitment is respect for people; contribute to society through new value creation, based on its endearing commitment to people and world environment. The Group's slogan is "Committed to People, Committed to the Future".

"Toshiba Elevator and Building System Corporation" (TELC) was established by the Toshiba Group in 1966 to cater to the elevator and escalator business, under the social infrastructure group. Today TELC is a vital company under the social infrastructural group, not only in local market but has spread its reach globally. The company has completed several high profile projects including the world fastest elevator running at speed of 1010m/min at Taipei Finance Center, which was completed in 2004. In the same year these elevator were awarded the Guinness World Record Certificate for the world fastest elevator in the world. Eight years have passed since then; these elevators have been operating smoothly and still remain the world record. In addition to that Toshiba has recently completed the Tokyo Sky Tree Project, which is the tallest communication tower in the world. In this project TELC have installed 4 sets of 40 person capacity (2600kg) elevator travelling at 600 m/min and covering a travel distance of 375 meters and 2 sets of 27 person capacity (1800kg) elevators, which is the longest travel elevators in Japan. Further TELC hold the record for the world fastest outdoor type observation elevator, which is installed in Japan, Shinichiro Akiba, President & CEO of Toshiba Elevator and Building Systems Corporation, Tokyo, Japan told.

Toshiba Elevator and Building Systems Corporation always believe in constant and continuous improvement and development of our products to attain better customer delight. In line with this we have already in process of releasing our new Elcosmo III series (compact machine room) and Spacel III series (machine room less) , which are the GREEN ELEVATOR series launched for Southeast Asia, Middle East and India markets. The new Elcosmo III series and Spacel III series are released in line with Toshiba commitment for environment and are based on greener a technology, which saves energy consumption, thus translates as saving to the customers.

Also Toshiba is planning to launch "Global Maintenance Support System" in India and U.A.E. By this system the Toshiba Elevator will be able to monitor the elevators troubles, provide immediate response to attend troubles, track and monitor the site team progress on-line through hand held devices, also provide work instruction through hand held devices and finally record the work result and report in the local server to be available for further processing. The report of the data stored in the server, will be automatically available to TELC, Japan for their analysis of troubles, improvement in maintenance methodology and inventory management etc.,. Toshiba believe that the after sales service of the elevator is important aspect of the elevator business an d to attain the customer delight in the Toshiba's product is their fore most priority.

Toshiba Elevator Group considers it as a mission not only to sell products but also offer satisfaction to our customers by high technology, reliable quality and service. In today's market all over the world, price is important, however, Toshiba Elevator Group has a policy not to compromise with safety and quality at the same time ,be competitive by the way of innovation, improved process management and Value engineering, Akiba told.

When asked by press to one of the management executives of Toshiba Elevator and Managing Director of Toshiba Elevator Middle East Mr. Mohamed Iqbal about this Toshiba-Johnson Joint Venture, he commented that it is good business strategy for this present situation of India, it is great farsighted vision of our President Mr. Akiba. Toshiba Elevator the pioneers in Elevator advance technologies joining with 50 year old Johnson in India, will bring much more good business results and it is win-win situation for both business organization. Toshiba elevator though late in India market, it will fastly catch up in the present tie-up.

Brief overview of TJEI

Company name: Toshiba Johnson Elevator (India) Private Limited
Headquarters: Mumbai, India
Representative: Mr. Junichi Kyushima (personnel of TELC)
Capital contribution ratio: TELC 51%, JLPL 49%

To view the photograph, please click on the link given below:

Mr. Shinichiro Akiba, Global President & CEO of Toshiba Elevator and Building Systems Corporation, Tokyo, Japan
For picture(s)/data to illustrate this release click below:

http://www.BusinessWireIndia.com/attachments/President_Photo.JPG
Mr. Shinichiro Akiba, Global President & CEO of Toshiba Elevator and Building Systems Corporation, Tokyo, Japan


CONTACT DETAILS
Mr. Junichi Kyushima, junichi.kyushima@toshiba-tei.com
Mr. Mohamed Iqbal, telme@telme.ae

KEYWORDS
CONSUMER, PEOPLE, MARKETING, BUSINESS SERVICES, CONSTRUCTION, ELECTRONICS, GROUPS, TECHNOLOGY

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