BWI: Latest Domestic Holiday Consumption Patterns, Revealed by Goibibo.com

Press release from Business Wire India
Source: Goibibo
Thursday, October 18, 2012 11:00 AM IST (05:30 AM GMT)
Editors: General: Lifestyle, People, Travel & tourism; Business: Business services, Information technology, Travel & tourism; Technology
--------------------------------------------------
Latest Domestic Holiday Consumption Patterns, Revealed by Goibibo.com
The report identifies top 10 holiday destinations by Value & Volume

New Delhi, Delhi, India, Thursday, October 18, 2012 -- (Business Wire India) -- Goibibo.com, India's fastest online travel site has released its monthly travel report derived from live buyer data. The latest report covers facts about Domestic Holiday consumption pattern in India.

As per the report released : Average price spent on a holiday for a family of 3, this year was Rs 21,999. Jammu and Kashmir region leads the pack at Rs.38,577 spend followed by Kerala and Andaman. Holiday in Uttarkhand region is the most economical at Rs.9995/-. The preferred tourist destinations in Uttarkhand are Mussoorie, Nainital, Lansdowne and Corbett.

In terms of volume of Holidayers, Goa continues to be a favorite destination with an average spend of Rs.22658. This is followed by Uttarkhand, Kerala and J&K. Andaman though at the bottom is fast emerging and Goibibo will continue to track how these patterns evolve.

The most preferred package duration is 4 Nights / 5 Days with 33 percent travelers opting for the same. The average number of days taken by a buyer to finalize the travel plan after showing interest is 16 days. The buyer's decision is influenced by some obvious factors like Price, Package inclusions, Intra-City transfers and weather.

Ashish Kashyap, CEO, ibiboGroup stated "Holidays is an important vertical for Goibibo business. We continue to leverage data and analytics to create relevant holiday packages for our buyers. Learning from data, we have recently created a Goa Carnival from 29th September 2012, exclusively for Goibibo customers. We are also excited to continue to publish monthly travel insights for the entire market. This is the second in the series".

About Goibibo.com

Goibibo.com is one of the leading online travel sites in India that enables travellers to buy air tickets, bus tickets, hotels and holidays. It is a part of the ibiboGroup and was launched in September 2009. Within a short span of time, Goibibo has trounced many contemporaries. Goibibo.com has strong technology enabling it to serve its customers fastest in the market. Speed and service are the core value differentiators of Goibibo.com. The platform enables a customer to search and buy in the fastest manner. Goibibo.com also has the fastest process for rescheduling, cancellation and refunds, thereby making it an unmatched consumer experience.



CONTACT DETAILS
Gurdeep Kaur, Value 360 Communications, +91 9873109199

KEYWORDS
LIFESTYLE, PEOPLE, TOURISM, BUSINESS SERVICES, IT, TRAVEL, TECHNOLOGY

If you wish to change your Business Wire India selection please click on this link http://www.businesswireindia.com/media/news.asp and use your personal username and password to login.

Submit your press release at http://www.businesswireindia.com