Friday, September 28, 2012

BWI: As India’s Water Woes Increase, Desalination Emerges as a Sustainable Solution, Finds Frost & Sullivan

Press release from Business Wire India
Source: Frost & Sullivan
Friday, September 28, 2012 11:10 AM IST (05:40 AM GMT)
Editors: General: Environment, People; Business: Business services, Information technology, Water; Technology
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As India's Water Woes Increase, Desalination Emerges as a Sustainable Solution, Finds Frost & Sullivan
Urbanization plays a major role in bringing desalination into focus

Mumbai, Maharashtra, India, Friday, September 28, 2012 -- (Business Wire India) -- The rapid industrial development in India is escalating demand for fresh water in the increasingly water-stressed country. Owing to India's large coastline, desalination is considered one of the most viable water supply alternatives.

New analysis from Frost & Sullivan (http://www.environmental.frost.com), Analysis of Growth Opportunities in the Indian Desalination Market, finds that the market earned revenues of INR 1.12 billion in 2011 and estimates this to reach INR 7.48 billion in 2015.

The desalination market is in its growth stage and has substantial opportunities for the next ten years, as industries such as power, refineries, and chemicals are adopting efficient and sustainable technologies for the supply of fresh water.

Apart from industrialization, economic diversification and urbanization make a robust case for desalination. Urban centers account for more than 30 percent of the total population of India and the rate of urbanization is estimated to be 2.5 percent during 2010-2015. This directly translates to declining per capita water availability.

"Mumbai has high per capita water consumption, while the demand for water in Chennai is expected to increase four times by 2025," said Frost & Sullivan Research Analyst. "As both Mumbai and Chennai are located near the coast; desalination is deemed the most feasible option."

However, despite the large market for desalination, plant owners have to depend on external financing agents such as national and foreign banks. This slows down the financial approval process for municipal projects and therefore, the market as a whole.

With appropriate government initiatives and legislations on water treatment and private partnerships, the desalination market is expected to pick up steam after 2012. The market will get a leg up from larger government funds, municipal desalination projects, and coastal industry power projects.

"Reliability, efficiency, and technical experience are the other key factors considered by end users while choosing desalination suppliers," noted the Analyst. "A company that provides end-to-end solutions and lowers the operational and energy consumption cost to the end-user will occupy a central position in Indian market."

If you are interested in a virtual brochure, which provides a brief synopsis of the research and a table of contents, then send an e-mail to Ravinder Kaur/ Priya George, Corporate Communications, at ravinder.kaur@frost.com/ priyag@frost.com, with your full name, company name, title, telephone number, company e-mail address, company website, city, state and country. Upon receipt of the above information, a brochure will be sent to you by e-mail.

Analysis of Growth Opportunities in the Indian Desalination Market is part of the Environmental Growth Partnership Services program, which also includes research in the water and wastewater treatment equipment market. All research services included in subscriptions provide detailed market opportunities and industry trends that have been evaluated following extensive interviews with market participants.

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Analysis of Growth Opportunities in the Indian Desalination Market
P57A-15



CONTACT DETAILS
Ravinder Kaur, Corporate Communications - South Asia, Frost & Sullivan, +91 9940141714 / +91 (44) 66814080, ravinder.kaur@frost.com
Priya George, Corporate Communications - South Asia, Frost & Sullivan, +91 9840355432 / +91 (44) 66814456, priyag@frost.com
Nimisha Iyer, Corporate Communications - South Asia & Middle East, Frost & Sullivan, +91 9820050519 / +91 (22) 66072004, niyer@frost.com

KEYWORDS
ENVIRONMENT, PEOPLE, BUSINESS SERVICES, IT, WATER, TECHNOLOGY

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