BWI: Happiest Minds Partners with July Systems to Build and Manage Mobile Applications for Brands Worldwide

Press release from Business Wire India
Source: Happiest Minds Technologies Pvt. Ltd.
Thursday, August 23, 2012 05:14 PM IST (11:44 AM GMT)
Editors: General: Consumer interest, People; Business: Business services, Information technology, Major diversified industrial groups, Telecommunications; Technology
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Happiest Minds Partners with July Systems to Build and Manage Mobile Applications for Brands Worldwide
Happiest Minds will leverage July's mobile platform to build and manage large scale cross-platform mobile solutions for retail, media, travel, CPG and other enterprise customers

Bangalore, Karnataka, India and San Francisco, CA, United States, Thursday, August 23, 2012 -- (Business Wire India) -- Happiest Minds Technologies, a next-gen IT solutions & services company today announced that it has formed a strategic partnership with July Systems, the leading cloud-based mobile application platform to enable its mobile application development practice. With multiple joint engagements already in progress, this partnership leverages Happiest Mind's enterprise implementation experience and July's proven platform that today powers 100s of global brands to create a formidable solution for organizations looking to develop cross platform mobile solutions.

-- Happiest Minds will be the implementation services partner for July's System's Mobile Application platform (MiT)

-- Happiest Minds will provide development support for July System's MiT platform

-- Happiest Minds will create industry solutions for Media, Retail, Entertainment and Travel verticals on July System's MiT platform

Elaborating on the significance of this partnership, Vikram Gulati, CEO& MD, Happiest Minds said that, "We are focused on providing transformational services around disruptive technologies such as Mobile, Cloud, Social and Analytics. We will now be able to integrate these services with July System's cloud enabled mobile platform in order to bring differentiated value to our customers." Talking about the synergy between two companies he further added that, "Our joint experience and business focus in select industry verticals makes this partnership a win-win situation for our customers."

"Businesses today are increasingly demanding agile solutions that need to be built quickly to meet changing business requirements," said Rajesh Reddy, CEO, July Systems "July's platform obviates the need for businesses to worry about keeping up with the pace, scale, diversity and complexity of mobile applications. This partnership will provide customers the ability to leverage Happiest Mind's expertise in enterprise class implementation with July's industry leading mobile platform."

About Happiest Minds Technologies Pvt. Ltd.

Happiest Minds was launched in August 2011 by Ashok Soota and a team of industry experts, with mission to create Happiest People and Happiest Customers. Happiest Minds is a next-gen IT solutions & services company, enabling organizations to capture the business benefits of emerging technologies of cloud computing, social media, mobility solutions, business intelligence, analytics and unified communications. Happiest Minds offers high degree of skills, IPs and domain expertise across a set of focused areas that include IT Services, Software Product Engineering, Infrastructure Management, Security, Testing and Consulting. Happiest Minds focus industries include Retail, CPG, Technology, Banking and Financial Services, Travel & Transportation, Manufacturing and Media & Entertainment. Solution focus areas are Multi-channel commerce, Demand driven supply chain and Social Media Analytics.

Headquartered in Bangalore, India, Happiest Minds has operations in US and UK. It secured a $45 million Series A funding led by Canaan Partners, Intel Capital, Ashok Soota and supported by its founders.

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About July Systems

July Systems is a leading mobile application platform provider to businesses worldwide. MiT Platform, a cloud-based mobile platform, allows companies to build, manage, market and monetize rich mobile applications quickly and effectively. Over 100 of the world's largest brands use MiT Platform to deliver billions of transactions to over 100 million users globally. July Systems has offices in San Francisco, New York, London and Bangalore.

MiT Platform is a registered trademark of July Systems in the United States and other countries.



CONTACT DETAILS
Salil Godika, Happiest Minds, Salil.godika@happiestminds.com
Anita Moorthy, July Systems, anitam@julysystems.com
Vijay Vinjimoor, Gutenberg Communications, Vijay@gutenbergpr.com

KEYWORDS
CONSUMER, PEOPLE, BUSINESS SERVICES, IT, GROUPS, TELECOMMUNICATIONS, TECHNOLOGY

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