Press release from Business Wire India
Source: Zoho
Monday, August 27, 2012 12:53 PM IST (07:23 AM GMT)
Editors: General: Consumer interest, Entertainment, People; Business: Business services, Information technology, Media & entertainment; Technology
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CRM Magazine Awards Zoho CRM the Best CRM in the Small Business Suite Category
Races against competition on features and affordability
Chennai, Tamil Nadu, India, Monday, August 27, 2012 -- (Business Wire India) -- Zoho, a company focussed on providing online business, productivity and collaboration applications on the cloud, announced today that CRM magazine, a leading industry publication, in conjunction with The CRM Evolution Conference 2012, awarded Zoho CRM as the winner in the Small Business Suite - CRM category.
Today, CRM is considered the most important area of investment to improve business over the next five years. In its Market Leader Awards 2012, CRM Magazine has identified top vendors that are ramping up their offerings and have chosen the best companies that respond accordingly to pressing industry needs.
Global Statistics
According to Forrester Research in 2012, 41% of SMBs report having a CRM system in place. Another 25 % plan to deploy a CRM system this year, indicating the small and midsized environment is ripe for growth.
When it comes to small and mid-sized businesses, affordability and pricing takes precedence over intricacies and Zoho CRM is no exception. Zoho scored 4.5 for cost and 4.0 for functionality. The award ceremony rated vendors based on a composite score that included revenue, revenue growth, market share, customer wins, reputation for customer satisfaction, depth of product functionality, and company direction.
Analyst quotes:
"Zoho CRM is cost-effective, easy to use, and continues to add on attractive functionality priced like an a la carte menu, which enables smaller businesses to scale as necessary," says Leslie Ament, senior analyst and vice president of Hypatia Research Group, as part of the market leaders announcement.
John Ragsdale, vice president of technology research for the Technology Services Industry Association, counted Zoho among the "rising stars" for small-business CRM. This year, Zoho gave its user interface a full facelift, added a plethora of features like Pulse for internal collaboration, came out with myriad mobile integrations, and integrated Zoho Support with Facebook and Twitter.
Commenting on the award, Raju Vegesna, Zoho Evangelist, said, "As a long term goal, we want our users to be able to run their entire business on Zoho, effectively. We are honoured to have been awarded the position of a CRM market leader in the category for Small Businesses by CRM Magazine. With the combination of Zoho's products like Zoho CRM, Zoho Support and Zoho Campaigns, Zoho now offers a suite of integrated applications to drive more sales and better service and satisfaction for our customers."
About Zoho
Zoho is a comprehensive suite of award-winning online productivity, collaboration and business applications for businesses of all sizes. Over six million users rely on Zoho for their Business, Productivity & Collaboration needs. Zoho's online products range from CRM to Mail, Office Suite, Project Management, Invoicing, Web conferencing and more. Customers use Zoho's products to run their business processes, manage their information and be more productive while at the office or on the go. Zoho is a division of Zoho Corp., a privately-held and profitable company, with offices in Pleasanton, Austin, New Jersey, Chennai, Singapore, Tokyo and Beijing. Zoho Corp. serves the technology needs of millions of customers worldwide. For more information about Zoho Corp., please visit www.zohocorp.com.
Resources
Zoho product videos: w.zoho.com/product_videos.html
Zoho general videos: http://www.zoho.com/videos.html
Zoho blogs: http://blogs.zoho.com
Zoho on Twitter: http://www.twitter.com/zoho
To view the photograph, please click on the link given below:
Raju Vegesna, Chief Evangelist, Zoho
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Raju_Vegesn_Chief_Evangelist_Zoho.JPG
CONTACT DETAILS
Aravind Natarajan, Zoho, +91 9840708418, aravind@zohocorp.com
Twinkle Xavier, 20:20 MSL, +91 9884480115, twinkle.xavier@2020msl.com
KEYWORDS
CONSUMER, ENTERTAINMENT, PEOPLE, BUSINESS SERVICES, IT, MEDIA, TECHNOLOGY
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