BWI: Hyundai the Official Partner for ‘ICC World Twenty20’ Announces ‘Trophy Tour’

Press release from Business Wire India
Source: Hyundai Motor India Limited
Tuesday, July 24, 2012 04:04 PM IST (10:34 AM GMT)
Editors: General: Consumer interest, Entertainment, People, Sports; Business: Automotives, Business services, Media & entertainment, Sports; Technology; Automotive
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Hyundai the Official Partner for 'ICC World Twenty20' Announces 'Trophy Tour'
Exclusive trophy preview for cricket fans in New Delhi, Mumbai and Chennai

New Delhi, Delhi, India, Tuesday, July 24, 2012 -- (Business Wire India) -- Hyundai Motor India Limited (HMIL), the largest exporter and second largest car manufacturer in India and Official Partner of ICC, today hosted an exclusive display of the prestigious ICC World Twenty20 trophy at all Hyundai showrooms in Delhi & NCR. With this trophy tour, Hyundai is set to embark various consumer-engagement initiatives for the upcoming ICC Twenty20 World Cup.

In continuation of being the long-term official partner with ICC as announced in 2011, Hyundai has introduced the Trophy Tour as a part of Twenty20 World Cup activities this year. The Trophy Tour will commence from New Delhi and will cover 3 metropolitan cities New Delhi, Mumbai and Chennai.

Speaking on this initiative, Mr. C H Han, Executive Director, HMIL, said, "Being the official partner of ICC World Twenty 20, it gives us immense pleasure to organize the 'Trophy Tour' to give our cricket fans firsthand experience. We are confident that this tour will be a successful step in building up excitement and creating a buzz for the sport and Hyundai in a nation where cricket is a passion. We are very keen to engage with our customers through exciting activities planned for the coming months."

The trophy will be carried in a specially branded Hyundai car - 'Fans of Brilliance'. The fans can visit select Hyundai dealerships for a preview and a photo opportunity with the trophy. On the social media networks like facebook (facebook/HyundaiIndia) and Twitter (@HyundaiIndia) the fans can follow the current trophy location.

About HMIL

Hyundai Motor India Limited (HMIL) is a wholly owned subsidiary of Hyundai Motor Company (HMC). HMIL is the largest passenger car exporter and the second largest car manufacturer in India. It currently markets eight passenger car models across segments -- in the A2 segment it has the Eon, Santro, i10 and the i20, in the A3 segment the Accent and the Verna, in the A5 segment Sonata and in the SUV segment the Santa Fe.

HMIL's fully integrated state-of-the-art manufacturing plant near Chennai boasts of advanced production, quality and testing capabilities. HMIL forms a critical part of HMC's global export hub, it touched 1.5 million in exports in March 2012. It currently exports to more than 120 countries across EU, Africa, Middle East, Latin America and the Asia Pacific. HMIL has been India's number one exporter for seven years in a row. To cater to rising demand the company commissioned its second plant in February 2008 having an installed capacity of 330,000 units per annum. To support its growth and expansion plans HMIL currently has 348 dealers and more than 800 service points across India. In its commitment to provide customers with cutting-edge global technology, HMIL set up a modern multi-million dollar R&D facility in Hyderabad. The R&D centre endeavors to be a center of excellence in automobile engineering.

Corporate website: www.hyundai.co.in

To view the photograph, please click on the link given below:
Mr C H Han ED HMIL and Mr Rakesh Srivastava VP National Sales HMIL
For picture(s)/data to illustrate this release click below:

http://www.BusinessWireIndia.com/attachments/HMIL_image.JPG
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CONTACT DETAILS
V Anand, Hyundai Motor India Limited, +91 9810758141, anandv@hmil.net
Ravi Sharma, Hyundai Motor India Ltd., +91 9873136644, ravisharma@hmil.net
Monish Mazumdar, IPAN Hill & Knowlton, +91 9810542491, mmazumdar@ipanhillandknowlton.com

KEYWORDS
CONSUMER, ENTERTAINMENT, PEOPLE, SPORTS, AUTOMOTIVE, BUSINESS SERVICES, MEDIA, TECHNOLOGY, AUTOMOTIVE

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