BWI: HCL Infosystems ties up with DT Cinemas for Summer Fun

Press release from Business Wire India
Source: HCL Infosystems Ltd
Wednesday, June 13, 2012 05:28 PM IST (11:58 AM GMT)
Editors: General: Consumer interest, Entertainment, Lifestyle; Business: Business services, Information technology, Media & entertainment; Technology
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HCL Infosystems ties up with DT Cinemas for Summer Fun
Students to get an exciting chance to win HCL ME Tab U1 and ME Gaming Consoles

New Delhi, Delhi, India, Wednesday, June 13, 2012 -- (Business Wire India) -- HCL Infosystems Ltd., India's premier Hardware, Services and ICT System Integration Company and DT cinemas, wholly owned subsidiary of the DLF group has come up with an innovative offer, to make summer break a fun and engaging time for school students in the Delhi NCR region. Students in the age group of 8 to 15 years would now have an exciting chance to win the latest and sleek HCL ME Tab U1 Tablet and HCL ME Gaming Consoles every week for watching their favourite movies at DT Cinemas.

With the purchase of every movie ticket, students will be given a lucky coupon to fill in and leave it in the drop boxes. 25,000 lucky draw coupons will be distributed and every week few lucky winners will win HCL ME U1 tablets, ME gaming consoles and much more!

Commenting on the initiative, Mr. Sanjay David, CEO Digilife Distribution and Marketing Services, a 100% subsidiary of HCL Infosystems, "We are delighted to associate with DT Cinemas to offer young students a fun time this summer break. We are sure that winners will have an amazing experience on the U1 Tab and our gaming consoles. For us, this initiative is another innovative way to reach out to young consumers, and we will continue doing so in the times to come."

On the collaboration and on conceptualizing this unique offer Mr. Anant Verma, Business Head and Director of DT Cinemas said, "We are elated to bring this unique offer to our young patrons and partner with HCL Infosystems as they get a chance to win sleek and engaging devices this summer holidays. With a slew of animation and other exciting movies lined up for this summer, this will be another exciting reason for parents and children to come and watch their favourite movies at DT Cinemas."

The offer is ongoing till 20th June, 2012 and only valid at the following cinemas - DT Shalimar Bagh in Delhi; DT City Centre, DT Mega Mall and DT Star Mall in Gurgaon. HCL ME U1 tablet is a trendy and stylish device, based on the latest OS and designed especially for the needs of the Indian consumers. The tablet was recently launched in April, 2012.

About HCL Infosystems:

HCL Infosystems Ltd, with revenue (LTM) of US$ 2.4 billion (Rs.10,754 crores) is India's premier hardware, services and ICT systems integration company offering a wide spectrum of ICT products that includes Computing, Storage, Networking, Security, Telecom, Imaging and Retail. HCL is a one-stop-shop for all the ICT requirements of an organization. India's leading System Integration and Infrastructure Management Services Organization, HCL has specialized expertise across verticals including Telecom, BFSI, eGovernance & Power. HCL has India's largest distribution and retail network, taking to market a range of Digital Lifestyle products in partnership with leading global ICT brands, including Apple, Cisco, Ericsson, Kingston, Kodak, Konica Minolta, Microsoft, Nokia, Toshiba, and many more. HCL today has India's largest vertically integrated computer manufacturing facility with over three decades of electronic manufacturing experience & HCL desktops is the largest selling brand into the enterprise space. With India's largest ICT services network that reaches to every corner of India, HCL's award winning Support Services makes it the preferred choice of enterprise and consumers, alike.

For more information please visit us at www.hclinfosystems.in

About DT Cinemas

DT Cinemas is a wholly owned subsidiary of the DLF Group. The multiplex chain started its operations through its first Multiplex at DLF City Centre in Gurgaon with a belief to create a comprehensive retail experience for the Indian consumers through their best retail entertainment. DT Cinemas has been showcased as the "Entertainment Anchor" for DLF malls by being the robust footfall driver. They have been screening movies since 2003 and are in sync with their customers' needs to provide an ultimate movie experience to the movie viewers.

With their current operational cinemas at DT Star Cinema Saket, DT Star Cinema Vasant Kunj, DT Cinema Shalimar Bagh, DT Cinema City Centre, DT Cinema Mega Mall, Gurgaon, DT Cinema Star Mall and DT City Centre, Chandigarh, they have around 29 screens with an overall seating capacity of more than 5900 seats.


CONTACT DETAILS
Ashutosh Bhattacharya, Head - Corporate Communications, HCL Infosystems, +91 9811920415, ashutosh.bhattacharya@hcl.in
Anadita Singh, Head-Marketing,, DT Cinemas, +91 9811766372, singh-anadita@dlf.in

KEYWORDS
CONSUMER, ENTERTAINMENT, LIFESTYLE, BUSINESS SERVICES, IT, MEDIA, TECHNOLOGY

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