Monday, May 7, 2012

BWI: Shell Helix Introduces an Exciting Promo ‘Drive Away a Car with Helix Diesel Hx6’

Press release from Business Wire India
Source: Shell Lubricants
Monday, May 07, 2012 09:15 PM IST (03:45 PM GMT)
Editors: General: Consumer interest, People; Business: Automotives, Business services, Energy companies, Media & entertainment; Automotive
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Shell Helix Introduces an Exciting Promo 'Drive Away a Car with Helix Diesel Hx6'


New Delhi, Delhi, India, Monday, May 07, 2012 -- (Business Wire India) -- Shell Lubricants, the global market leader in finished lubricants has launched an exciting promotion for its customers with its range of passenger car motor oils - Shell Helix. "Drive away a car with Shell Helix Diesel HX6" promo offers an opportunity to the customers to win a brand new car , along with a host of other exciting gifts on offer like mobile phones or assured cash prize. To participate in the promo, customers need to purchase a 4L pack of Shell Helix Diesel HX6, scratch the label and win an assured prize ranging from cash, mobile phone to a brand new car.

"Shell Helix has always strived to offer unique experiences to its customers through its products, offers and promotions. We value our customers and through this promotion we hope to connect with our customers and reward them with exciting prizes. We hope that as much as the promotion, customers will enjoy every journey with Shell Helix Motor Oils as it cleans and protects their engine" said Mr. Nitin Prasad, MD, Shell India Markets Pvt. Ltd.

The promotion will end on August 31, 2012.

About Shell Lubricants

The term 'Shell Lubricants' collectively refers to Shell Group companies engaged in the lubricants business. They manufacture and blend products for use in a range of applications from consumer motoring to mining and power generation to commercial transport. Shell's portfolio of lubricant brands includes Pennzoil®, Quaker State®, Shell Rotella T, Shell Helix, Shell Rimula, Shell Tellus, Monarch, a portfolio of car care products and Jiffy Lube®. Shell has leading lubricants research centres around the world: in Germany, Japan, UK, and the US, plus a new presence in India. For the fifth consecutive year, Shell is the number one global lubricants supplier - selling more lubricants in 2010 than any other company in the world, with a 13% share of the market i volume terms (according to Independent worldwide consulting and research firm, Kline & Company).

About Shell Lubricants India

Shell Lubricants India is a 100% subsidiary of Shell. Shell Lubricants' India operations demonstrate Shell's long-term commitment to India and its support for the country's increasing energy needs. Going forward, the company expects to see much greater availability of Shell lubricants and faster growth in the market as it wins new customers. Shell Lubricants' customers in India include Wartsila, Maruti Suzuki, Hyundai, Ford and Thermax.



CONTACT DETAILS
Sulakshana Mehrotra, 20:20 MSL, +91 9810122728, sulakshana.mehrotra@2020msl.com
Pallavi Sharma, 20:20 MSL, +91 8447720042, pallavi.sharma@2020msl.com

KEYWORDS
CONSUMER, PEOPLE, AUTOMOTIVE, BUSINESS SERVICES, ENERGY, MEDIA, AUTOMOTIVE

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