Wednesday, May 30, 2012

BWI: Asia/Pacific’s Leading Travel Metasearch Site Launches Wego.co.in in India

Press release from Business Wire India
Source: Wego
Wednesday, May 30, 2012 11:50 AM IST (06:20 AM GMT)
Editors: General: Consumer interest, Lifestyle, People, Travel & tourism; Business: Advertising, PR & marketing, Business services, Hospitality, Information technology, Travel & tourism; Technology
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Asia/Pacific's Leading Travel Metasearch Site Launches Wego.co.in in India


New Delhi, Delhi, India, Wednesday, May 30, 2012 -- (Business Wire India) -- -- Wego.co.in compares rates and fares from hundreds of travel sites simultaneously

-- Search results are ranked by price and according to their popularity with India's travellers

-- Discover and book the best weekend resorts

-- Access the site in 11 national languages, including Hindi, Gujrati, Punjabi, Tamil and Bengali


Wego, the region's leading travel metasearch site has today announced the official launch of Wego India ( www.wego.co.in), promising to revolutionise the way Indians travel.

The site enables Indians travelling both domestically and overseas to compare the price and availability of flights and hotels across hundreds of different travel sites simultaneously, so they save time and pay less. It ranks hotels in order of their popularity with users locally and provides aggregate reviews, making it easy to choose from the 350,000 accommodation options on offer. India's favourite resorts are all included. Wego.co.in also compares over 600 full service and low cost carriers and illustrates graphically the cheapest days to fly on the most important routes.

Ensuring the site is accessible to everyone, Wego has integrated multiple language options, including Hindi, Gujarati, Punjabi, Tamil and Bengali. It is part of a strategy to localise content and its delivery, resulting in some remarkable growth. Wego India is already generating around US$17 million [Rupees 95 crore] a month in the total value of booking leads passed to travel partners.

"Wego has seen very strong growth in the last year as India's travellers have looked for better hotel rates and airfares online, particulary for their domestic travel. This has helped us to secure the widest range of travel partners needed to deliver intensely competitive search results. The conditions all favour the launch of this dedicated travel comparison site," explained Jackson Fernandez, Wego India General Manager.

His team has secured all the major online travel agencies and many other travel sites including those less familiar to travellers, but with interesting inventory and exceptional deals.

Recent observations of trends from Wego.co.in include:

-- Robust growth with flight clicks quadrupling year-on-year on domestic routes and growing at 58 per cent on international.

-- Most popular domestic destinations are Delhi, Mumbai, Bangalore, Chennai, Kolkata, Bagdogra, Goa, Pune, Srinagar and Kochi.

-- Most popular international destinations are Singapore, Bangkok, Kuala Lumpur, Bali, Hong Kong, London, Phuket, Dubai, Sydney and Manila.

Fernandez added: "This is a significant and timely development for India as it gives travellers their own platform to compare all the available travel options. Wego.co.in is where everyone should start planning their business and leisure trips. They will save time and importantly, money."

Wego India is based in Bangalore and the company headquartered in Singapore. For more information, visit: www.wego.co.in.

About Wego

Considered the ideal site to begin planning travel, Wego.com gives travellers a complete view of available flights, hotels, travel packages and deals from hundreds of travel websites in the time that it takes to search just one. The latest pricing, availability and reviews are shown, with tools provided to select the cheapest days to fly and to find the best hotel offers. Travellers then simply click through to the partner websites to book. Wego.com was founded in 2005 by former executives of InterContinental Hotels Group, Yahoo!, Priceline and ZUJI. Investors include News Digital Media and Tiger Global. In 2010, Wego merged with HolidayIQ.com, an established India based travel content and community site. For more information, please visit http: www.wego.com/about



CONTACT DETAILS
Nishca Arora, +91 (11) 46658813, nishca@value360india.com

KEYWORDS
CONSUMER, LIFESTYLE, PEOPLE, TOURISM, MARKETING, BUSINESS SERVICES, HOSPITALITY, TRAVEL, TECHNOLOGY

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