Wednesday, September 29, 2010

BWI: Dreams Come True for Disney XD’s “CL T20” Contest Winners – Meet Cricketing Legends Dhoni, Sachin and Kumble in South Africa

Press release from Business Wire India
Source: Disney XD India
Wednesday, September 29, 2010 05:21 PM IST (11:51 AM GMT)
Editors: General: Consumer interest, Sports; Business: Advertising, PR & marketing, Business services, Media & entertainment, Sports
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Dreams Come True for Disney XD's "CL T20" Contest Winners - Meet Cricketing Legends Dhoni, Sachin and Kumble in South Africa


Mumbai, Maharashtra, India, Wednesday, September 29, 2010 -- (Business Wire India) -- Three young cricket fans got to experience a once in a lifetime opportunity after winning "CL T20 contest" on Disney XD! Disney XD in association with India's best loved sports network ESPN Star Sports gave the lucky trio - Nihar Reddy, Muskaan Shah and Kiefer Fernandes the chance to fly to South Africa and to hand over the match toss coin for the opening tosses with India's favorite cricketers M.S. Dhoni, Anil Kumble and Sachin Tendulkar -- captains of Indian teams participating in the Airtel Champion's League T20. The lucky kids watched the most anticipated matches featuring their teams live and cheered their favorite teams!

Kiefer joined the captain of the Indian cricket team and Chennai Super Kings - M. S. Dhoni for the toss while Nihar stood side by side with Anil Kumble, captain of the Royal Challengers Bangalore and Muskaan got to meet Indian master-blaster and captain of the Mumbai Indians - Sachin Tendulkar. Not just that, the three winners were seen as special guests on ESPN Star Sports pre and post-match shows with well known commentators and hosts including Sunil Gavaskar, Ravi Shashtri and Harsha Bhogle.

Nihar, enthusiastically comments, "It was the best moment of my life! Standing with Anil Kumble for the toss was so exciting! I had lots of fun meeting cricketers and watching the matches live in South Africa".

Kiefer adds "Dhoni is my icon! I can't believe that I got to click pictures with him and see him play live in South Africa!"

"I am so happy I won the Disney XD contest! Sachin Tendulkar is so cool and such a great cricketer. Meeting him was a dream come true! I love him, my mother loves him and my dad is crazy about him!," concludes Muskaan.

"We are thrilled to offer this memorable experience to young Disney XD viewers. This was an unprecedented sports programming event in the kid's genre and a special treat for our young cricket fans to be enjoyed with their families!" said Natasha Malhotra VP and GM, Walt Disney Television India.

Speaking on the occasion, Anurag Dahiya, Vice President - Strategic Business Development and Cricket Rights, ESPN STAR Sports said, "We were very happy to offer this opportunity to the selected three kids to attend the toss ceremony with their favourite Indian cricket icons during select Airtel Champions League Twenty20 matches through this contest organised jointly with the Disney network in India. I am sure that they enjoyed their interaction with the cricket stars in addition to enjoying top quality cricketing action in this blockbuster event."

Disney XD witnessed a phenomenal response of over 70000 entries to the "CL T20 contest" showcasing the steadfast involvement of kids and youth in the country's most popular sport and their favorite channel. This first ever special programming event on a kid's channel will also featured Disney Channel's popular host - Murtuza from Big Bada Boom. He was seen interviewing and interacting with the audience adding lots more to this ultimate cricket bonanza on the Disney Network - a Disney XD presentation.

About the Disney XD India:

Disney XD is a multi-platform brand showcasing a compelling mix of live-action and animated programming for Kids age 6-14, hyper-targeting boys and their quest for discovery, accomplishment, sports, adventure and humor. Disney XD branded content spans television and online platforms. The programming includes series, movies and short-form, as well as sports-themed programming. For more information on Disney XD log on Dreams Come True For Disney Xd's "Cl T20" Contest Winners - Meet Cricketing Legends Dhoni, Sachin And Kumble In South Africa www.disneyxd.in

To view the photographs, please click on the links given below:

Nihar with Kumble captain of Royal Challengers Bangalore at CL T20

Kiefer with Dhoni captain of Chennai SuperKings at CLT20

Muskaan with Tendulkar captain of Mumbai Indians at CLT20
For picture(s)/data to illustrate this release click below:

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CONTACT DETAILS
Pooja Verma, Disney XD India, +91 9820139811, pooja.verma@disney.com

KEYWORDS
CONSUMER, SPORTS, MARKETING, BUSINESS SERVICES, MEDIA

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