Tuesday, July 13, 2010

BWI: TripAdvisor is Now the World’s Largest Travel Website

Press release from Business Wire India
Source: TripAdvisor Media Network
Tuesday, July 13, 2010 01:36 PM IST (08:06 AM GMT)
Editors: General: Consumer interest, Travel & tourism; Business: Advertising, PR & marketing, Business services, Media & entertainment, Travel & tourism; Technology
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TripAdvisor is Now the World's Largest Travel Website
According to comScore, TripAdvisor Now Attracts More than 35 million Visitors Every Month - a Few million More than the Next Largest Travel Website

New Delhi, Delhi, India, Tuesday, July 13, 2010 -- (Business Wire India) -- TripAdvisor, for long the world's largest travel community website has now also become simply the largest travel website in the world - of any kind. Worldwide comScore figures for the previous 2 months have confirmed this significant development in the online space. TripAdvisor now leads the way with the highest number of unique monthly visitors on its website - more than 35 million! The next largest travel website in the world is the world's leading online travel agent with monthly traffic figures of a few million less than TripAdvisor.

TripAdvisor has also made significant strides in the Indian online travel space. Within a span of two years of its launch, TripAdvisor has become the fourth largest travel website in India in terms of monthly visitor figures.

TripAdvisor now has 35,382,000 unique visitors from across the globe leading the next largest site by an impressive margin of 2,122,000 visitors.

"We are grateful to all our users who keep coming back to TripAdvisor to plan their vacations. Being the world's largest travel community offers very real benefits to our users who have access to the largest pool of real traveller content on thousands of destinations, hotels and attractions across the globe. Indian travelers, who are now as savvy as their global counterparts, have also embraced the site both to plan their holidays as well as to give back to the community by writing hundreds of thousands of reviews in the last 2 years." said Sharat Dhall, Managing Director, TripAdvisor India.

Ten Years of Travel Planning: An Evolution of Exploration

Before TripAdvisor was founded in 2000, travelers relied on travel agents and print guide books to determine their vacation plans. Since the first opinion was posted on TripAdvisor in 2001, travelers have looked to user-generated content for trusted advice to help with all facets of travel planning. In May 2010, TripAdvisor is the world's largest travel website, featuring a community of more than 35 million monthly visitors*, and more than 35 million reviews and opinions. Travelers depend on the wisdom of crowds to determine the best plans for their personal travel needs. As of today, TripAdvisor Trip Friends enables travelers to research even deeper by tapping into the wisdom of their friends, making vacation planning more fun, social and personal.

TripAdvisor Trip Friends will be available on TripAdvisor.com on June 14 and TripAdvisor sites worldwide in July.

For more information on TripAdvisor Trip Friends, go to: www.tripadvisor.com/tripfriends.

About TripAdvisor Media Network

TripAdvisor® Media Network, operated by TripAdvisor, LLC, attracts 46 million monthly visitors* across 16 popular travel brands: TripAdvisor®, www.airfarewatchdog.com, www.bookingbuddy.com, www.cruisecritic.com, www.familyvacationcritic.com, www.flipkey.com, www.frequentflier.com, www.holidaywatchdog.com, www.independenttraveler.com, www.onetime.com, www.seatguru.com, www.smartertravel.com, www.travel-library.com, www.travelpod.com, www.virtualtourist.com and www.kuxun.cn. TripAdvisor-branded sites make up the largest travel community in the world, with more than 35 million monthly visitors*, 15 million registered members and 35 million reviews and opinions. Featuring real advice from real travelers, TripAdvisor-branded sites cover more than one million destinations, hotels, restaurants and attractions and operate in the U.S. (http://www.tripadvisor.com), the U.K. (http://www.tripadvisor.co.uk), Ireland (http://www.tripadvisor.ie), France (http://www.tripadvisor.fr), Germany (http://www.tripadvisor.de), Italy (http://www.tripadvisor.it), Spain (http://www.tripadvisor.es), India (http://www.tripadvisor.in), Japan (http://www.tripadvisor.jp), Portugal and Brazil (http://www.tripadvisor.com.br), Sweden (http://www.tripadvisor.se), The Netherlands (http://nl.tripadvisor.com), Canada (http://www.tripadvisor.ca), Denmark (http://www.tripadvisor.dk), Turkey (http://www.tripadvisor.com.tr), Mexico (http://www.tripadvisor.com.mx), Norway (http://no.tripadvisor.com), Poland (http://pl.tripadvisor.com) and Australia (http://www.tripadvisor.com.au). TripAdvisor also operates in China under the brand daodao.com (http://www.daodao.com). TripAdvisor® Media Network provides travel suppliers with graphical advertising opportunities and a cost-per-click marketing platform. Collectively, the sites comprising the TripAdvisor Media Network have won hundreds of awards and accolades from press and industry worldwide. TripAdvisor and the sites comprising the TripAdvisor Media Network are operating companies of Expedia, Inc. (NASDAQ: EXPE).

TripAdvisor, Travelers' Choice and the TripAdvisor logo are registered trademarks of TripAdvisor LLC in the U.S. and/or other countries. Other logos or product and company names mentioned herein may be the property of their respective owners.
©2010 TripAdvisor LLC. All rights reserved.
*Source: comScore Media Metrix, July 2009


CONTACT DETAILS
Nikhil Ganju, TripAdvisor Media Network, +91 9811299822, nganju@tripadvisor.com
Lakshita Sogani, 20:20 Media, +91 9899200649, lakshita@2020india.com
Nidhi Mehra, 20:20 Media, +91 9818331654, nidhimehra@2020india.com

KEYWORDS
CONSUMER, TOURISM, MARKETING, BUSINESS SERVICES, MEDIA, TRAVEL, TECHNOLOGY

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