BWI: CMO Council Launches CMO Asia with Alok Bharadwaj of Canon India as President

Press release from Business Wire India
Source: Canon
Thursday, July 08, 2010 05:30 PM IST (12:00 PM GMT)
Editors: General: People; Business: Accounting & management consultancy services, Business services, Electronic appliances & components, Information technology, Publishing & printing; Technology
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CMO Council Launches CMO Asia with Alok Bharadwaj of Canon India as President


New Delhi, Delhi, India, Thursday, July 08, 2010 -- (Business Wire India) -- The Chief Marketing Officer (CMO) Council, a US based organization dedicated towards connecting marketers at a common platform announced the launch of its CMO Asia in New Delhi recently. The CMO Asia is brought in India by Dr. R L Bhatia who is also the founder of World brand Congress & Asia Retail platforms.

The aim of the council is to provide guidance, vision and leadership to make a difference to the marketing professionals and the marketing industry.

The CMO Asia (India Chapter) has been structured as-
-- Mr. Bhaskar Das of Times group as National President
-- Mr. Alok Bharadwaj of Canon as President (North Region)
-- Mr. Prasad Bagri of Intel President (South Region)
-- Mr. Sanjay Behl of Reliance Communications as President (West Region)

On this occasion, Alok Bhardwaj, Senior Vice President, Canon India and President-North Region, CMO Asia said, "I am delighted with the commencement of CMO Asia in India and it is an honour to be part of this council. With this, the marketing fraternity in India will see a new pattern of collaborations within highly competitive world. The members will now be able to share ideas, global best practices, address concerns and find solutions to business challenges at a common platform. This is an encouraging step towards the future of this industry."

"Through this network, we hope to generate high level knowledge exchange, thought leadership and peer networking amongst decision makers across industry segments." Mr. Alok Bhardwaj, Senior Vice President, Canon India further added,

Mr. D Shivakumar, Vice President and MD - Mobile Phones, Nokia India was the Chief Guest & keynote speaker for the evening. He was invited to speak on Brand building challenges in India in the next decade. "Experiences at low cost or even no cost will drive Indian consumer's expectations from all brands. Increasingly brands will have to build this expectation while designing marketing programs". "Indian consumers will be youngest consuming class globally by 2020. Average age of Indians will be 29 years by then. They will, therefore, drive global marketing directions". He further added.

The objective of CMO Asia is to provide peer power affinity network of top marketing decision maker and provide access to a network of 5000 + members in the Asian region. The council will also give access to a global community of over 17,000 executives within CMO Asia Strategic interest network and leadership Programs.

Dr. R L Bhatia, Founder, CMO Asia said, "CMOs are the Professionals who have shown leadership in building brands combined with consistent innovation and strategic marketing. CMO Council USA is our Strategic Partner. CMO Asia is organised and run by professionals who have a full-time job to do besides encouraging CMOs to share knowledge and experiences".

The CMO Asia council launch was attended by 40 leading CMOs based in North India like Rahul Saigal of Aircel, Mukesh Mathur of Oracle, Anisha Motwani of Max New York life, Himanshu Khanna of Wrigleys, Karamjit Dua of Discovery, Ankush Arora of General Motors, Ambika Sharma of Jagran Solutions, Shefali Chhachhi of Max Bupa, Pravir Arora of Sun Microsystems, Harish Bhatia of MyFM, Manoj Chandra of Bata, Sandeep Kataria of Yum, Sandeep Aurora of Intel, Harmanjit of Godfrey Philips amongst others. The CMO Council is a dedicated organization that provides high-level knowledge exchange, thought leadership and personal relationship building among senior marketing decision makers and brand decision-makers across a wide range of global industries.

About Canon Inc

Canon Inc. is a global leader with total revenue of about US$ 34 billion in 2009, in photographic and digital imaging solutions. Its global network now includes 239 companies, employing some more than 168,879 people. Five Technology 'imaging' engines of Optical, Electrophotography, Bubble Jet, Semiconductor and Display drive Canon's cutting-edge technology products. Canon is the world leader in office automation and digital imaging technologies. The company is dedicated to the advancement in technology and innovation and commits 10% of its total revenue each year to R&D. Canon is ranked 33rd on the Best Global Brands for the second consecutive year in Business Week's 100 Best Global Brands and amongst top 200 on the Fortune Global 500 in year 2009. Canon has consistently remained as one of the top 3 global companies to have earned the most number of patents over the last decade. Guided by its kyosei philosophy, which focuses on "living and working together for the common good", Canon delivers high performance and user-friendly products and solutions to improve efficiency both in the office and home environment. More information is available on www.canon.co.in

Canon in India

Canon India closed H1 2010 revenues with 56% growth and is set to touch Rs 1200 Crores during calendar year 2010 which will be a 43% growth over 2009. Revenues in 2009 was 840 Crores, a 27% growth over 2008. Canon focuses on multiple market segments of consumer, B2B, Govt & Commercial. Canon's product portfolio extends over a vast variety of photocopiers, multi-functional peripherals, fax-machines, printers, scanners, All-in-ones, digital cameras, camcorders and multi media projectors, cable id printers, semi conductors and card printers.

Canon's product portfolio extends over a vast variety of photocopiers, multi-functional peripherals, fax-machines, printers, scanners, All-in-ones, digital cameras, camcorders and multi media projectors, cable id printers, semi conductors and card printers.

Canon India Pvt. Ltd. is a 100% subsidiary of Canon Singapore Pte. Ltd.,a world leader in imaging technologies. Set up in 1997, Canon India markets over 140 comprehensive range of sophisticated contemporary digital imaging. The company today has offices in 7 cities, warehouses in 13 cities across India and employs over 800 people. Canon has over 380 primary channel partners 13 National Retail Chain partners, over 4000 secondary retail points including 270 National Retail Chain store partners & 33 Canon Care Centers. Canon products are available in over 400 towns in India.

About Chief Marketing Officer (CMO) Council

The Chief Marketing Officer (CMO) Council, founded in 2001, is dedicated to high-level knowledge exchange, thought leadership and personal relationship building among senior corporate marketing leaders and brand decision-makers across a wide-range of global industries. The CMO Council's 5,000 members control more than $125 billion in aggregated annual marketing expenditures and run complex, distributed marketing and sales operations worldwide. In total, the CMO Council and its strategic interest communities include over 20,000 global executives across nearly 100 countries in multiple industries, segments and markets. Regional chapters and advisory boards are active in the Americas, Europe, Asia Pacific, Middle East, Africa and Latin America. The Council's strategic interest groups include the Coalition to Leverage and Optimize Sales Effectiveness (CLOSE), Marketing Supply Chain Institute, and the Forum to Advance the Mobile Experience (FAME).


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