BWI: Kodak Showcases New Products and Applications for Photographers, Lab owners and Consumers at Photofair 2010

Press release from Business Wire India
Source: Kodak India
Thursday, January 07, 2010 03:34 PM IST (10:04 AM GMT)
Editors: General: Consumer interest, Entertainment; Business: Advertising, PR & marketing, Business services, Electronic appliances & components; Technology
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Kodak Showcases New Products and Applications for Photographers, Lab owners and Consumers at Photofair 2010


Mumbai, Maharashtra, India, Thursday, January 07, 2010 -- (Business Wire India) -- Kodak India is showcasing an entire range of products and applications for professional photographers and lab owners at the Photo Fair 2010. There is an exciting range of products on display. The Kodak range includes, products and solutions under 3 different business categories namely: Professional Solutions, Instant Printing Solutions and Digital Cameras & Devices.

In the digital cameras category, Kodak is unveiling Zi8 - the pocket video camera. The Zi8 pocket video camera is the latest innovation by Kodak in the digital camera category. It captures stunning videos in HD format and can also take amazing 5 MegaPixel wide screen HD still pictures. The pocket video camera has been receiving rave reviews in the International markets.

At the Photofair 2010 Kodak is also launching a solar charger that would enable charging of both AA NiMH batteries and USB devices in an 'environment friendly' manner.

The company has also taken initiatives to improve the professional photographers' business. One such highlight is the professional software solution (Kodak Digi Album Pro) which takes care of the needs of making the customization simple for all the stakeholders in the process - the photographer, service providers and the labs.

On the retail printing side Kodak is displaying APEX dry mini labs, which offers retailers a solution that can help them enhance the customer experience. Customers can walk into the Kodak Express outlets - make prints, customize prints, Photo-books, calendars, collages etc. instantly.

In addition to this, the entire range of Kodak digital cameras and accessories would also be on display.

More about the new products and applications showcased in Photofair 2010:

Zi8 pocket Video Camera

Kodak has unveiled its latest Zi8 pocket video camera. While the video camera market is relatively flat, the Kodak DVCs are more a fun video capture device aimed at capturing beautiful, fun & impulsive moments and easily share it over You Tube, Orkut or Facebook.

As internet penetration is fast growing and social networking is getting increasingly popular in India too, there is a market for a trendy video capture product especially amongst the younger generation. The Zi8 camera comes with:

-- 4x zoom
-- 5 megapixels
-- Full HD 1080p video capable device with built-in image stabilization
-- 2.5-inch LCD Display
-- A built in USB arm to connect to the PC directly without any cables
-- HDMI cable to watch the videos on your LCD TV

Kodak Digi Album Pro Software

Kodak Digi Album Pro software enables photographers to offer high-end wedding albums.

Kodak Digi Album Pro is an album designing software aimed at providing a one-stop solution for the professional photographers to create various print products. The software comes with preloaded and ready to use design templates for all occasions like Weddings, Birthdays, Holidays, Kids' Parties etc.

APEX Dry Mini Lab

Kodak also displayed its latest products such as instant thermal printers, APEX Dry Mini lab and other Instant Printing Solutions.

Visitors to the Photofair can also experience Kodak's unique Kodak Express (KEX) Shop-in-Shop concept. Kodak is already running similar concept stores across retail chains such as Croma, Hypercity, Star Bazaar, SPAR and Reliance Digital across the country.

About Eastman Kodak Company

As the world's foremost imaging innovator, Kodak helps consumers, businesses, and creative professionals unleash the power of pictures and printing to enrich their lives.

To learn more, visit http://www.kodak.com/, and our blogs: 1000words.kodak.com, PluggedIn.kodak.com, and GrowYourBiz.kodak.com.

Editor's Note: Kodak corporate news releases are now offered via RSS feeds. To subscribe, visit www.kodak.com/go/RSS and look for the RSS symbol. In addition, Kodak podcasts are viewable at www.kodak.com/go/podcasts. Our podcasts may be downloaded for viewing on iTunes, Quicktime, or other PC-based media players. Users may also subscribe to Kodak podcasts via the iTunes application if already installed on your computer. From the iTunes store, type "Kodak podcast" in the search field to view all of our podcast offerings.


CONTACT DETAILS
Vikas Sahni, Sampark PR, +91 9892629404, Vikas.sahni@sampark.com
Urvi Joshi, Sampark PR, +91 9819133340, urvi.samparkpr@gmail.com

KEYWORDS
CONSUMER, ENTERTAINMENT, MARKETING, BUSINESS SERVICES, ELECTRONICS, TECHNOLOGY

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