BWI: Cherie Blair Foundation for Women Selects Gutenberg Communications to Lead Public Relations Campaign for 2010 “Women Mean Business” Conference

Press release from Business Wire India
Source: Gutenberg Communications
Wednesday, December 09, 2009 04:47 PM IST (11:17 AM GMT)
Editors: General: Economy, People; Business: Advertising, PR & marketing, Business services, Media & entertainment
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Cherie Blair Foundation for Women Selects Gutenberg Communications to Lead Public Relations Campaign for 2010 "Women Mean Business" Conference
Global Communications Firm to Leverage Expertise in Media Relations and Conference Marketing to Increase Awareness of Women's Entrepreneurship Event in India

New Delhi, Delhi, India, Wednesday, December 09, 2009 -- (Business Wire India) -- Gutenberg Communications, a global, strategic communications firm offering public and investor relations services, today announced that it has been selected by the Cherie Blair Foundation for Women to promote its "Women Mean Business" Conference. Women representing a diversity of professions will gather for a one-day conference on December 11th, 2009 at the Hyatt Regency in Mumbai, India.

Gutenberg will help raise awareness of the "Women Mean Business" conference through a public relations campaign that involves the national, regional and local media in India. The firm will also manage media relations and onsite support on the day of the event.

The conference will bring together highly successful professionals from across India to share their knowledge and experience and create a lasting network of contacts to support women entrepreneurs. Leaders from the business community, public policy sector and academia will address current issues that impact women entrepreneurs. The Foundation aims to provide women with greater access to business development support, networks and finance in areas of the world where gender disparity is significant.

"Over 90 percent of women reinvest their income into their families which contributes to their local economies. The professional growth of women entrepreneurs is critical to escaping poverty," said Cherie Blair, founder of the Cherie Blair Foundation of Women, "We are pleased to be partnering with Gutenberg Communications, who are helping us spread the message that supporting women is not a charitable activity, but is socially and economically necessary if we want to address the global challenges we face."

"Having been chosen by the Cherie Blair Foundation for Women to help promote this conference gives Gutenberg the unique opportunity to publicize an event which we think is very important in today's world," Harjiv Singh, Co-Founder and Co-CEO of Gutenberg Communications said. "This event will give influential women the opportunity to voice their stories and for others to learn from their experiences."

The Foundation will use ideas generated at the conference to develop concrete projects in partnership with local organizations, incorporating the newly formed network of contacts. Some of the key speakers and panelists include Barkha Dutt, Group Editor- English News, NDTV 24x7, Chanda Kochhar, Managing Director & CEO, ICICI Bank, film actress Shabana Azmi, former IPS officer Dr. Kiran Bedi, designer Ritu Kumar, Subroto Bagchi, Co-Founder of MindTree, Vinita Bali, CEO, Britannia, and Naina Lal Kidwai, Group General Manager and Country Head of HSBC, India.

About the Cherie Blair Foundation for Women

The Foundation's aim is simple: to offer women better access to business development support, networks and finance in areas of the world where they lack equal opportunities. Giving women the chance to fully contribute to their economies, to make the most of their talents, is the key to higher living standards and stronger economies.

For more information about the Foundation: www.cherieblairfoundation.org

For more information regarding the Women Mean Business Conference please visit - http://www.cbfwconference.org/

About Gutenberg Communications

Gutenberg Communications is a global full-service, strategic communications firm offering public and investor relations services. The firm leverages communications to key audiences across a global landscape for clients in numerous industries including technology, real estate, financial services, healthcare, academia and conference marketing.

For more information about Gutenberg Communications, please visit: http://www.gutenbergpr.com/


CONTACT DETAILS
Pranav Kumar, Gutenberg Communications, +91 (11) 413.24968, Pranav@gutenbergpr.com
Kumkum Jagadish, Gutenberg Communications, +91 (22) 26055746/ +91 9987588451, Kumkum@gutenbergpr.com

KEYWORDS
ECONOMY, PEOPLE, MARKETING, BUSINESS SERVICES, MEDIA

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