Wednesday, October 21, 2009

BWI: PricesBolo Unveils a New User Interface for www.pricesbolo.com

Press release from Business Wire India
Source: Pricesbolo.com
Wednesday, October 21, 2009 01:32 PM IST (08:02 AM GMT)
Editors: General: Consumer interest; Business: Advertising, PR & marketing, Business services, Information technology, Retailers; Technology
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PricesBolo Unveils a New User Interface for www.pricesbolo.com


Bangalore, Karnataka, India, Wednesday, October 21, 2009 -- (Business Wire India) -- Pricesbolo (www.pricesbolo.com), India's fastest growing online product and price comparison portal has launched a new version of their web site. The new site provides a richer end user experience with an updated look and feel, faster navigation, more accurate search results and simplified buying process.

Pricesbolo surveyed more than 1000 users across the country on various facets of end-user experience and the new web site is a reflection of the feedback received from users. Some important product categories were re-defined to make the compare and buy process easier.

"The idea is to give the utmost comfort in shopping and provide the best value to our customers. We have a "Deal of the Week" offer for our users where branded products are offered at an unbelievable price for a week along with free shipping. We will continue to provide exciting deals to our customers and maintain the freshness of the site says Parthiban T. S., VP of Marketing.

"With the new user interface, consumers can choose the right product and best place to buy with a few mouse clicks. Sellers can take advantage by showcasing their products on custom-designed merchant pages in the portal. The web site traffic is growing at the rate of more than 200% per month." says Bernaad R Chetty, the managing director.

"Before embarking on the new user interface, a lot of research was done on click-throughs and usage patterns. The site has been optimized so that the most relevant products are displayed quickly and the content provided is detailed and accurate. " says Saravanan CTO of PricesBolo.


CONTACT DETAILS
Mr. Parthiban T S, Pricesbolo.com, +91 9972399980, parthiban@pricesbolo.com

KEYWORDS
CONSUMER, MARKETING, BUSINESS SERVICES, IT, RETAIL, TECHNOLOGY

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