BWI: element14 and Littelfuse Expand their Regional Distribution Agreement

Press release from Business Wire India
Source: element14
Friday, February 25, 2011 10:13 AM IST (04:43 AM GMT)
Editors: General: Consumer interest; Business: Advertising, PR & marketing, Business services, Information technology; Technology
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element14 and Littelfuse Expand their Regional Distribution Agreement
Leading, comprehensive circuit protection solutions now available to electronic design engineers in South East Asia, India, Australia and New Zealand; element14 strengthens its product portfolio to include the cutting-edge Littelfuse POWR-GARD fuse range with next day delivery in most cities in Asia Pacific

Bangalore, Karnataka, India, Friday, February 25, 2011 -- (Business Wire India) -- element14, the industry's first fusion of commerce and community supporting millions of engineers and purchasing professionals worldwide, has expanded its partnership with Littelfuse, the world's leading manufacturer for high performance circuit protection devices. Offering the widest range of Littelfuse products stocked in Asia Pacific with no minimum order quantity required, element14 adds over 400 new products from Littelfuse POWR-GARD circuit protection solutions across three distinct classes of fuses to electronic design engineers and maintenance and repair professionals in South East Asia, India, Australia and New Zealand.

A reliable and comprehensive circuit protection solution

Circuitry protection solutions are one of the pressing concerns faced by electronic design engineers across the region. Littelfuse solutions add a distinct competitive advantage and value to element14 existing inventory of products. The introduction of the multi-purpose and reliable circuit protection series will allow electronic design engineers in the region to have the necessary surge protection solutions to meet their evolving business challenges.

These high performance fuses can be used in a variety of applications including motor control centres, transformer protection, general purpose circuit, such as mains, feeders and branch circuits; service entrance switches, switchboard main and feeder switches, distribution panel boards and general purpose circuits. The fuses can also be used to protect individual electric services and meter stacks when integrated in main switches.

William Chong, Regional Director of Supplier, Product & Purchasing Management, element14, Asia Pacific said, "element14 is committed to providing its customers across the region with the most innovative and industry-leading products and services as the franchised multi-channel distributor of Littelfuse products across the region. With the broadest range of electronic design centric products stocked in Asia Pacific, the addition of the complete range of industry-leading Littelfuse POWR-GARD series to element14's inventory provides customers even more innovative solutions to meet their business objectives."

"This partnership with element14 is an exciting and successful development for Littelfuse that provides us with an excellent platform to further expand our geographic reach using element14's extensive distribution network in the region. This strategic collaboration has been realised to ensure electronic design engineers and maintenance and repair professionals in the Asia Pacific region will now have easy and instant access to our range of products through element14's commerce portals and online community," says Angus Tsai, Regional Sales Manager for POWR-GARD Asia, Littelfuse.

There are three key fuses series from Littelfuse's POWR-GARD range. With their fast reaction and ability to execute a clean break in the circuitry, they are crucial preventive solutions for electrical mishaps. Each of these fuses is carefully designed to undertake different applications and overcome different challenges. More about these fuses below:

JTD_ID Series Indicator® POWR-PRO® Class J Fuses

The compact class J fuses have superior performance characteristics and is designed for equipment which has limited space, allowing electronic design engineers to make optimum use of the space in their designs.

-- The current-limiting time delay JTD_ID offers a patented, true dual-element design that is ideal for use in circuits with high, in-rush currents.

-- Equipped with an indicating window that enables users to pinpoint open fuses immediately, even when the power is off, thereby reducing unnecessary and costly downtime and improving safety levels.

FLNR_ID/FLSR_ID Indicator® Class RK5 fuses

-- Has the same indicator window that allows users to detect a blown fuse without the need for power.

-- Features a superior time-delay and cycling characteristics which can lengthen fuse life and reduce nuisance openings.

-- Superior overload and short circuit protection that reduces the possibility of equipment damage.

JLLN/JLLS POWR-TT Class T Fuses

The Class T fuses are the most compact fuses available in ratings above 30 amperes. Compared to similar Class R fuses, it is one-third the size and requires less than 50 percent of the panel space.

-- Designed to handle even the most extreme surge of currents and can provide fast reliable protection against overcurrents up to 200,000 amperes.

-- Minimise the damaging heat and magnetic effects caused by short circuit currents, thus providing improved safety for users and longer lifespan for devices.

-- Optimal for devices such as surge sensitive equipments that contain variable speed drivers and rectifiers that require fast-acting extreme condition protection.

For data sheets on Littefuse POWR-GARD series, please click here:

JTD_ID Series Indicator® POWR-PRO® Class J Fuses
FLNR_ID/FLSR_ID Indicator® Class RK5 fuses
JLLN/JLLS POWR-TT Class T Fuses

About element14

element14 offers more than 120,000 products, for next-day delivery from its three distribution hubs located in Shanghai, Singapore and Sydney. The company offers 24/7 telephone support for customers in four languages, 24/5 online technical support, and catalogue sales, with a hassle-free return policy.

Please visit http://in.element14.com/. This eCommerce site is integrated with the Group's global online Community portal (www.element14.com).

Worldwide, element14 is the first collaborative community, research portal and eCommerce website for design engineers and electronics enthusiasts. The website provides product data, design tools, technology information and top brand components to seamlessly facilitate the design process; users can consult industry experts and collaborate with peers around the globe. element14 online Community is sponsored by Premier Farnell plc (LSE: pfl).

About Premier Farnell

Premier Farnell plc is leading the way in the high service, multi-channel provision of essential products, information, software and technology solutions to electronic design engineers, maintenance and repair engineers and purchasing professionals globally. Its differentiated proposition includes 29 local language transactional websites, and the critically important element14 ecommunity for design engineers - an industry first (www.element14.com). With sales last year of £795.3m and underlying profits of £54.8m the Group distributes its comprehensive portfolio of products and services throughout Europe, North America and Asia Pacific, supported by a global supply chain of over 3,500 suppliers and an inventory profile developed to anticipate and meet its customers' needs. Recently awarded Platinum status by the Business in the Community Corporate Responsibility Index the business takes its CSR commitments very seriously.

While global in scope, Premier Farnell recognises the individual needs of each market and has continued to internationalise its model accordingly, trading locally under different brand names. Its primary electronics businesses trade as Farnell in Europe, Newark in the US, Canada and Mexico and Farnell Newark in Brazil. Across Asia Pacific the business trades as element14.

Key facts

-- Operations in 35 different countries
-- 4,100 employees
-- Over 2 million customer contacts in 156 industries
-- Over 3,500 leading suppliers
-- Over 400,000 products stocked with access to over four million more on demand
-- Global leader in legislation RoHS, WEEE, REACH

For more information, please visit www.premierfarnell.com

About Littelfuse

Littelfuse is the worldwide leader in circuit protection, offering the industry's broadest and deepest portfolio of circuit protection products and solutions. Backed by industry-leading technical support, design and manufacturing expertise, Littelfuse products are vital components in virtually every product that uses electrical energy, including portable and consumer electronics, automobiles, industrial equipment and telecom/datacom circuits. In addition to its Chicago, Illinois, world headquarters, Littelfuse has over 20 sales, distribution, manufacturing and engineering facilities in the Americas, Europe and Asia. Technologies offered by Littelfuse include Fuses; Gas Discharge Tubes (GDTs); Positive Temperature Coefficient Devices (PTCs); Protection Relays; PulseGuard® ESD Suppressors; SIDACtor® Devices; Silicon Protection Arrays(SPAT); Switching Thyristors; TVS Diodes and Varistors.

For more information, please visit the Littelfuse web site at www.littelfuse.com.

To view the photograph, please click on the link given below:

element14
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CONTACT DETAILS
Christina Loh, Communications, element14 Asia Pacific, +65 6788 0300, cloh@element14.com
Eileen Sim, Communications, element14 Asia Pacific, +65 6788 0300, esim@element14.com

KEYWORDS
CONSUMER, MARKETING, BUSINESS SERVICES, IT, TECHNOLOGY

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