BWI: Grohe Introduces the New Euphoria Shower System

Press release from Business Wire India
Source: Grohe India Pvt. Ltd. (GIPL)
Wednesday, December 22, 2010 10:41 AM IST (05:11 AM GMT)
Editors: General: Consumer interest, Lifestyle; Business: Advertising, PR & marketing, Business services, Household & personal care products & services; Technology
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Grohe Introduces the New Euphoria Shower System
Redefining the luxurious bath experience this winter with the Thermostatic Bath Spout

New Delhi, Delhi, India, Wednesday, December 22, 2010 -- (Business Wire India) -- Grohe from Germany, the world's number 1 brand in sanitary fittings offers a perfect showering experience yet again with the launch of its compact and versatile Euphoria Shower System with Thermostatic Bath Spout. The new shower configuration from Grohe will enable customers to experience the comfort and safety features of a thermostatic shower system this winter without giving up the benefits of a bathtub. The Euphoria system puts luxurious showering within everybody's reach at a very attractive price of INR 52,890 and is now available in the Indian market.

Speaking about the new product launch Mr. Mathew Job, Vice President and Managing Director, Grohe India said, "Grohe is constantly innovating with new products and technologies to suit the needs of its customers in India. This new Grohe shower system is ubiquitous to striking design & unsurpassed technology and adds a sense of sophistication & comfort to any bathroom. The Euphoria Shower System is a perfect combination of modern design and functional excellence."

Striking design, unsurpassed technology - the perfect match.

The new shower system from Grohe consists of a 180 mm Euphoria Cosmopolitan head shower, a Euphoria massage hand shower and a thermostatic bath spout. The system is easy to install in all new and existing bathrooms, even above bathtubs. This head shower can be wall or ceiling mounted depending on the choice of shower arm. The convenience of a 450mm swivel shower arm ensures maximum user comfort and enjoyment. The new design creates a luxurious and water-efficient shower perfect for any bathroom.

The Euphoria massage handshowers and Euphoria head showers feature Grohe's patented StarLight® chrome shower faces enhancing these sleek designs with long lasting lustre, while the distinctive GROHE DreamSpray® technology ensures a perfectly balanced spray pattern for your showering pleasure. All three new designs benefit from our water-saving technology - GROHE EcoJoyT. Water flow to the hand and head showers is restricted to a maximum of 9.4 liters per minute, ensuring the new showers not only look great, but help protect precious resources too.

The thermostatic bath spout, featuring GROHE TurboStat® technology, maintains the selected temperature for the duration of the shower - ensuring maximum safety and comfort. A diverter knob on the thermostat allows the user to either fill the bath or take a shower, while the Aquadimmer function enables the user to switch between the hand shower and the head shower.

The coordinating hand and head shower enhances visual appeal and the thermostatic bath spout garners unbeatable functionality while delivering all the benefits of a fully customized showering experience. With the introduction of the Euphoria Shower System with Bath Spout, our Euphoria shower range is ready to take your shower experience towards penultimate comfort and safety.

About Grohe AG

Grohe AG is headquartered in Düsseldorf, Germany and is world's largest manufacturer of single brand sanitary fittings. It employs close to 5100 employees worldwide, out of which 2600 are based in Germany. Grohe has six production plants of which three are located outside Germany, namely in Portugal, Thailand and Canada.

About Grohe India Pvt. Ltd. (GIPL)

Grohe India Pvt. Ltd. (GIPL) is a wholly owned subsidiary of Grohe, Germany and has completed four years of direct operations in India. In this time has acquired a significant position in the Indian market as one of the largest selling foreign brands. Grohe recently launched its first Indian 'Grohe Technology Centre' in Bangalore in November 2009. This centre is a great opportunity for people to come and experience the world of Grohe. Besides featuring the entire range of Grohe products, the Technology Centre also showcases the Grohe elements of Quality, Technology and Design.

To view the photograph, please click on the link given below:

EUPHORIA SHOWERSYSTEMS
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http://www.BusinessWireIndia.com/attachments/EUPHORIA_SHOWERSYSTEMS.JPG
EUPHORIA_SHOWERSYSTEMS.JPG


CONTACT DETAILS
Kapila Sethi, Grohe India Pvt. Ltd. (GIPL), Kapila.Sethi@grohe.com
Tanya Singh, 20:20 MEDIA, +91 9910085036, Tanya@2020india.com
Mahima Caprihan, 20:20 MEDIA, +91 8800388440, mahima@2020india.com

KEYWORDS
CONSUMER, LIFESTYLE, MARKETING, BUSINESS SERVICES, HOUSEHOLD, TECHNOLOGY

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