- ICC WT20 records 7 million unique visitors while IPL registers 4 million unique visitors
- Indian team followed closely during the World Cup, while KKR and RCB remain fans first choice in IPL
- Virat Kohli remains the people choice, while IPL 9 registers more users than IPL 8 for UC Cricket
UCWeb, an Alibaba mobile business group company and makers of UC Browser, India’s leading mobile browser by market share, today released a summary of traffic trends witnessed during the IPL 9 and ICC WT20.Millions of users flocked on UC Cricket, UC Browser’s in-app widget,
the huge traffic generated by these users allowed the browser to analyze this sports fever, offering a glimpse into how cricket content is consumed and how the nation react to the events. The data reveals that the ICC WT20 was a fans favourite, with over 7 Million unique visitors following the game, tracking coverage and the progress of the Indian cricket team on UC Browser, searching for their favourite players and sharing the developments with their friends and family. The India vs Pakistan encounter registered most interest with over 10 million unique visitors following the game on UC Browser as against 8 Million on Facebook.
Indian teams progress was tracked. The Indian team remained a fan favourite during the ICC World Cup and the Indian batting super star Virat Kohli was the peoples’ choice cricketer during both the tournaments.
IPL 9, however, hasn’t registered the same enthusiasm amongst fans with only 4 million unique visitors looking for scores and other information on the tournament. KKR and RCB remain fans favourite teams this season while between the last two editions of IPL; season 9 saw over 25% increase in user traffic from last year.
Speaking on the trend report,
Mr Robert Bu – General Manager, UC Web, India, said “The report is an attempt to capture the love and insatiable interest of Indians in the fabulous game of cricket. We know cricket in India is akin to a religion and the viewers are deeply passionate about the game. UC Cricket has powered conversations and real-time exchange of scores, the first tweet, the first like and a web integration with a common sharing of joy to see their favourite cricket score. UC Browser with its mission to offer low cost access is committed to bringing this beautiful game to more people through innovation and use of technology. A platform for ready access, all time and an instant win. We will continue to offer specialised content around events, such as these so that more people can enjoy the game.”
UC Browser provides a comprehensive suite of content and services, allowing millions of enthusiastic fans across the country to quickly and conveniently access the most complete and up to date IPL and ICC WT20 information including live scores, text broadcast, stats, photos, videos and group updates.
Key Findings ICC WT20 vs. IPL on UC Browser UC Browser, a product of Alibaba Mobile Business Group, is the No.2 mobile browser in the world according to StatCounter. About Alibaba Mobile Business Group Alibaba Mobile Business Group is a leading provider of mobile services and content. Its product portfolio includes mobile browser, mobile search, location-based services, mobile gaming, app store and mobile reader operations. With its technologies and big data, Alibaba Mobile Business Group is committed to bringing about mobile internet innovation and reliability.
Photo Caption: Key Findings ICC WT20 vs. IPL on UC Browser
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