Over the past few years there has been a surge in efforts made by polo enthusiasts and patrons to return the game to its original glory and popularity in India. B-town’s very own prince of polo, actor Randeep Hooda happens to be one such. With the ambition of taking the game to a larger audience, Randeep conceived the Royal Roosters with some of the best talent in the country including next gen sensation and India’s No.1 ranked player Syed Shamsheer Ali, and the legendary Dhruvpal Godara.
Having put the ideal team together, when the question of identifying a suitable brand sponsor arose, Randeep and his core team spoke about how they unequivocally felt U.S. Polo Assn. would be the best fit. Commenting further on his team and the brand association, Randeep said, “I’m as passionate about polo as I am about my films and Royal Roosters is a dream I’ve been working on for a while now. This team’s vision is to create more awareness and interest and make it part of the mainstream sporting culture in India. So when the hunt for a principal sponsor began, we didn’t have to go far. U.S. Polo Assn. talks to the same audience I want to popularize the sport with and I’m very glad they agreed to partner me in my dream. We are both confident USPA Royal Roosters is going to have a great first year!”
Speaking about the thinking behind signing the team on, Mr. Alok Dubey (CEO, USPA) said, “The US Polo Assn. brand speaks to what is authentic about the sport, honors the tradition and grandeur of polo, and creates an inclusive environment where everyone can be a part of something special. The future of polo lies in raising awareness through education, participation and engaging greater number of people to embrace the sport with the same fervor and devotion as those before them. There is a specialness in the association of brand USPA with Randeep Hooda and his very talented Royal Roosters given that this is the 125th year of USPA and Randeep is himself very passionately involved in promoting and playing polo. In sum this is an association of an authentic brand and a real ambassador of the sport, both passionately committed to bringing the game closer to the fans.”
About Royal Roosters
Royal Roosters Polo Team is owned by the popular Bollywood star Randeep Hooda. This is India’s first Bollywood celeb owned and professionally managed Polo Team which will be participating in the National Polo Circuit organized by the Indian Polo Association across India every year. The team will showcase the best Indian and International talent in their team and will also be grooming young talent with an eye on the future.
About U.S. POLO ASSN.
U.S. POLO ASSN. brand products are authentic and officially sanctioned by the United States Polo Association, the governing body for the sport of polo in the United States since 1890. Today, our products are sold through our licensing program in over 135 countries at independent retail stores, department stores and U.S. POLO ASSN. brand stores. The U.S. POLO ASSN. brand carries clothing for men, women and children, as well as accessories, luggage, watches, shoes, home furnishings and more.
The U.S. POLO ASSN. brand is managed by USPA Properties, Inc., a wholly owned subsidiary of the U.S. Polo Association. USPA Properties is a for-profit corporation, and pays royalties to the U.S. Polo Association for the rights to license their trademarks. As the steward of the U.S. Polo Association trademarks, Properties’ mission is to develop a long-term source of revenue for the U.S. Polo Association. This revenue is used to underwrite numerous programs for education and promotion of the sport of polo in the U.S.
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