Wednesday, May 1, 2013

BWI: The Queen of Spices Crowned in Lufthansa Star Chef Contest

Press release from Business Wire India
Source: Lufthansa
Wednesday, May 01, 2013 06:06 PM IST (12:36 PM GMT)
Editors: General: Consumer interest, Entertainment, Food & drink, People; Business: Business services, Hospitality, Media & entertainment
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The Queen of Spices Crowned in Lufthansa Star Chef Contest
Winner recipe to feature in Lufthansa flights and The Leela restaurants

Mumbai, Maharashtra, India, Wednesday, May 01, 2013 -- (Business Wire India) -- Vandana Sethi was declared the Grand Prize winner of Lufthansa Star Chef Contest in a zesty Grand Finale at The Leela, Mumbai last week where 11 aspiring chefs, selected from thousands of contestants across India, vied for top honours in a live cook-out.

Vandana won the battle of taste with her recipe for Khoye ki Subzi, which will feature in the celebrated Star Chef Menu onboard Lufthansa flights from India and at select restaurants at The Leela.

This contest began as a unique talent hunt on Lufthansa India Facebook page to find the best original Indian recipe. The finalists emerged through a Facebook poll of the best recipes selected by the celebrated Star Chef jury comprising Master Chefs Kunal Kapur, Surender Mohan, and Thomas Brockenauer, all known for their culinary excellence and innovation. "Each recipe was creative, original and delicious. Vandana's innovative entrée was a clear winner as she stayed true to India's culinary traditions," commented MasterChef Kunal Kapur.

"The power of social media helped us listen to our customers, celebrate India's vast culinary heritage and customize the overall experience of our passengers," said Axel Hilgers, Lufthansa South Asia Director.

"The overwhelming response from around the country reinforces the success of this initiative. We are delighted to enrich the experience of Lufthansa's discerning passengers," said Rajiv Kaul, President, The Leela Palace, Hotels & Resorts.

Vandana Sethi will fly to Frankfurt for a holiday and visit the LSG Sky Chefs facility in Germany. She also wins a coveted internship at The Leela Group for three months.

About Lufthansa in India

Lufthansa is the leading European carrier operating in India. Last year, the carrier completed 53 years of operations in the country. In India, Lufthansa offers 46 weekly flights from 5 Indian destinations in the current summer flight schedule. With affiliates SWISS and Austrian Airlines, 66 weekly flights from 5 Indian destinations are on offer to Frankfurt, Munich, Zurich and Vienna in the current summer flight schedule. Together, the passenger airlines of the Lufthansa Group - Austrian Airlines, Brussels Airlines and SWISS, collectively serve 285 destinations in 102 countries via their hubs at Brussels, Dusseldorf, Frankfurt, Munich, Vienna and Zurich. Lufthansa German Airlines is a founding member of Star Alliance and has developed one of the most comprehensive alliance networks in the industry.



CONTACT DETAILS
Sangeeta Sharma, Manager Marketing Communications, +91 (124) 4888803 / +91 9811054102, sangeeta.sharma@dlh.de

KEYWORDS
CONSUMER, ENTERTAINMENT, FOOD, PEOPLE, BUSINESS SERVICES, HOSPITALITY, MEDIA

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