BWI: India Parenting Launches India’s First Interest and Issue Based Social Network

Press release from Business Wire India
Source: India Parenting Pvt. Ltd
Monday, May 14, 2012 03:51 PM IST (10:21 AM GMT)
Editors: General: Consumer interest, Lifestyle; Business: Business services, Information technology, Sports; Technology
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India Parenting Launches India's First Interest and Issue Based Social Network


Mumbai, Maharashtra, India, Monday, May 14, 2012 -- (Business Wire India) -- Indiaparenting.com, India's largest parenting website since 1999, today announced the launch of India's first ever interest and issue based social network - YippeeClubs (www.yippeeclubs.com).

Some of the clubs YippeeClubs offers:

LIFESTYLES

Yoga
Gymming
Diet & Weight Loss
Cooking
Aromatherapy
Meditation
Body Art &Tattoos
Astrology
Travel

LOVE & RELATIONSHIPS

Joint Family Issues
Improving Family Relationships
Extra Marital Affairs
Rejection
Loneliness
Live Ins
Domestic Violence
Divorce

PARENTING

Preparing for pregnancy
IVF
Learning Disorders
Parenting under Divorce
Adoption

HEALTH

Cancers
Dyslexia
Diabetes
Asthma
Psychological Disorders
Autism

SPORTS, INTERESTS & HOBBIES

Cricket
Sky Diving
Public Speaking
Acting
Taekwondo
Aeromodelling
Photography

YippeeClubs is one of its kind social networking site and apart from standard social networking features such as sharing of photos, videos and making friends, the site also allows users to join 'clubs' which are groups based on particular interests or issues. YippeeClubs.com offers more than 600 clubs spanning 5 main categories: Lifestyles, Love & Relationships, Parenting, Health & Sports, Interests & Hobbies.

"The use of social media is rapidly increasing. While there are existing platforms that offer people a place to interact socially, there is an absence of a platform that enables people to connect with people who share similar interests or issues. For instance, if you have a niche interest like aeromodelling or jazz music, how would you connect with others like you in India? Similarly, if you are facing a serious health or family issue, where would you be able to find others in the same situation? That's where YippeeClubs.com comes in." said Nirali Sanghi, Founder & Promoter of YippeeClubs.

YippeeClubs.com also offers parents an opportunity to record and share their children's milestones, achievements, funny stories, photos, videos and even their growth, height and weight charts. Apart from keeping abreast with friends' updates, users will also get updates about children in their friends' network.

Sue Ann Vaz, Product Head, YippeeClubs, stated, "There was a significant amount of research and analysis that went into building YippeeClubs. We focused on definitively identifying gaps in what people are looking to do online - and then plugging them. Users want to converse with people like them, not only with people they know. The connection goes to the next level when one sky diving enthusiast talks to another about drop zones, safety, air resistance or equipment; when one caretaker of a cancer patient talks to another. We built YippeeClubs to give people that level of connection."

Privacy settings on YippeeClubs are easy to control and users are clear about how other users see their information. Unlike many other social platforms, YippeeClubs has been engineered in a way that no personal details, comments posted, etc. are exposed to search engines.

Ms. Sanghi is very optimistic that YippeeClubs will serve as a perfect platform for relevant and meaningful interaction.

ABOUT INDIAPARENTING.COM

Indiaparenting.com is India's largest parenting website since 1999. The site offers in excess of 200, 000 pages of original and where required medically vetted content on a variety of parenting and child-care topics right from preconception to pre-teens. Additionally, it offers content on Lifestyle, Beauty and Culture.

The site offers India's longest running Baby Photo Contest started in 1999 - a weekly vote based contest which requires parents to upload their child's photo and let people vote. The baby photo with the most votes, wins.

Indiaparenting.com also offers an entire section on Baby Names to help parents-to-be with a names database, the meaning of names and whether they are lucky by numerology.

There is also a range of interactive tools such as Kid's Height-Weight Calculator, Due Date Calculator, Ovulation Calculator, Calorie Counter and many more.

Indiaparenting has over the years amassed a rich audience of parents and parents-to-be and has come to be the fountainhead for Indian parents across the world - a veritable storehouse of information related to all aspects of parenting.

To view the profile page, please click on the link given below:

Profile Page
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CONTACT DETAILS
Ms. Sue-Ann Vaz, Product Head - IndiaParenting& YippeeClubs, India Parenting Pvt. Ltd, +91 9819000777, sueann@indiaparenting.com
Ms. Pranali Arora, 20:20 MSL, +91 9769905979, pranali.arora@2020msl.com
Ms. Manali Parmar, 20:20 MSL, +91 9833975722, manali.parmar@2020msl.com

KEYWORDS
CONSUMER, LIFESTYLE, BUSINESS SERVICES, IT, SPORTS, TECHNOLOGY

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