Press release from Business Wire India
Source: Cisco
Wednesday, February 01, 2012 04:55 PM IST (11:25 AM GMT)
Editors: General: Consumer interest; Business: Business services, Information technology; Technology
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GTPL Introduces High-Definition (HD) Cable TV in Kolkata Metropolitan Area with HD Digital Set Top Boxes from Cisco
New Delhi, Delhi, India, Wednesday, February 01, 2012 -- (Business Wire India) -- Gujarat Telelink Private Ltd. (GTPL) today announced that it is rolling out high definition (HD) digital cable set top boxes from Cisco in Kolkata Metropolitan Area (KMA). Being one of the first HD digital cable set top box deployment in the country, this move will revolutionize consumer entertainment in the state and enable subscribers to experience superior HD TV along with other services such as DVR (digital video recording), HD gaming, VoD (Video on demand) and future Connected Home services to consumers. This announcement was made on the sidelines of Cable TV Show 2012, SAARC region's largest cable TV show, at Nehru Indoor stadium, Kolkata.
GTPL, a leading Multi Service Operator (MSO) in India has recently acquired KCBPL, a leading provider of cable service in West Bengal and is focused on digitization of cable networks in the region. GTPL and Cisco will work together to usher in cable digitization across the key states of Gujarat, West Bengal, Maharashtra, Assam and Jharkhand to deploy more than 8,00,000 next-generation digital set-top boxes, both HD and SD, over the next 12 months in these markets.
GTPL is one of the pioneers of HD TV deployment. With several broadcasters looking at launching HD channels, introduction of HD Cable TV will provide a competitive advantage to GTPL vis-à-vis other cable operators as well as DTH providers.
Supporting Quotes
Mr. Anirudh Sinh Jadeja, Managing Director, GTPL: "We see tremendous potential in the eastern region. GTPL-KCBPL has been a very successful joint venture and we have attained a leadership position in Kolkata Metropolitan Area (KMA) in a short timeframe.
Our partners and consumers have shown tremendous faith in us. With the introduction of HD TV, we hope to further enhance consumer entertainment and increase satisfaction. We are proud to be one of the first players to rollout digitalization in KMA, in line with the digitization drive by Government of India. And we believe, that with digitization, our partners and viewers stand to benefit from more opportunities, products and value."
Mr. Sandeep Arora, vice president, Service Provider, Cisco India & SAARC: "Our engagement with GTPL has the potential to transform cable industry in India. Cisco offers an End-to-End portfolio of cable solutions - from content acquisition to distribution to consumer TV - and hence is uniquely positioned in the market. In line with our commitment to our customers, we have developed an innovative business model for GTPL, which will allow them to benefit immensely from digitization and offer several new improved services to its consumers."
About GTPL
GTPL is India's fastest-growing MSO (multiservice provider) in India with dominant market shares in Gujarat, Maharashtra, Vidarbha, Kolkata, parts of West Bengal, and has very recently penetrated markets of Jharkhand and Assam regions. GTPL is very proud of its strategic acquisition of KCBPL which has grown steadily in terms of markets shares. Its near-future plan includes important cable networks in large cities and towns of eastern India. GTPL is committed to bringing in the latest digital technology in both existing and new markets to its valued business partners and has the highest penetration of digital subscribers in the respective markets. GTPL is continuously engaged in offering the highest-quality digital service to its valued subscribers, who largely comprise local cable operators.
About Cisco
Cisco (NASDAQ: CSCO) is the worldwide leader in networking that transforms how people connect, communicate and collaborate. Information about Cisco can be found at http://www.cisco.com. For ongoing news, please go to http://newsroom.cisco.com.
Cisco and the Cisco logo are trademarks or registered trademarks of Cisco and/or its affiliates in the U.S. and other countries. A listing of Cisco's trademarks can be found at www.cisco.com/go/trademarks. Third-party trademarks mentioned are the property of their respective owners. The use of the word partner does not imply a partnership relationship between Cisco and any other company.
CONTACT DETAILS
Shiva Subramaniam, Cisco, +91 (80) 41369398, shivsubr@cisco.com
Shilpi Prasad, Text100 India, +91 9910831668, shilpip@text100.co.in
Bhawna Sharma, Text100 India, +91 9999390316, Bhawna.sharma@text100.co.in
KEYWORDS
CONSUMER, BUSINESS SERVICES, IT, TECHNOLOGY
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