Thursday, December 22, 2011

BWI: Sify Technologies Launches ‘Sify mystorage’

Press release from Business Wire India
Source: Sify Limited
Thursday, December 22, 2011 02:55 PM IST (09:25 AM GMT)
Editors: General: Consumer interest; Business: Business services, Information technology; Technology
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Sify Technologies Launches 'Sify mystorage'
Cloud-based Online Storage and Backup Service for Consumers and Small Businesses

Bengaluru, Karnataka, India, Thursday, December 22, 2011 -- (Business Wire India) -- Sify Technologies Limited (NASDAQ Global Markets: SIFY), a leader in Managed Enterprise, Network and IT Services in India with growing global delivery capabilities, today launched Sify mystorage, a cloud-based online storage and backup solution targeted at Consumers and Small Businesses. Sify mystorage enables users to insure critical files-documents, mail, photos, videos, music, etc.-in the computer against everyday risks like virus attacks, file corruption, accidental deletion or a PC crash. Sify mystorage automatically and continuously backs up and stores the users' files in a secure cloud thus providing foolproof protection against data loss.

Advantages of Cloud-based Online Storage:

-- Unlike hard drives, cloud-based online storage is not susceptible to hardware failure/software corruption/theft
-- Ease of data access - from anywhere
-- Cost-effective - no investment in additional hardware

Source: Media and industry reports

With a single mystorage account, a user can backup and store documents from any number of devices. A file saved in Sify mystorage can be accessed online from anywhere or can be shared with friends and family easily. Sify mystorage is intuitive to the extent that the user's files are organized and stored in the cloud in exactly the same folder structure as in his/her device.

To cater to the different storage needs of Consumers, SOHOs and SMBs, Sify mystorage service is available in a wide range of prepaid plans, starting as low as Rs.175/- per month for 10 GB storage. Users can effortlessly renew plans or upgrade their current plans to higher storage, online.

Sify mystorage encrypts the users' data before transferring the same to the storage cloud thereby ensuring advanced security.

Special Sify mystorage MS Office plug-in:

Sify mystorage comes with a special Microsoft Office plug-in which enables users to upload and backup documents directly from MS Office applications: MS Office Word, Excel, PowerPoint, Outlook, etc.

Speaking at launch, Mr. Natesh Mani, President - Commercial & Consumer Business, Sify Technologies Ltd, said, "Sify is deeply committed to enabling a digital lifestyle for its consumers. As one of India's largest and most advanced data centre companies, we are confident of revolutionizing daily life with valuable and novel cloud services.

To bring cloud and thereby a host of digital services to the common man, we launched Sify mylife, India's first Consumer Cloud Platform, last year. Now with our latest offering, Sify mystorage, an intuitive automatic backup and storage service, we wish to bring the benefits of cloud services to consumers and small business.

Features of Sify mystorage:

-- Automatic storage: Backs up files automatically

-- Safe & secure: Highly secure, state-of-the-art data centre used

-- No license: No license per device required; unlimited access with single account

-- Access anytime, anywhere: Your digital life travels with you, no need to carry external hard drives

-- Share: Share with family and friends from anywhere

-- Mirror: Mirrors the folder structure of device; easy to use, intuitive

-- Sify mystorage MS Office plug-in: Plugged into MS Office as a tab. Users can easily backup the working file with a single click

To start with, we plan to market Sify mystorage among our 80,000 broadband customers and 19 million visitors on Sify.com. In a country of over 90 million internet users and 7.6 million SMBs, we see a huge need and opportunity for cloud-based storage. In this environment of exploding data, we look forward to innovating constantly on Sify mystorage."

For a FREE TRIAL of all features of Sify mystorage, and more information, one could visit: https://storage.sifyservices.com/.

About Sify Technologies

Sify is among the largest Managed Enterprise, Network and IT Services companies in India, offering end-to-end solutions with a comprehensive range of products delivered over a common telecom data network infrastructure reaching more than 667 cities and towns in India.

A significant part of the company's revenue is derived from Corporate Services, which include corporate connectivity, network and communications solutions, security, network management services, enterprise applications, voice and hosting. Sify is a recognized ISO 9001:2008 certified service provider for network operations, data center operations and customer support, and for provisioning of VPNs, Internet bandwidth, VoIP solutions and integrated security solutions, and ISO / IEC 20000 - 1:2005 and ISO/IEC 27001:2005 certified for Internet Data Center operations. Sify has also established a credible reputation in the emerging Cloud Computing market and is today regarded as a thought leader in the domain. Sify has licenses to operate NLD (National Long Distance) and ILD (International Long Distance) services and also offers VoIP back haul to long distance subscriber telephony services. The company is India's first enterprise managed services provider to launch a Security Operations Center (SOC) to deliver managed security services.

Sify also caters to global markets in the specialized domains of eLearning Services and Remote Infrastructure Management Services.

Sify Software was established with the cumulative experience gained over the last decade in Infrastructure Management, Data centre Operations and the business of Connectivity. It aims to be a solutions company that provides applications and services to improve business efficiencies of its current clients and prospect client bases.

Commercial & Consumer services include broadband home access and the ePort cyber café chain across more than 243 cities and towns in India. Very recently, Sify also introduced a whole host of services for the retail consumer on the Consumer cloud platform, thereby becoming among the first to do so in India. Today, the scope of the Commercial and Consumer services has been broadened to target the SMB/SOHO markets. The consumer services also operate two of the most popular portals in India, Sify.com and Samachar.com.

For more information about Sify, visit www.sifycorp.com.

Forward Looking Statements

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. The forward-looking statements contained herein are subject to risks and uncertainties that could cause actual results to differ materially from those reflected in the forward-looking statements. Sify undertakes no duty to update any forward-looking statements.

For a discussion of the risks associated with Sify's business, please see the discussion under the caption "Risk Factors" in the company's Annual Report on Form 20-F for the year ended March 31, 2011, which has been filed with the United States Securities and Exchange Commission and is available by accessing the database maintained by the SEC at www.sec.gov, and Sify's other reports filed with the SEC.

For further information, please contact:

Sify Technologies Limited

Mr. K. V. Kasturi
Investor Relations
+91-44-2254-0777 (ext. 2114)
kasturi.bashyam@sifycorp.com

Mr. Praveen Krishna
Corporate Communications
+91-44-22540777 (extn.2055)
praveen.krishna@sifycorp.com

Grayling Investor Relations
Ms. Trúc Nguyen (ext. 418)
Mr. Christopher Chu (ext. 426)
+1-646-284-9400
truc.nguyen@grayling.com
christopher.chu@grayling.com

20:20 MSL
Ms. Nikhila Kesavan/ Divya Singh
+91-9840124036/ 9789882403
nikhila.kesavan@2020msl.com/ divya.singh@2020msl.com



KEYWORDS
CONSUMER, BUSINESS SERVICES, IT, TECHNOLOGY

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