BWI: Premier Farnell Launches element14 TV – Industry’s First Online Television Channel specifically for Electronics Engineers and Tech Enthusiasts

Press release from Business Wire India
Source: element14
Thursday, December 15, 2011 12:00 PM IST (06:30 AM GMT)
Editors: General: Consumer interest, Entertainment, People; Business: Business services, Electronic appliances & components, Information technology, Major diversified industrial groups, Media & entertainment; Technology
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Premier Farnell Launches element14 TV - Industry's First Online Television Channel specifically for Electronics Engineers and Tech Enthusiasts
element14's "YouTube for engineers" is the newest community resource to inspire design ideas, insight and collaboration

London, United Kingdom, Thursday, December 15, 2011 -- (Business Wire India) -- Premier Farnell (LSE:pfl) has today announced the launch of element14 TV, a dedicated channel on its global online community that offers instant access to an expansive range of information-rich videos in one, easy-to-search destination.

The move is part of its commitment to provide electronics engineers and technology enthusiasts with an all-encompassing resource for product design and development.

element14, which has already had more than 2 million visits in 2011, has become the go-to resource for engineers, and its new television channel further augments the information, technology, products and design tools available to the community.

element14 TV joins an ever-growing list of resources available on the community, including the Knode on element14, an intelligent online search and knowledge tool that helps engineers research, select and buy the right solutions for their designs, CadSoft's award winning Eagle PCB design software , leading technology companies through partnerships with top suppliers, an Expert Learning Centre, comprehensive legislation resources, and valuable insight from renowned professionals.

"element14 was the first exclusive community designed specifically for engineers and the launch of element14 TV is an exciting addition to the services we provide, allowing engineers across the globe to share and collaborate with video. We have seen a dramatic increase in the amount of time spent on the community, underscoring the value-add of the content, tools and resources available in one place," said Dianne Kibbey, Global Head of Community for element14. "Not surprisingly, the video content available on the community is one of the leading resources accessed by engineers - just look at 'The Ben Heck Show' with more than three million views since it launched."

element14 TV will initially focus on allowing community members to easily view videos-on-demand that educate, motivate, connect and entertain. Organized by categories and prioritized by community ratings, the channel offers content that spans the breadth of electronics content and how-tos, including the popular "The Ben Heck Show" series, Arduino tutorials, expert tutorials, user-generated videos, such as "A Day in the Life of an Engineer," informational supplier videos, and the latest in technology and product overviews.

The launch of element14 TV makes it easier than ever to access video-centric design tools, resources and content in one place. element14 TV - a 'YouTube for engineers' - will also host all videos-on-demand after the Innovation Series, a two-day online summit, that is available for an entirely new generation of electronic design professionals who will develop new products and technologies that we've yet to even dream of."

Programming on element14 TV will be expanded on an ongoing basis, giving the community access to the latest content, cutting-edge technology, and even access to exclusive content from industry thought leaders and visionaries. In addition, element14 TV will be guided in large part by feedback and input provided by the community through ratings, comments, submissions and more, to ensure content meets the latest design needs and discussion interests.

Visit element14 for more information and for timely and relevant technology news and information from independent engineering experts and respected industry news sources. To see the latest videos from Ben Heck to tutorials and expert videos go to www.element14.com/tv. To view the full introductory video on the element14 community site please visit http://www.element14.com/community/docs/DOC-41054.

element14's "YouTube for engineers" is the newest community resource to inspire design ideas, insight and collaboration

About element14

element14 is a high-service distributor of technology products and solutions for electronic system design, maintenance and repair. It brings together the latest products, services, and development software, all connected to an innovative online engineering community where purchasers and engineers can access peers and experts, a wide range of independent technical information and helpful tools. When researching a new technology, designing an electronic product, or looking for parts to repair an existing system, they can rely on element14 to find the answers and parts they need to keep projects on the fast track, right from the start.

About Premier Farnell

Premier Farnell plc (LSE:pfl) is a global leader in high service distribution of technology products and solutions for electronic system design, maintenance and repair. Its differentiated proposition includes 29 local language transactional websites, and the critically important element14 Community for design engineers - an industry first (www.in.element14.com). With sales last year of £990.8m and underlying profits of £93.3m the Group distributes its comprehensive portfolio of products and services throughout Europe, North America and Asia Pacific, supported by a global supply chain of over 3,500 suppliers and an inventory profile developed to anticipate and meet its customers' needs.

While global in scope, Premier Farnell recognises the individual needs of each market and has continued to internationalise its model accordingly. It trades locally as Farnell in Europe, Newark/element14 in North America and Farnell Newark in Brazil. Across Asia Pacific the business trades as element14.

Key facts

-- Operations in 35 different countries
-- 4,100 employees
-- Over 2 million customer contacts in 156 industries
-- Over 3,500 leading suppliers
-- Over 400,000 products stocked with access to over four million more on demand
-- Global leader in legislation RoHS, WEEE, REACH

For more information visit the website at Premier Farnell.

For news updates from element14 visit:
Premier Farnell News Centre - http://www.premierfarnell.com/premier_farnell/publicrelations/
Twitter - @element14news; @element14
YouTube - element14

Or contact:
Email: pressoffice@premierfarnell.com

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element14's "YouTube for engineers" is the newest community resource to inspire design ideas, insight and collaboration
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CONTACT DETAILS
Ken Leitch (Global Head of PR), Premier Farnell and Farnell, +44 (0) 20 7851 4145, KLeitch@premierfarnell.com
Aakriti Kaushik (PR Manager, Europe and Global), Premier Farnell and Farnell, +44 (0) 113 279 0101, akaushik@premierfarnell.com
Christina Loh, Communications APAC, + 65 6671 8769, cloh@element14.com
Janice Fleisher, Communications Americas, +001 (1) 773 907 5941, jfleisher@newark.com

KEYWORDS
CONSUMER, ENTERTAINMENT, PEOPLE, BUSINESS SERVICES, ELECTRONICS, IT, GROUPS, MEDIA, TECHNOLOGY

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