BWI: Sulekha.com Launches Sulekha.com Property

Press release from Business Wire India
Source: Sulekha.com
Tuesday, October 04, 2011 02:01 PM IST (08:31 AM GMT)
Editors: General: Consumer interest; Business: Business services, Construction, Information technology, Real estate, Retailers
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Sulekha.com Launches Sulekha.com Property
.A dedicated site for all Property needs

Chennai, Tamil Nadu, India, Tuesday, October 04, 2011 -- (Business Wire India) -- Sulekha.com, one of India's leading players in Local Commerce and Search, Online and on Mobile, has launched Sulekha.com Property, a dedicated site for all Property needs: buying or selling property, rentals, information on localities and brokers, to name a few. The site currently offers over 67,000 unique properties across 42 cities in India.

Sulekha.com Property is the new and enhanced avatar of Sulekha.com Classifieds Real Estate. Sulekha.com Property offers information on residential flats/ apartments, villas, individual houses, plots, land and commercial office spaces. The site features over 1113 detailed projects, with enhanced content including location maps, sitemaps, videos, information on amenities, etc. Easy navigation and usability of the site ensure rich and effective user experience.

Speaking on the occasion, Mr. Satya Prabhakar, CEO, Sulekha.com, said, "The launch of Sulekha.com Property is indeed an important milestone for Sulekha.com. Having completed a decade of operations, the company is at an inflection point. Sulekha.com Property is the first of many exciting launches to come. We are striving to get 'more local and social' with every offering. Sulekha.com Property will greatly benefit from the momentum and traction built by Sulekha.com Classifieds Real Estate over the years, and we are focusing on making it most comprehensive for all home needs."

Mr. Param Parameswaran, Chairman, Sulekha.com, added, "We seek to deliver value to our users and our advertisers. This launch will seamlessly accomplish both. It will add to and enrich our growing bouquet of offerings. Customer centricity is what we focus on, whether online or on mobile and we remain committed to delivering enhanced, innovative services to our user base, across India and abroad."

Highlights:

The site has been generating a buzz since its beta launch. According to internal estimates, property.sulekha.com has helped sell nearly 3,000 apartments in the first month. Over 2.2 lakh responses have been recorded in the first month of launch for real estate sales and 4.5 lakh responses for rentals, which reflect positive user response. Over 2000 users have posted testimonials on the efficacy of Sulekha.com Property: http://property.sulekha.com/testimonials.

For more details, one could visit: property.sulekha.com.

Traffic, User and Advertiser Interaction

-- More than half-a-million unique property buyers and sellers visit Sulekha.com every month across India.
-- In the last one year, 1.5 million individual users, brokers and builders have either posted advertisements or responded to advertisements for buying, selling or renting property.
-- More than 6 million property pages are viewed every month.
-- In the last one year, a total of 1.7 million properties had been listed for buying/ selling/ rent in the portal.

Snapshot

About Sulekha.com

Sulekha.com is a global, interactive, mobile and internet platform for connecting Indians worldwide and serves them through a portfolio of industry-leading services. The company is headquartered in Chennai in India and Austin in North America. Sulekha.com has offices in Mumbai, Delhi, Hyderabad, Bangalore and New York. Please visit www.sulekha.com.
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CONTACT DETAILS
Neil Misquitta, Sulekha.com, NeilMisquitta@sulekha.net
Nikhila Kesavan, Brandmap Communications, +91 9840124036, nikhila@brandmap.in/
Deepa V, Brandmap Communications, +91 9094021254, deepa.v@brandmap.in

KEYWORDS
CONSUMER, BUSINESS SERVICES, CONSTRUCTION, IT, REAL ESTATE, RETAIL

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