Press release from Business Wire India
Source: Shell Lubricants
Monday, October 03, 2011 06:50 PM IST (01:20 PM GMT)
Editors: Business: Automotives, Energy companies, Transport engineering; Automotive
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Shell Lubricants Announces Lucrative Offers on Shell Rimula range of Lubricants for its Consumers
New Delhi, Delhi, India, Monday, October 03, 2011 -- (Business Wire India) -- Shell lubricants, the global market leader in finished lubricants has announced lucrative offers for truck and tractor owners. The offer is applicable on Shell Rimula Heavy duty diesel engine oil. Shell Rimula Energized Protection range, actively fights against acids, deposits and wear, providing engine durability truck owners and tractor owners can count on.
Shell Lubricants launched the promotion "Free 4l", where the customers will get 20 litres pack of Shell Rimula R1 multi at the price of 16 litres pack. Another scheme offers 1 KG grease Free on purchase of Shell Rimula R1 Multi and Shell R2 Extra 7.5 litres and 10 litres pack respectively to its existing and prospective customers.
The promotion is designed to build awareness among the key decision makers- in this case the truck and tractor owners- about the benefits of this offer.
Under Shell Rimula R1 Multi promotion, vehicle owners will now get 4 litre more lubricant at the same price and can depend on Shell Rimula R1 Multi's well-proven performance additives to fight engine corrosion & wear. The offer empowers the costumers with a great saving and strengthened protection for their vehicle.
Shell Rimula R2 Extra is approved by the leading engine makers in key piston deposit tests .Its proven additives with the active dispersants give all round protection to carry away dirt to keep engines clean and running efficiently. Shell Rimula R2 Extra offers up to 20% more deposit and dirt control additives than basic API CF4 oils to protect in hot turbo engines Shell Rimula R1 multi has been developed to ensure Easy-flow multi grade for reliable lubrication and consistent performance.
Shell Rimula R1 Multi and Shell Rimula R2 extra are marketed through 'Shell Lubricants' strong distributor network in India.
NOTES TO EDITORS
About Shell Lubricants
The term 'Shell Lubricants' collectively refers to Shell Group companies engaged in the lubricants business. They manufacture and blend products for use in a range of applications from consumer motoring to mining and power generation to commercial transport. Shell's portfolio of lubricant brands includes Pennzoil®, Quaker State®, Shell Rotella T, Shell Helix, Shell Rimula, Shell Tellus, Monarch, a portfolio of car care products and Jiffy Lube®. Shell has leading lubricants research centres around the world: in Germany, Japan, UK, and the US, plus a new presence in India.
For the fourth consecutive year, Shell is the number one global lubricants supplier - selling more lubricants in 2009 than any other company in the world, with a 13% share of the market in volume terms (source: Kline & Company report: 'Competitive Intelligence for the Global Lubricants Industry, 2009 - 2019').
About Shell Lubricants India
Shell Lubricants India is a 100% subsidiary of Shell. Shell Lubricants' India operations demonstrate Shell's long-term commitment to India and its support for the country's increasing energy needs. Going forward, the company expects to see much greater availability of Shell lubricants and faster growth in the market as it wins new customers. Shell Lubricants' customers in India include Wartsila, Maruti Suzuki, Hyundai, Ford and Thermax.
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CONTACT DETAILS
Chetna Sharma, 2020 MSL, +91 120 3965844, +91 8800598786, chetna.sharma@2020msl.com
KEYWORDS
AUTOMOTIVE, ENERGY, TRANSPORT, AUTOMOTIVE
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