BWI: 9X Tashan Has Highest Uptake In Music Genre On Mobile TV

Press release from Business Wire India
Source: 9X Media
Monday, September 26, 2011 03:56 PM IST (10:26 AM GMT)
Editors: General: Consumer interest, Entertainment, People; Business: Advertising, PR & marketing, Business services, Media & entertainment, Retailers, Telecommunications; Technology
--------------------------------------------------
9X Tashan Has Highest Uptake In Music Genre On Mobile TV


Mumbai, Maharashtra, India, Monday, September 26, 2011 -- (Business Wire India) -- After having created television history by registering an unprecedented growth of over 100 GRPs in the opening week of its launch across the PHCHP Markets, 9X Tashan has set yet another milestone in the television industry. The Super Hit Punjabi Music Channel has garnered over 1 million video views on Zenga Mobile TV across India. 9X Tashan is also available on Apalya & Mundu TV platform.

Speaking of this initiative Ms. Vibha Gosher, VP- Digital, 9X Media Pvt.Ltd said "Today the viewers consume music through various platforms besides Television. It's the age of convergence. Mobile TV being an easy to access platform makes it possible for the digital natives to watch their favourite channels. We are ecstatic that just within 10days of the launch of the channel, 9X Tashan has managed to break the 1 million video views on Mobile TV with Zenga, the highest in the music television space."

9X Tashan is available to patrons of the channel, through various mobile TV platforms including Airtel Mobile TV (SMS TV to 54321), Vodafone TV (SMS TV to 111 (toll free), Zenga TV (visit http://tv.zengatv.com on your phone), Mundu TV (SMS TV to +919212401234 or visit http://m.mundu.tv on your phone) and Apalya TV (SMS TV to 58888). The 9X Tashan theme song can be set as a caller tune by dialing 505999951 from the mobile phone on operators such as Idea, BSNL, MTNL (Mum), Vodafone, Airtel, Tata GSM, Tata Docomo.

Viewers can enjoy the Super Hit Punjabi Music Channel,9X Tashan, not only on the television sets and their mobile phones but also online on 9xtashan.in

For more information kindly click on the link below
9X TASHAN. YAARAN DA



CONTACT DETAILS
PR Team, 9X Media, info@9xmedia.in

KEYWORDS
CONSUMER, ENTERTAINMENT, PEOPLE, MARKETING, BUSINESS SERVICES, MEDIA, RETAIL, TELECOMMUNICATIONS, TECHNOLOGY

If you wish to change your Business Wire India selection please click on this link http://www.businesswireindia.com/media/news.asp and use your personal username and password to login.

Submit your press release at http://www.businesswireindia.com