Thursday, December 9, 2010

BWI: Trend Micro Launches Titanium 2011- Security Product for Consumers

Press release from Business Wire India
Source: Trend Micro
Thursday, December 09, 2010 05:45 PM IST (12:15 PM GMT)
Editors: General: Consumer interest; Business: Business services, Electronic appliances & components, Information technology; Technology
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Trend Micro Launches Titanium 2011- Security Product for Consumers
Comes with Cloud-Client Technologies to Protect Against Cyber Crime without slowing down the PC, Easy-to-use internet security with cloud-client technologies block threats such as infected websites, phishing attacks, viruses and spyware before they reach your computer

New Delhi, Delhi, India, Thursday, December 09, 2010 -- (Business Wire India) -- Trend Micro Incorporated, a global leader in the fight against cybercrime, has released the new security software that provides state-of-the-art protection for consumers' data, delivered with optimal performance and ease-of-use. Trend Micro's Titanium Security 2011 stops viruses, spyware, and phishing attacks before they reach you, your family or home office PC. Titanium is powered by Trend Micro Smart Protection Network, which gathers and analyses threat data, blocking viruses and other malware before they can reach the PC. Because the processing is done "in the cloud", Titanium is quite light on the system resources and uses less of the PC's memory and disk space, so it won't slow the PC down.

Titanium 2011 utilizes a revolutionary cloud-client strategy that combines cloud-based web, email, and file reputation services with Trend Micro's Smart Scanning technology for real-time, up-to-date protection against today's sophisticated threats. The company has introduced Titanium Maximum Security, which provides customers with better performing, easiest-to-use security software that ensures ultimate protection.

Smarter Protection

Because a portion of the application resides on Trend Micro's own servers, Titanium 2011 is able to stop threats before they can reach a protected PC. This partially cloud-based architecture also lightens the protected computer's processing, memory, and storage load, resulting in significant performance gains. In real world test scenarios, early independent testing has already determined that Titanium is a leader in protection and performance and is designed to stop Internet malware proactively.

"Titanium 2011 is an all-around win for consumers. Our new technology takes family and PC protection to entirely new heights and is the most effective way to challenge the explosion of real world online threats that we expect will continue indefinitely. It's a major upgrade for our customers, for Trend Micro and for the industry," commented Amit Nath, Country Manager, India & SAARC, Trend Micro.

Titanium uses Trend Micro's Smart Scan engine to deliver immediate protection directly from the Internet cloud. By accessing Trend Micro's continually updated reputation databases over the Internet, response to threats is significantly faster than with conventional security software. Such applications require large periodic downloads of malware signatures that provide less effective protection than Titanium 2011's access to live reputation data.

The Smart Scan engine also works with local indexes and caches, as well as heuristics and behavior monitoring technologies, all of which reside on the customer's PC, so the user's data is still protected when the PC is offline. This powerful combination fights threats both in the cloud and on the local machine.

Trend Micro Titanium 2011 also takes advantage of the Trend Micro Smart Protection Network infrastructure that operates discreetly in the background, analyzing files and Internet activities for threats. There is no need for users to worry about keeping a large database of protection signatures continually updated on the local PC hard drive, since the reputation services used by Titanium Security 2011 are located in the cloud. This is a completely new way to protect users' data.

Previous security applications from Trend Micro and its competitors store threat information on the protected computer itself. Besides requiring the machine to actually "touch" an infected site in order to evaluate the threat, it also required frequent updates of the threat database. A recently conducted set of tests by NSS Labs demonstrates the superior protection of Titanium. In the tests, Titanium is rated #1 in catching malware before it executes on a user's computer and #1 in stopping zero hour malware.

Better Performance

In designing Titanium 2011, Trend Micro engineers focused not only on providing better protection, but also on increased performance, resulting in a dramatically thinner application that is not only smaller in size but also lighter in CPU and memory usage.

Titanium 2011 transforms the customer experience across a number of key benchmarks, including faster scan times, as well as lower memory and CPU usage, balancing thoroughness with efficiency. Faster boot time, quicker file copying, a smaller installer size, and full scan optimization after initial installment are other enhancements.

"The threat landscape is becoming more sophisticated and prolific - and Titanium meets the challenge. Customers have told us they were tired of security software slowing their computers down, but weren't willing to sacrifice the quality of protection. Our answer is Titanium 2011, the most robust protective system we have ever built and by far the easiest to use," informed Nath.

A recently conducted set of tests by the Tolly Group bear these performance results out. Trend Micro Titanium Maximum Security was rated #1 in key performance indicators when tested against like competitive products. The complete findings of report #210142 are available at http://www.tolly.com/DocDetail.aspx?DocNumber=210142

Easier To Use

Using a revamped, widget-like interface, Titanium 2011 users can easily navigate and control settings and reports. The software also helps parents keep their children safe from cyber criminals and inappropriate content when they go online and can fight spam and other unsolicited commercial e-mail.

The Titanium 2011 is:
-- Light on system resources so PCs can run faster
-- Designed to be easy-to-use and understand with simple screens and graphical reports
-- Uses less than half the disk space and memory of other security products

Configuration is simple, since default settings are optimized for each user right out of the box and can be easily modified. Intuitive security reports with simple screens and graphs provide users with everything they need to understand their computer's security status. The security dashboard shows protection status at a glance and annoying pop-ups and interruption notifications have been eliminated.

The Titanium Maximum Security version adds easy-to-use options including secure erase, remote file lock in case of computer theft, a system tuner, and 10GB of secure online backup and sync with sharing features.

All versions of Trend Micro Titanium 2011 automatically find and uninstall existing and unnecessary security software to help reduce conflicts that can occur when multiple solutions are in operation.

Availability & Requirements

Trend Micro Titanium 2011 Maximum Security will be available in India and will be available in 3-user and 1-user 12 months pack. Trend Micro TitaniumT Maximum Security includes everything in Titanium Internet Security plus 10 GB secure online backup with sync and sharing features, system optimization, Secure Erase, Wi-Fi protection and Remote File Lock to remotely secure confidential files in case your PC is stolen.

Trend Micro Titanium 2011 products support Microsoft Windows 7 Family, Service Pack 1 or higher; Windows Vista, Service Pack 1 or higher; and Windows XP Family (32 bit or higher), Service Pack 3 or higher. For Windows 7 and Vista 1GB memory is recommended; for Windows XP 512MB is recommended; and 500 MB disk space for the product.

About Trend Micro

Founded in 1988, Trend Micro Inc., a global leader in Internet content security has over 20 years of experience creating a safer world for consumers and businesses to exchange digital information. Based in Tokyo and employing more than 4,400 people in 23 countries, Trend is both a pioneer and industry vanguard. The company is advancing integrated threat management technology to protect operational continuity, personal information, and property from malware, spam, data leaks and the newest Web threats.

Visit TrendWatch to learn more about the latest threats.

Trend Micro's flexible solutions are supported 24/7 by threat intelligence and analysis experts around the globe.

Many of these solutions are powered by the Smart Protection Network infrastructure, an Internet cloud-based innovation that combines sophisticated reputation technology, feedback loops, and the expertise of TrendLabs℠ researchers to deliver real-time protection against rapidly emerging threats. Trend Micro's trusted security solutions include products ranging from single PC consumer solutions to enterprise-level security and threat management. Trend's products are sold through business partners worldwide. Please visit Trend Micro.com to learn more.

Note to Editors: For additional information on Trend Micro and its products please visit http://trendmicro.mediaroom.com/ Pricing is in U.S. dollars and are valid only in the United States.

Copyright© 2010 Trend Micro Incorporated. All rights reserved. Trend Micro, Titanium, the Smart Protection Network, TrendLabs and the Trend Micro t-ball logo are trademarks, servicemarks or registered trademarks or servicemarks of Trend Micro Incorporated and/or its affiliates. All other product or company names are trademarks of their respective owners.

To view the pictures, please click on the link mentioned below:

Trend Micro Titanium Box Shot_1

Trend Micro Titanium Box Shot_2

For picture(s)/data to illustrate this release click below:

http://www.BusinessWireIndia.com/attachments/Trend Micro Titanium Box Shot 01.jpg
Trend Micro Titanium Box Shot 01.jpg
http://www.BusinessWireIndia.com/attachments/Trend Micro Titanium Box Shot 02.jpg
Trend Micro Titanium Box Shot 02.jpg


CONTACT DETAILS
Eshant Arora, Value 360 Communications, +91-9891255258/ 009, eeshant@value360india.com

KEYWORDS
CONSUMER, BUSINESS SERVICES, ELECTRONICS, IT, TECHNOLOGY

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