BWI: Beat Diabetes Today - The Preventive Way, with XCODE

Press release from Business Wire India
Source: XCODE Life Sciences
Thursday, November 08, 2012 02:06 PM IST (08:36 AM GMT)
Editors: General: Consumer interest, People; Business: Business services, Healthcare, biotechnology & pharmaceutical; Technology; Healthcare
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Beat Diabetes Today - The Preventive Way, with XCODE
Choose the path to good health with an exciting offer from preventive healthcare expert -XCODE

Chennai, Tamil Nadu, India, Thursday, November 08, 2012 -- (Business Wire India) -- With India's diabetes burden expected to cross the 100 million mark by 2030, in a study by The International Diabetes Federation (IDF), the country is likely to face one of its toughest struggles to maintain good health of its people. Understanding the need for a preventive solution to India's diabetic worries, XCODE Life Sciences, an expert in preventive healthcare, aims to educate India on how best to keep diabetes at bay though its scientific and personalized wellness program, LIFELONG WELLNESS.

With one in every five Indians suffering from diabetes and the prevalence of the disease staggering at 9.2% among the age group of 20 to 79, XCODE is looking at playing a proactive role in helping Indians relook at their strategies for diabetes management. Armed with an answer to curb the growing diabetic population, XCODE is offering a simple yet highly effective DNA-based preventive healthcare program - LIFELONG WELLNESS.

Keeping in mind India's tryst with diabetes, XCODE's LIFELONG WELLNESS program will strive to help people offset the disease through a personalized, scientific and simple wellness module. The program will also focus on analyzing a person's predisposition to three other deadly threats - Obesity, Heart Attack and Cardio-Vascular conditions and provide practical solutions to defer or eliminate the onset of these killer diseases.

Indian Statistics

-- India is home to over 61 million diabetic patients in 2011, an increase from 50.8 million in 2010 - International Diabetes Federation (IDF)

-- 3 out of 5 Indians have either diabetes or hypertension or both - Screening India's Twin Epidemic (SITE)

-- India the largest contributor to regional mortality with 983, 000 deaths caused due to diabetes in 2011 - IDF

LIFELONG WELLNESS is a scientific, personalized wellness program for individuals based on DNA analysis of a saliva sample. The program analyzes a person's genetic profile and determines if he/she is at high risk for chronic illnesses. Most importantly, the analysis also examines if that individual is a fast or slow metabolizer of fats and carbohydrates, hence aiding in customizing a nutrition plan, making this a unique offering. Based on these parameters a nutritional and fitness plan is designed to aid the individual in achieving long term good health though preventive measures.

The LIFELONG WELLNESS program is priced at Rs. 9999/- where one can get analyzed for risk of all four lifestyle conditions - Diabetes, Obesity, Stroke and Cardiovascular disorders.

On the occasion of World Diabetes Day, XCODE is offering a special discount of Rs.1000/- on the LIFELONG WELLNESS assessment program. To avail this exciting offer please use the Coupon Code XCP1000. This special offer is valid from November 8 to December 14, 2012.

Dr. Saleem Mohammed, CEO and Co-Founder, XCODE Life Sciences said, "On the occasion of World Diabetes Day, we at XCODE believe that scientific methods - like DNA analysis, have the power to help offset chronic illnesses. I would like to stress that power of knowledge is key to improve the management of diabetes in India. XCODE's preventive healthcare program - LIFELONG WELLNESS, will endeavor to create an opportunity to encourage a higher level of awareness among people and help future generations lead a healthier life."

To avail XCODE's signature offering LIFELONG WELLNESS, call 1800 102 2276 or email us at info@lifelongwellness.in. The LIFELONG WELLNESS program is available at https://lifelongwellness.in.

About XCODE Life Sciences Pvt. Ltd:

XCODE, founded in the year 2010 by Dr. Saleem Mohammed, PhD, is a biotechnology start-up with its headquarters in Chennai. The company was first incubated in VIT-TBI, Vellore in 2010 and innovates in the field of healthcare through research in life sciences. For further information: http://xcode.in.

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The LifeLong Wellness Assessment kit

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IMG_1(35).jpg


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KEYWORDS
CONSUMER, PEOPLE, BUSINESS SERVICES, HEALTHCARE, TECHNOLOGY, HEALTHCARE

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