BWI: ‘Be the Wanderer’ - India’s First Online Travel Contest to Fulfil the Travel Wish-List of Two Lucky Winners

Press release from Business Wire India
Source: The Wanderers
Thursday, October 13, 2011 10:46 AM IST (05:16 AM GMT)
Editors: General: Consumer interest, Lifestyle, People, Travel & tourism; Business: Advertising, PR & marketing, Business services, Hospitality, Media & entertainment, Retailers, Travel & tourism
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'Be the Wanderer' - India's First Online Travel Contest to Fulfil the Travel Wish-List of Two Lucky Winners


Mumbai, Maharashtra, India, Thursday, October 13, 2011 -- (Business Wire India) -- For the first time ever, The Wanderers is holding the 'Be the Wanderer' contest to encourage people to break away from the monotony of routine and discover offbeat places in India. The contest which started on October 1, 2011 is India's first online travel contest to sponsor an all-expenses paid 10-day trip across India, in comfort and style, for a team of two winners. The team will share their experience during the trip, real-time, through blogs, photos, videos and updates on social networking and sharing sites.

To enter, contestants have to team up with a friend, create their India travel wish-list, and tell the company why they deserve to be chosen through an entry form on http://www.facebook.com/TheWanderers?sk=app_290366444307188
Last date for entries is October 17, 2011.

Ten teams will be shortlisted on the basis of their entries, by a jury of travel writers and photographers. From these, five teams will be selected depending on the number of votes they receive from the audience. The final winning team will be selected by the jury and awarded the all-expenses paid trip.

Today's fast-paced, stressful work life leaves most people with little time and energy to pursue their travel wish-list. Travel is limited to business trips as annual vacations become rare.

Abhik Dutta, Director and co-founder of The Wanderers, says offbeat India has many exotic places and activities to offer. This contest will help people rediscover their love for travel, as they follow the winners exploring offbeat places in India.

"Travelling by the wish-list or Wanderlist as we call it, is something we firmly believe in. The winners will get to go on a journey of discovery comprising their Wanderlist and broaden their horizons as they take in unique experiences."

The contest is open to all residents of India, above the age of 21 years.

Be the Wanderers is created and managed by The Wanderers.

Media partner: Lonely Planet Magazine India

About The Wanderers:

The Wanderers was formed with a view to promoting unconventional and offbeat holidays for the discerning traveller. We specialize in unique and offbeat travel experiences in luxury, comfort or style to the far corners of India and the world. These include exciting eco-journeys, thrilling adventures, exploratory trips, unconventional luxury & romantic holidays. Our tours are for those who would like to explore the land and its people, to show a world beyond luxuries and beyond imagination!

From river rafting to a cultural discovery of Rajasthan, from jeep safaris in the Himalayas to sky diving in New Zealand, from exploring the heady party scene in the Mediterranean islands to rejuvenating in a luxury spa, from wilderness safaris in Namibia and Botswana to rediscovering an ancient civilisation in Peru or glacier trips in Norway and Argentina, whatever it is that you want, your 'Wander list' will spring to life in our company!



CONTACT DETAILS
Priyanka Bhat, Head - Marketing, The Wanderers, +91 9820356912, priyanka@thewanderers.co.in

KEYWORDS
CONSUMER, LIFESTYLE, PEOPLE, TOURISM, MARKETING, BUSINESS SERVICES, HOSPITALITY, MEDIA, RETAIL, TRAVEL

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